The idea of the film is based on the different light functions of the clock, according to the statement. Sometimes the lights appear completely natural, sometimes they are staged and appear like light paintings. The macro shots with the in-house motion control camera were realized in a one-day shoot by Level Two on 35mm film. In addition, these were supplemented with 3D sequences. The film is supported by a sound concept, which was also created in Level Two's in-house sound studio by Jan Rieder. The TV and POS film is used worldwide.

Responsible at Victorinox Swiss Army: Sébastien Rytz (International Marketing Manager), Jonathan Keller (Graphic Designer). Responsible at Level Two: Gregor Rott (overall responsibility for concept, creation and realization), Gregor Rott (direction), Steven Wiliams (camera motion control), Christian Rüeger (3D animation), Jan Rieder (sound design and sound production).
 

Victorinox Swiss Army "Night Vision III from LevelTwo on Vimeo.

The publication, which is available at over 500 newsstands, is edited by Heinz Leu. He is said to have falsified an interview with Alain Berset to such an extent that it gives the impression that it is a current interview. However, the interview was conducted before he was elected to the Federal Council. "Printing an interview more than nine months later without disclosing this and changing it afterwards without consultation is contrary to all journalistic conventions and is unacceptable," said Berset's spokeswoman Nicole Lamon, according to the Sonntagszeitung. The interview was originally conducted by Alice Baumann. She confirmed to the Sonntagszeitung that the published version clearly deviated from her "correctly delivered interview authorized by Alain Berset". She also confirmed that the publisher must have invented some passages.

The two National Councillors Evi Allemann (SP) and Kathrin Bertschy (GLP) were also interviewed for the publication and are quite unhappy about the late publication of long-past conversations. They describe the publication as highly questionable in terms of media ethics, as the Sonntagszeitung writes. Now, however, Leu is not only to change interviews, but also not to pay salaries. He has owed the agreed fees to at least two media professionals for nine months. Baumann is therefore now taking legal action against Leu.

Publisher Heinz Leu, on the other hand, has a good explanation for the whole thing. He admits to having "updated" the interview with Berset, according to the Sonntagszeitung. Otherwise, however, he published the texts "true to the manuscripts". He cites "bumpy advertising sales" as the reason for the delayed publication.

A reason that few publications do not currently have to struggle with. The title of the magazine actually says it all: the interviews are simply rotated 360 degrees and republished. This is why wages cannot be paid in parallel, as parallels only intersect at infinity, and a circle only closes when it is filled with 360 degrees. (uma)

However, the Swiss Media Association is not prepared to accept the surcharge. The current deficit in newspaper delivery amounts to CHF 101 million per year, said Swiss Post spokesman Oliver Flüeler in response to a report by Sonntagsblick. The 6 centimes higher rate would reduce the deficit to CHF 50 million in 2015. Out of consideration for the publishers, Swiss Post wants to stagger the increase. In the last five years, Swiss Post has only passed on the cost of subsidized newspaper transport to the media companies and, despite the accumulating deficit, has refrained from planned price increases out of consideration for the publishers, said Flüeler.
 
The Swiss Media Association will not accept the increase without further ado, as President Hanspeter Lebrument told the news agency SDA on Sunday. A meeting with the top management of Swiss Post is planned for the beginning of October. According to Swiss Post, the additional costs will amount to around CHF 10 million per year, said Lebrument. Whether the publishers would bear these costs themselves or pass them on to newspaper subscribers would be up to them to decide. According to Lebrument, the newspaper publishers are angry about the unexpectedly announced price increase without prior consultation with the publishers.
 
Swiss Post spokesperson Flüeler said that the publishers had already been informed in August 2011 that the price system for newspaper transportation would have to be adjusted. Before announcing the details, Swiss Post wanted to wait for the new postal legislation, which will now come into force on October 1. (sda)

The improvements in the CLA 2013 concern various provisions that will become simpler and more uniform. In several areas, the negotiating delegations of the social partners have succeeded in working out joint solutions. SRG writes this on Presseportal.ch. However, the goal of simplifying the CLA and achieving moderate savings has not been fully achieved. With today's result, however, SRG remains a good and attractive employer.

From the SRG's perspective, the new CLA can enter into force on January 1, 2013. On the part of the SSM, the new CLA must be approved as usual by the industry conference and in a ballot of SSM members. The platform will be presented to the SSM industry conference on October 5 and the ballot of members will take place on October 30. The media union writes this in a press release. If the members vote in favor, the new collective employment agreement will enter into force on January 1, 2013 and will be valid for four years.
 
