In time for the start of the 2022/2023 season, Bühnen Bern is launching a colorful and clear website. With the change in web design, the Bernese cultural institution, with its theater, ballet, Bern Symphony Orchestra and opera divisions, hopes to attract a younger audience.

The new season kicked off on Saturday with a "Theaterfest" that celebrated the new beginning with popping corks, streamers and all kinds of spectacle, and an open-air concert on Bundesplatz. The rest of the program of the new season can be found at the domain Buehnenbern.ch to be explored.

The new website was realized by the Zurich agency Update on the technical basis of the internet presence retread in 2018. The design comes from the agency Wapico. In addition to many functional and process adjustments, the focus was on the visual redesign. Increased use was made of fractal programming techniques and "responsive design", so that the website can be used optimally on all device sizes.

The proven CMS Processwire continues to be used. In addition, the interface to the internal theater system "TheaSoft" was optimized. Update has supported the Bernese cultural institution in its Internet activities since 2012.

Project Management: Oliver Arnoczky.

According to Farner, the need for strategy and organizational consulting is greater today than ever before: All companies are increasingly confronted with often fundamental questions about their business models, working methods and management structures. The consulting firm Metaplan has been positioned in these areas for 50 years.

Metaplan has also been active in Switzerland for a long time and has been represented by Farner as an exclusive partner since 2015. With Metaplan AG für Planung und Organisation, founded in Zurich in August, the consulting firm is now also directly present in the Swiss market. Leadership Advisor Andreas Oertli serves as a board member. "I know the complex challenges of Swiss companies from many different mandates," says Oertli "With Metaplan we offer them a unique and at the same time proven approach to find solutions for even the most demanding issues, for example in the context of strategy change or acquisitions."

"As metaplanners, we look at our clients' issues with a special, organizational sociological eye," explains Kai Matthiesen, Managing Partner of Metaplan. "This fundamentally distinguishes us from other management consultants."

More intensive cooperation

Farner and Metaplan will intensify their collaboration to provide comprehensive support to Swiss clients at the interface of strategy, change and communications. "The boundaries between strategic and communications issues are fluid today," says Tanja Passow, head of Farner's Change Unit. "Strategy, organization, brand, identity, reputation, culture, change - the most successful team is the one that thinks these issues together from the start."

The petition was approved by the people and the cantons in February. It calls for tobacco advertising to be banned wherever it reaches minors.

To implement this, the national government is now proposing a comprehensive advertising ban, it announced. There are no suitable measures to ensure that newspapers or magazines are only read by adults, the Federal Council wrote in justification.

Even if they were only allowed to be sold to adults, they could still end up in the hands of children and young people, for example at the family dinner table or in public places. The same applies to online newspapers and other digital media offerings. This is because online subscriptions are often shared by several members of a family.

No festival sponsorship

The Federal Council's draft also stipulates that the tobacco and e-cigarette industry may no longer sponsor events to which minors are admitted. This applies in particular to festivals. Tobacco advertising would remain permitted in places to which children and young people have no access. Advertising aimed directly at adults would also continue to be permitted, according to the information provided.

Further, the Federal Council proposes that the tobacco industry must report its advertising expenditures in the future - although companies can do so jointly. This provision would allow Switzerland to ratify the WHO Framework Convention on Tobacco Control, it said.

The consultation is about changes to the Tobacco Products Act. This was passed by parliament last year - even before the vote on the initiative. According to Wednesday's statement, the law is expected to enter into force in its original form at the beginning of 2024. The implementing provisions are currently being drafted.

According to the press release, the tightening measures proposed on Wednesday will be discussed by parliament next year - they will probably not come into force before 2025. The consultation will last until the end of November. (SDA)

With the oversized seesaw, the umbrella organization of the Swiss machine and electronics industry wants to symbolize the challenge of keeping the AHV in balance in the future.

Around 200 apprentices from various companies in the tech industry took the opportunity to test the seesaw. They are also the ones who will benefit from a balanced AHV in the future if their retirement provision is secured with a double "yes" at the ballot box.

Evoq realized the 30.42-meter-long structure in collaboration with Nüssli, which is known for temporary and special structures and has just built the stadium for the "Eidgenössische" in Pratteln.

Almost exclusively recyclable materials were used for the seesaw. The Nüssli employees were assisted in the construction by the apprentices present. After a little more than an hour, the first brave ones - secured with climbing harnesses - were able to put the seesaw into operation. The aim is to bring the seesaw into balance by shifting the weight and to move the large arrow in the middle into the green yes area.

The largest seesaw from America to date has a total length of around 25 meters - this record is surpassed by the seesaw from Swissmem and Evoq by over 5 meters.

