Karen Schärer has been working for the "az Aargauer Zeitung" since completing her studies. She started as a trainee in 2004 and then moved to the domestic department as an editor. Since 2013, she has been deputy department head of "Leben&Wissen" and since 2011 has also been a freelancer for Wir Eltern. According to the press release, she studied English literature and linguistics, Nordic literature, communication and media studies at the University of Basel. During her studies, she was an intern at the Aargauer Zeitung and Seventeen magazine in New York as well as a freelancer for various publications and research projects. In 2006, she completed the in-service diploma course at Maz (The Swiss School of Journalism). Schärer is married and has two children. She starts her job on Sept. 1, 2014.

 

According to the statement, the aim is to guarantee a daily newspaper for the Basel region and the whole of Switzerland in the long term, which offers journalism of a high standard, independent of the major Zurich publishers and independent of state subsidies. In this way, BaZ intends to "deepen its leading and opinion-forming role in northwestern Switzerland". The three new owners will take seats on the board of directors. Rolf Bollmann takes over the chairmanship and will act as delegate of the board of directors, Markus Somm remains editor-in-chief and publisher, Christoph Blocher acts as member of the board of directors. Each shareholder will take over 33 percent, with Christoph Blocher increasing his 20 percent share, which he already owns, to 33 percent. Medienvielfalt will continue to be linked to BaZ with a loan, which will be repaid as soon as the financial consolidation of the company is achieved.

"We are convinced," says Rolf Bollmann, "that we can produce an outstanding daily newspaper that is profitable and uses its economic independence to publish reliable research, captivating texts and high-profile commentary." The seller and buyer have agreed not to disclose the purchase price.

Image: Keystone

The result: they spill over ruffles, décolletés and silk vestons. Because now the royal is not only available with cheese, but also with chili or Sauce Deluxe. You can pay homage to the royals on billboards all over Switzerland and, of course, at McDonald's itself.

Responsible at McDonald's Switzerland: Thomas Truttmann (Marketing & Communications Director Switzerland & Head Sports Europe), Jan De Schepper (Marketing Manager). Responsible at TBWA\Zurich: Thomas Ammann, Marietta Albinus (Creative Direction), Sara Steinmann (Text), Werner Schellenberg (Art Direction), Simon Rehsche, Jasmine Segginger (Strategy), Stephan Lanz, Ilenia Peluso (Consulting), E-Graphics (Pre-Press).
 

As of July 1, 2014, the following changes will be made to the management structure of the Zurich-based agency group:

Ute Kaiser, previously CFO of Omnicom Media Group Switzerland, will transfer her office to Sekan Kee, previously Managing Director of OMD Switzerland. Ute Kaiser was a decisive pioneer for the further expansion of the agency group as well as various optimizations within the media and financial processes. Sekan Kee has managed OMD's See unit for many years and, after a long and successful media career, will now successively take over responsibility for the finance area.

Sekan Kee's position will be succeeded by Mia Pütz as of August. Mia Pütz was previously Account Director in OMD's City unit and was responsible for McDonald's and Renault, among others.

Annette Dielmann, until now Managing Director within the Omnicom Media Group and responsible for Digital Shared Services as well as Business Development, will leave the agency after many years of very successful service and take on new challenges.

Manfred Strobl, CEO of the agency group: "All my colleagues have done an outstanding job for us so far and I would like to thank them very much. I am extremely reluctant to let Ute Kaiser and Annette Dielmann go and wish them both all the best for the future. Sekan Kee and Mia Pütz will continue to show great commitment in their new positions and we wish them both every success as the new CFO (S. Kee) and new MD (M. Pütz)."
 

Photoshop has become a symbol of society's unattainable beauty ideals in the United States, according to Esther Honig. The journalist was concerned with the question of whether there are also global standards when it comes to retouching a female face to "perfection". As an experiment, soe sent an unedited portrait of herself to 40 graphic artists from over 25 countries on freelancer platforms such as Fiverr.com. Mission: "Make me beautiful".