The agreement reached in the negotiations creates the basis for the continuation of SRG's 50-year CLA tradition, the SSM syndicate continued. This is of the utmost importance not only for the approximately 5,000 CLA employees, but also for SRG and its function as a public service media company. The agreement at SRG is also an important signal for the entire media sector, especially the print sector, where - with the exception of French-speaking Switzerland - there has been no agreement for years.

 
Resistance is forming

However, the SSM romand is not satisfied with the result. The union announced this on Saturday. The SRG had imposed its solutions on the SSM in all areas. This is because, as the SSM romand writes further according to SDA, the SSM has not achieved any of its goals, particularly with regard to compliance with labor law. The representatives of French-speaking Switzerland had opposed the CLA because most of the deteriorations would primarily affect the employees of RTS radio and television in French-speaking Switzerland. The SSM romand writes that it is regrettable that their colleagues in German-speaking Switzerland and Ticino were able to assert their position.
 

SSM: "reasonably balanced"

The SSM union considers the result to be a "balanced package". SSM President Barbara Büttner said this according to SDA. According to Büttner, the allowance system sought by the SRG was "simplified". This was accompanied by some cuts. It was possible to avoid a situation without a contract. This means that the most important goal has been achieved, said Büttner.

Shirt-Taxi is a shirt cleaning concept. The idea is as simple as it is practical: worn shirts are put in the letterbox in the morning and taken out again a week later, washed and ironed. Thanks to Shirt-Taxi, you can save yourself a trip to the nearest dry-cleaning store in future.

Those responsible for the start-up company commissioned the Zurich advertising agency Hochspannung to create all communication materials, including the logo, CI/CD and website. In addition, initial advertising measures were developed to draw attention to the Shirt-Taxi service. Among other things, a flyer was created that turns the common Zurich letterbox into a real washing machine.

Responsible at Shirt-Taxi: Ralph Goebel (owner, managing director). Responsible at Hochspannung Werbeagentur Zurich: Noemi Fraefel, Anigna Gröbli, Marco Huber, Julian Murer, Matthew Katumba, Alex Taiganidis, Katja Wölfel.

The reading habits of moviegoers have also changed considerably over the years. They are increasingly gathering information online with the great advantage of also being offered moving images in the form of film trailers, Cinetrade said in a press release on Friday. The company sees this as an opportunity and will adapt to the new requirements.

In doing so, it gave the impression that it was acting on behalf of the federal government. This is what Nzz.ch wrote on Friday. Roger Schawinski confirmed on request that he was behind the survey.

What was not previously known is that Bakom has asked the parties to find evidence as to whether AZ-Medien is abusing its dominant market position. As Schawinski is interested in finding evidence of abuse, he has commissioned the consulting firm Prognos to interview 30 opinion leaders in Aargau, according to Nzz.ch. The company is also said to have contacted several members of the cantonal government. However, Prognos concealed the fact that the commission came from Schawinski. Instead, the consultancy gave the impression that it was working for Bakom.

The government has now officially intervened with Prognos, as Nzz.ch writes further. It is incomprehensible "that when Prognos made contact for the interviews, the impression was created that the contact was made on behalf of Bakom", writes Aargau State Secretary Peter Grünenfelder in a letter to Prognos, which was also sent to Bakom, Wanner and Schawinski. It was only after enquiring with Bakom and Prognos that the true client was identified. The consulting company has now been asked by the government to stop the survey. All the more so, according to Nzz.ch, as the government had long since officially explained its position in the licensing dispute to Bakom - it was in favor of Radio Argovia, which belongs to the AZ-Medien Group owned by publisher Peter Wanner.

According to Nzz.ch, Roger Schawinski justified its action with the mandate from Bakom "to prove that this dominant market position is being abused". This "highly questionable" task could only be solved with the help of an anonymous study. Only under these circumstances would people from public life provide information. "Otherwise, they would be afraid of having to accept disadvantages if they spoke out against the monopoly and, for example, being blacklisted," Schawinski claims according to Nzz.ch.

Prognos confirmed that the client was not named when they were contacted. They were either told that Bakom required additional information or that a report would be prepared for Bakom based on the survey, as Nzz.ch writes. At the end of the telephone conversation, the interviewees were then told the client - if they had asked, according to study director Felix Neiger from Prognos. "We could not disclose the client to the interviewees from the outset, because otherwise they would no longer have been impartial."

Publisher Peter Wanner has more than just a shake of the head for this action. According to Nzz.ch, he describes it as "absolutely incorrect" and "questionable" to use such methods to question members of the government who have long since made public statements. "However, I am not surprised that Roger Schawinski wants to get this concession by any means necessary and is also using unfair means to do so," he says.