Responsible at Swissmem customer side: Samuel Inauen (project management); Dominique Zygmont (concept and consulting); Ivo Zimmermann (communication). Responsible at Evoq Communications: Adrian Schaffner (project management and concept); Dominique Haussener (event management); Kevin Obrist (event planning); Marc Hahn (design); Saija Sollberger (illustration); Daniel Villiger (film production); Josef Nägeli (project management Nüssli).

Urbanization, neo-ecology and connectivity, as well as their numerous follow-on trends, pose major challenges for society and the economy. This is leading to a transformation driven by digitalization and sustainability. As a result, more and more technologies, sectors and professional fields are merging and interdisciplinary solutions are emerging. The MCH Group is taking up this development with the Sustainability Days and is initially offering four platforms under its umbrella.

On this basis, the MCH Group briefed the Yellow team. Another challenge was that established formats such as Smart Suisse and the MUT environmental technology exhibition were included under the Sustainability Days umbrella.

The result is a brand house consisting of an umbrella brand and four subbrands. In order to give the entire event an unmistakable identity while at the same time respecting the thematic individuality of the four platforms, Yellow developed a modular visual world. The result is a diverse, flexible and yet visually consistent image. The first implementations of the brand creation are currently in use for exhibitor acquisition and online.

Responsible at MCH Group: Julien Rousseau (Brand Director), Marina Rusch (Head of Marketing & Communications). Responsible Agency: Yellow.

The Board of Trustees has elected the two journalists as of the beginning of September 2022 and appointed long-time Press Council member Jan Grüebler as President of the 3rd Chamber and new Vice President. He succeeds Max Trossmann, who is ending his commitment to media ethics after almost 23 years.

"The passion with which Max Trossmann has championed journalism and the Press Council over the years is impressive and has had a significant impact on the institution: we thank him sincerely for this," says Martina Fehr, President of the "Swiss Press Council" Foundation. In addition to Max Trossmann, Michael Furger will also leave the Press Council at the end of August 2022 and change industries.

In the future, the Presidium of the Press Council will thus consist of President Susan Boos and Vice Presidents Annik Dubied and Jan Grüebler.

There is no sign of normality - war, inflation, high infection rates. The burning question for the advertising industry in these times is "How does the tense situation affect consumer behavior?" The Havas Media Consumer Pulse wants to shed some light into the darkness and this time deals with topics around Netflix, the Metaverse, travel and the cold season.

Advertising on Netflix and the Metaverse

Especially in the young age group, streaming services enjoy a loyal user base, which is why Netflix has recognized the potential for advertising space. However, 76 percent of users find advertising in the streaming area during the show annoying.

Among the young age group, the metaverse is also the talk of the town, but less than half have a clear idea of what it is. At the moment, 8 percent have already used the Metaverse, while a third can imagine using it in the future.

Summertime = travel (frustration) time?

In 2022, just under two-thirds of vacationers were affected by travel chaos caused by delays and strikes, which was accompanied by much frustration among those willing to travel. Surprisingly, travel plans for 2023 nevertheless remain in place, with Germany being particularly popular as a destination. Other European countries, on the other hand, are an option for less than half of respondents for next year. Overall, vacationers would prefer to travel by car in the future.

Saving is the new hoarding

Compared with the spring, more people will be cutting back on their consumption in the near future. Specifically, this means that respondents would now save two-thirds of their money, which is double the figure from the last survey in March. The drivers of this are inflation, the war in Ukraine and energy shortages. Associated price increases mean a very strong personal burden for more than half of the respondents. The older generation in particular is frightened - almost one in two people over 50 does not feel at all prepared for the challenges of the coming months.

In winter many things are different

This year's winter will be different: 37 percent of those surveyed will spend less on Christmas presents than usual this year. That is almost twice as many as last year.

Another first: For the first time, the World Cup falls in winter. But half of the German respondents who are otherwise so enthusiastic about soccer will watch fewer or no games this year. The main reason for this is that those surveyed do not want to support Qatar as the host country, partly because of human rights violations. The negative opinion of the host country does not rub off on brands that are active in advertising during the World Cup - according to the survey, they do not have to worry about a loss of image.

For the current "Havas Media Consumer Pulse. 500 people between the ages of 14 and 69 were interviewed by means of a representative online survey. The survey by Respondi took place from August 2 to 5, 2022.

The TV service, which is financed by advertising, can also be used by non-Yallo customers. "Yallo Free TV" is available via Apple TV and certain Android TV devices as well as the "Yallo TV Box" or via app and using an Internet browser, Sunrise announced on Tuesday.

As with Wilmaa, two to five commercials will be shown, for example, when playing recordings or changing stations. The station can then be changed as often as desired for 30 minutes without commercial interruption, it says.