The image editors are partly professionals, but also amateurs (which some of the returned images cannot hide). The results range from hair-raising to quite acceptable and show: The aspired ideals of beauty differ greatly. A Moroccan graphic artist even gave her a veil. The ideas of what is beautiful also seem to diverge greatly in other respects. Nevertheless, it seems a bit adventurous to draw conclusions about the taste of entire countries or cultures from the results of individual image editors. And: It was actually most beautiful before these Photshop heroes lent a hand. (hae)

Greece:

Bangladesh:

Morocco:

Pakistan:

Indonesia:

Ukraine:

USA:

Serbia:

Sri Lanka:

Philippines:

Argentina:

Italy:

All 22 photos on Estherhonig.com

In June, magazines from Germany were 49 percent more expensive in Switzerland than in their country of origin. The price difference for Austrian magazines was 41 percent, according to the FRC. In the case of magazines from France, the differences have narrowed somewhat since the surveys began in 2012. In 2012, the price difference was still 69%, at the beginning of 2013 it was still 57% and has since fallen by a further two percentage points. The biggest price differences can be found among magazines from Italy. The difference there is 124% and has even increased. The reason for this is a fall in prices in Italy, according to the report. (SDA)

Image: Keystone

That is why national poster art will once again be given a nationwide platform next year, according to a press release. The tour was on display for three months at a total of seven locations throughout Switzerland, including—for the first time this year—Ticino and French-speaking Switzerland. It began in April in Basel, continued on to Lugano, Bern, Lucerne, Lausanne, and Zurich, and concluded in St. Gallen. The public had the opportunity to view the winning posters from the «Swiss Poster Awards» as well as a small selection of regional cultural posters. In a public contest, exhibition visitors voted for their favorite local poster via smartphone and the internet and, with a little luck, had a chance to win an iPad mini.

Each poster exhibition opened with a vernissage, to which representatives from the advertising industry, local authorities, and regional institutions were invited. Following the official speeches, slam poet Renato Kaiser took the stage. The poet had composed his own highly entertaining rhymes inspired by the award-winning posters. The exhibitions in public spaces lasted about a week and attracted a great deal of attention in bustling city centers: «We’re delighted by the positive response from the general public, which shows that this tour of the best Swiss posters will be a particularly memorable event,» said Markus Ehrle, CEO of APG|SGA.

Next "Swiss Posters of the Year" Awards in the Works

Entries for the «Swiss Poster Award 2014» are now being accepted. The festive awards ceremony will take place at the «Swiss Poster Night,» which is scheduled for March 2015. Following the event, the winning entries will once again be showcased to the public at various locations throughout Switzerland. The goal is to make the country’s poster art accessible to a broader audience and thereby raise awareness of the benefits and striking impact of posters. Whether traditional, in special formats, or in digital form: Since 1941, APG|SGA has supported the recognition of creative outdoor advertising, which has been honored annually for the past few years in collaboration with a twenty-member expert jury.

Sabine Hauptmann has many years of experience in the media industry, which she gained in various positions at Condé Nast Verlag, Hubert Burda Media and the magazine of the Süddeutsche Zeitung. In recent years, in the position of Editor-in-Chief, she successfully established Women in Business and Womens`s Talk on the Swiss market.

Prestige Media International has been publishing Prestige, the Wemf-certified Swiss high-class magazine, for almost ten years. Last year, Russkji Prestige was also launched for Russians living in Switzerland. In addition to Prestige, Prestige Media International produces other Wemf-certified titles such as Vectura, Imagine and Sweet Home. The publishing house also produces the titles Geschäftsführer (Basel and Zurich), KMU Rundschau, Energie Rundschau and Bundes Rundschau.
 

Every year, around 300 million tons of fruit and vegetables end up in the bin - partly because they don't fit our image of a beautiful apple or a well-formed eggplant. For a long time, anything that didn't meet the usual standard didn't even make it onto the shop shelves.

A campaign by the French supermarket chain Intermarché is now taking action against this food waste. The posters by the Parisian agency Marcel show fruit and vegetables "unadorned", just as they often look in reality. These originals have recently been available to buy at a 30 percent discount in all Intermarché stores. They are obviously selling like hotcakes. (sis)

 
 

Riklin had been reported by Christoph Mörgeli. The public prosecutor's office in Bern is investigating her on suspicion of violating official secrecy because she allegedly made remarks to journalists in the lobby of the National Council that an expert report on the dissertations supervised by Mörgeli, which had not yet been published at the time, was not in his favor. This is according to the NZZ am Sonntag.