According to Nzz.ch, Schawinski is not happy that the survey is now being published so early. As a result, he fears that the personalities from Aargau who have not yet been interviewed will no longer be able to give unbiased answers.

Photo: Keystone

Apparently, Apple likes the design of the Swiss station clock so much that the computer manufacturer has used it for a clock icon in the new iPad operating system. This writes the Tagesanzeiger on Friday. At the SBB they are indeed happy about this, as SBB spokesman Christian Ginsig said to a report from Blick am Abend on Thursday. At the same time, however, they are now demanding financial compensation as the owner of the rights.

As Ginsig further told the Tagesazeiger, SBB will seek contact with Apple. In response to a question from the Tagesanzeiger, Apple Switzerland said that it could not provide any information. The company headquarters in the USA is responsible.

The design is used by Apple for the time and alarm clock function in the iPad. However, not everyone shares SBB's opinion that this cannot simply be copied. Kress.de, for example, describes SBB's reaction as "the Swiss feel their pride has been hurt.

The Neue Zürcher Zeitung will introduce a paywall for numerous editorial articles in October, confirmed Albert P. Stäheli, CEO of the NZZ media group, on Friday at a panel discussion during the annual congress of the Swiss Media Association in Lausanne. "We are correcting the mistake we made in the past of making journalistic content available for free on the Internet," said Stäheli. This change is a challenge for editorial offices. The road is rocky and long. The NZZ hopes that this will give a boost to the media industry.

If the NZZ is successful with paid content on the Internet, the regional daily newspapers of the NZZ Group (including Neue Luzerner Zeitung, St. Galler Tagblatt, Thurgauer Zeitung) could also switch over. The payment models are primarily aimed at active users of news on the Internet.
 

Ringier prepares for change
 
Marc Walder, CEO of the Ringier publishing house, pointed out that the Geneva daily newspaper Le Temps had already introduced a paywall on the Internet over a year ago. In the USA, one in three media users already pays for digital content on the Internet.
 
The New York Times assumes that the renowned newspaper will have more digital subscribers than print subscriptions in two years' time. Ringier expects that the publishing group will continue to offer three quarters of its media content free of charge in future, while the remaining quarter will be paid for.
 

Convergence in the editorial offices
 
The Tamedia Group, which owns the Tagesanzeiger among others, announced in the summer that it also wanted to charge for individual articles, but not introduce a general payment barrier. The news platform of Finanz und Wirtschaft, which belongs to Tamedia, is already fee-based. Like all other media companies, the newspapers in the Tamedia Group are in the process of adapting to the digital transformation by merging their print and online editorial teams.

According to Tamedia Chairman of the Board of Directors Pietro Supino, convergence poses huge challenges for editorial teams. This applies not least to managers, who have to deploy their journalists according to their skills. However, the all-round journalist who masters print, audio, video and online will remain the exception. Stäheli, Walder and Supino agreed that everyone involved still had a lot to learn.
 
The major Swiss publishing houses are investing millions in new media to ensure a successful transition to the digital world. Ringier and Tamedia have so far invested a total of one billion Swiss francs. The NZZ spends tens of millions on this every year. (sda)

Thanks to websites such as Linternaute.com, Commentcamarche.net, Journaldunet.com, or Journaldesfemmes.com, the network reaches almost twenty million unique clients every month. In Switzerland, a total of more than fifteen million page impressions are recorded each month. This writes Romandie Network in a media release on Friday.

This partnership is intended to expand the position with premium websites and the advertisers offer the opportunity to open up new communication spaces in an extremely high-quality environment, as Stefan Renninger, CEO and founder of Romandie Network, says. "But it also allows us to increase noticeably in the areas of lifestyle and new technologies and, above all, to reach the female target audience even better."

Every listener can send pictures, videos or sounds directly to the Radio 24 editorial team. In addition, the new app can be used to look directly at the presenters' mixing desk via webcam.
The app offers three programs: Radio 24 Live, Radio 24 Rock and the new Radio 24 Pop. 

The Radio 24 application is now available in the corresponding app stores for the following operating systems: iPhone/iOS, Android, iPad, Nokia Qt, Nokia S60 5th, Windows Phone Mango. It is equipped with the following features: streams (live, pop, rock) in different qualities, playlists, webcam, reporter (video, audio, picture), headline ticker, podcasts, alarm clock (alarm clock), social media integrated (Facebook, Twitter).

The use of social media and public relations should make the Graubünden tourism region known far beyond the country's borders. Every year, the Euro Effie is awarded to communication projects that were particularly effective, creative and efficient in terms of cost-benefit ratio and marketing objectives throughout Europe.

To the winners