With the free offer, however, it is not possible to use a replay function or to program continuous recordings. Recordings made, which are only available after registration, are deleted after 14 days. Furthermore, use on the TV is limited to 30 hours per month.

Sunrise also emphasized that the Wilmaa streaming service would be available for the time being, but would be replaced entirely by "Yallo Free TV" at a later date. (SDA)

To raise awareness of the benefits of Vitamin Well's vitamin drinks, Swiss distributor Trivarga is launching a new advertising campaign. Through APG, a total of more than 800 posters in various formats are being placed in all major German-speaking cities in Switzerland. In addition, Vitamin Well is also present online on all important channels as part of the current campaign.

Swiss Olympic champion and brand ambassador Belinda Bencic plays a leading role in the new campaign. The successful 25-year-old tennis player is the focus of a competition. Under the motto "Share the court or share the table," the winners can either win a tennis match with Belinda Bencic or a dinner with the tennis pro.

Responsible at Trivarga: Alessandra Thüring (Marketing Manager).

Anna Kohler: Franziska Meuschel, what does "More Than Health" stand for?

Franziska Meuschel: As the name suggests, it is about more than just health. It is about prevention and the best possible achievable health of each person. This combined with the best possible quality of life, lifestyle and attitude to life into old age. We don't promise life extension, but work with scientifically proven methods that enable the maintenance of mental and physical flexibility and resilience. Based on my 30 years of professional experience and my concept of Seasonal Medicine. (Seasonal medicine, editor's note). we have developed a concept to enable the individual to achieve holistic and sustainable treatment success.

What does that look like in practice?

We offer a complete, all-around service. This begins with an initial comprehensive health risk analysis as the basis for creating an individualized, holistic treatment plan, through to our seasonal Health Retreats and ongoing twelve-month support to actively help clients implement the plan.

So what exactly comprises these health risks?

At More Than Health, when we talk about health risks, we don't just mean genetic predispositions or obviously acquired factors like smoking or obesity, for example. "More Than Health" works specifically with the invisible, underlying factors that are just as dangerous in the long run, such as elevated stress levels, blood sugar fluctuations, borderline elevated blood pressure, lack of sleep, nutritional deficiencies, underlying digestive issues, or physical inactivity. We try to identify these on the basis of family history, as well as tests and diagnostics, but also on the basis of a comprehensive environmental analysis of each client.

What happens then?

Based on this knowledge, we create a plan - similar to a business plan - with short-, medium- and long-term goals, as well as methods to achieve them. The retreat is only a short-term intervention, which due to the intensity and unique effect of the environment then acts like a shortcut on the way to this goal. However, the goal always remains the long-term and sustainable improvement of the health as well as the quality of life of our clients.

You bundle all your knowledge together with a team of specialists in a retreat on Mallorca. Doesn't a person quickly fall back into old patterns after such a "time out"?

For this, we offer our ongoing support beyond the scope of the retreat, which is extremely important, especially after a retreat, when you get back to everyday life and the newly acquired insights have not yet become habits. This is where the More Than Health team comes in: both on retreat and in ongoing care, clients have access to the same, then already familiar, specialists who can help in various areas such as work life, stress management, relationships, nutrition, sports, sleep, addiction, or just the normal human foibles.

What else sets More Than Health Retreats apart from other medical or wellness retreats?

As the name "retreat" implies, we offer our clients not only absolute tranquility, but also exclusivity. This is achieved, among other things, by the location and history of "Es Raco D'Arta", an idyllic 5-star resort surrounded by the silence of a national park in the north of Mallorca. For the duration of the retreat, the entire resort is reserved only for our clients and their companions. The number of clients is limited to a maximum of 20 per retreat. This is to guarantee the exclusivity and the high standard of individual care.

Each client has a very individual story. Can you respond to each one?

Individuality is a fundamental part of the retreat. There is no standard diet, fasting for all or anything like that. The diet, if any, as well as the daily treatments are designed on the spot and based on the individual needs of the clients within the treatment plan.

What principle do you follow?

The "More Than Health Retreats" are embedded in the philosophy of "Seasonal Medicine". We seek to bring our clients back into harmony with the body's natural and seasonal biorhythms using low side-effect and sustainable methods. Whether it is simply a matter of planned weight loss, optimizing metabolism or digestion, improving performance or underlying illnesses, it makes no difference. My task is to find individual and feasible solutions that clients can implement in their daily lives with our support, leading to noticeably improved health and quality of life in the long term.

Two weeks is a relatively short time to get to know each of the guests including their individual history and to design a personal strategy.