As is now known, the public prosecutor's office already questioned two witnesses in February. A journalist from Schweiz am Sonntag did not provide any substantive information as he could no longer remember. In contrast, his colleague from Sonntagsblick provided detailed information about his conversation in the Federal Palace during questioning. The journalist testified, although the public prosecutor explicitly informed him of his right to refuse to testify. Journalists have this right so that they can protect their sources from prosecution.

When asked, the journalist said that the conversation with Riklin was "not confidential". "If we journalists try to protect sources at every opportunity, we weaken its value," he added.

Dominique von Burg, President of the Press Council and former editor-in-chief of the Tribune de Genève, however, condemns the Sonntagsblick journalist's actions as unethical. Except when, for example, life and limb are at stake in a kidnapping, journalists should always remain silent about the conversations they have had with the law enforcement authorities, says von Burg. "If journalists' interlocutors have to expect that their statements will be reported to a public prosecutor, this undermines trust in the media and hinders them in their important function in terms of state policy," says von Burg: "If this sets a precedent, no one will say anything to journalists anymore." (NZZ am Sonntag)
 

In four striking motifs, we experience the emotional added value of specialized services on the subject of mortgages at Credit Suisse, according to a statement on Friday. In them, people happily present their own home and lean contentedly in the entrance to their house - by turning the motif by 90 degrees, they appear just as relaxed as if they were just lying on a bed. The idea is to make it clear that you can be completely relaxed thanks to mortgage advice from Credit Suisse.

The campaign includes advertisements as well as various POS, POI, online and BTL measures.

Responsible at Credit Suisse: Tarkan Özküp (Head of Marketing Switzerland, overall responsibility), Beat Wyss (Head of Marketing Private & Wealth Management Clients Switzerland), Marc Bissig, Thomas Müller (Marketing Financing), Michael Bürgin, Marisa Piffari, Michael Schmid (Advertising). Responsible at Havas: Frank Bodin (overall responsibility), Michael Kathe (creative direction), Claude Eberhard (creative direction online), Jan Hertel (text), Andrea Huber, Inken Rohweder (art direction), Yael Koelliker (graphics), Walter Tagliaferri, Sandra Willi (consulting), Suse Heinz (art buying), Johannes Graf/Team House Agency (photo), Ramona Reuter (image editing).

The structures and instruments as well as the implemented control and monitoring processes of the SRG are overall appropriate, Bakom announced on Friday. They are tailored to the size and structure of the company and comply with the principles generally recognized as best practice in the field.

However, Bakom also identified some areas for improvement. Among other things, it recommends that SRG have the performance of the Board of Directors assessed by independent, external consultants on a selective basis - for example, every three years.

This would allow an external view of the board of directors, which is not possible through the annual self-assessment, the report says. On the other hand, Bakom considers the composition and size of the board of directors to be appropriate.

Too many targets

Bakom considers the number of strategic goals to be too much of a good thing. The question is whether all 26 can be managed with the necessary attention, the report says. Bakom therefore recommends reducing the number to a maximum of 20.

Overall, however, the report gives SRG a good report card. SRG has a high quality of corporate governance and a clear vision, mission and strategy.

Flawless financial planning

Bakom also has nothing to complain about in financial planning. According to the report, the financial planning process and the available management tools meet the required quality criteria and are used efficiently. The internal audit department contributes to the ongoing improvement of efficiency by identifying potential savings and opportunities for process simplification.

Bakom has scrutinized SRG on behalf of the Uvek. In connection with
of the revision of the Radio and Television Act (RTVA), which is currently being debated in parliament, the Uvek considered it appropriate to subject the SRG's economic efficiency to an audit.The report published on Friday is the first of a total of three. The second report will focus on harmonized cost and performance accounting, financial reporting and real estate management. The third report will focus on purchasing and procurement of services, human resources and advertising acquisition. The
Reports to be published in 2015 and 2016. (SDA)