You can even come for just one week. Not all people can take two weeks, especially if it starts soon - on October 5. However, a special feature of our retreats is that we always complete our initial assessments, as far as possible, before the retreat begins, so that our clients receive their individually designed treatment from day one. Since we view our retreats from the perspective of long-term treatment goals, we also generally offer ongoing follow-up support for our clients from our team as a standard feature.

You are on site with a whole team, tell me, how is that made up?

What distinguishes us most from other retreats is that we are a team of colleagues with different specialties. Together we can offer our clients a unique combination of experience, treatment approaches and therapies that, over the last ten years and in combination with the joint collaboration, has led to results in my patients that I could never have achieved on my own.

What are typical focuses for the More Than Health Retreats?

A typical focus of our retreat work is clearly the prophylaxis and treatment of burnout. Therefore, our "More Than Health Retreats" intend to develop physical, mental, emotional and spiritual resilience in our clients. This includes, among other things, the ability to remain physically and mentally healthy even under maximum pressure and in crises, to make good decisions and judgments on this basis, and to be able to successfully lead oneself and others through crises.

How is the team positioned in this respect?

This is where the qualities of my colleagues Gaylin Tudhope and Dr. Peter Gruenewald especially come into play. Gaylin Tudhope has worked as a psychotherapist for over 30 years, focusing on autonomic nervous system regeneration, life-stage therapy, and trauma work. Through the use of psychometric assessments and forensic risk analysis, she has a large repertoire for serving entrepreneurs and executives. Dr. Peter Gruenewald has been a recognized European specialist in sleep medicine for many years and also offers stress management at University College Hospital in London. He is also an expert in leadership development and adaptive resilience. His regular seminars and trainings focus on resilience development, stress management and peak performance, and leadership development.

There are still single places for the retreat in Mallorca from October 5 to 18. A stay of seven days is also possible. More info is available on the website of More Than Health or write via Mail.

The Messenger of the Urschweiz based in Schwyz, currently has around 40,000 readers every day. The company, which belongs to the Triner Medien Foundation, has been able to maintain this figure well in recent years. "That's why now is the right time to take the next step in our development," says Messenger-Managing Director Martin Schmidig.

New slogan "The messenger brings it"

The website and app have been completely redesigned. This was created in collaboration with the Zurich agency Bodara under the direction of Tobias Peier. The launch of the new digital presence is accompanied by a new marketing campaign designed by Jonas Bünter from Brunnen. "Our new slogan - The messenger brings it - can be understood ambiguously," says Schmidig. Technically, the digital platform was developed by the company Fidion in Würzburg, the previous CMS partner of the MessengerThe e-paper functions have also been modernized.

Content range expanded and new features

The content of the Messenger The digital menu is now strongly expanded. About the strategy MessengerEditor-in-chief Flurina Valsecchi: "We consistently do on the web what is also our great strength in print: reporting on what is happening on our readers' doorstep. With news and background information, we show what's happening in society, politics, culture and sport in the canton of Schwyz every day."

In concrete terms, this means: "We will of course continue to offer our news section," says Valsecchi. "We will now display further editorial research for subscribers not only in print, but also on the web."

Several new features were also launched with the relaunch: The editorial team now sends out three newsletters - in addition to the daily news and background information from the region, there is also a local culture and regional sports newsletter that is published weekly. Each Schwyz municipality will also have its own presence. "We not only publish our research here, but also present texts from our readership, such as letters to the editor and reports on clubs, events and sports. The submissions have a long tradition at the Boten, which is now also being taken into account in the digital version." For this purpose a platform where readers can simply submit their entries via a form.

Furthermore, readers can now choose between five different subscriptions select.

Editorial team now works for both channels

This change means that both the users and the company will be able to benefit from the change. Messenger-employees a major innovation. "We now work channel-neutral with Woodwing Studio. This also allows our small editorial team to work for both print and online," explains Flurina Valsecchi. This system change, which was technically implemented by a&f Systems, has completely restructured the workflows.

In the spirit of a forward-looking succession plan, Kühne+Nagel announced on Monday evening that it had succeeded in recruiting a highly qualified management personality to succeed the company. As a member of the executive board, she will be responsible for global human resources management and additionally for sustainability.

Kreienbühl will leave the general management of the cooperative federation at the end of 2022, the retail giant announced in its own communiqué. "I expressly thank her and very much regret her change," Migros CEO Fabrice Zumbrunnen was quoted as saying in the statement. Her successor will be announced in due course.

As head of the Migros HRM, Communications, and Community Involvement department, Kreienbühl is not only head of HR in a company with more than 100,000 employees. Among other things, she also oversees the Migros Culture Percentage, manages corporate communications, directs the Migros publishing house, and is responsible for the club schools. (SDA)