As a precautionary measure, the district court of Sion had forbidden the West Swiss Radio and Television (RTS) from broadcasting two reports about the Valais wine merchant Giroud on Monday evening. Imprint showed up on Tuesday in a message indignantly over this decision of the judicial authorities. The case is all the more serious because it is already the second censorship measure against RTS within three months. Imprint also described it as shocking that this time the court had even violated the right to be heard. The judge had not even heard RTS before granting the broadcast ban demanded by Giroud Vins. Back in February, the Valais judiciary had ordered Radio and Television of Western Switzerland to withdraw an article on its website. At that time, RTS had allegedly reported about illegally mixed wines of the wine trader. RTS appealed against the decision. The proceedings are currently still pending. RTS stated on Monday evening that it would respect the broadcasting ban. At the same time, however, the broadcaster announced to make use of all possible legal ways.

Dominique Diserens, central secretary of Imprint, expressed her conviction on Tuesday in response to a question from the SDA news agency that the district court had violated both the public interest and the right to be heard in the latest case. "This decision is a violation of the European Convention on Human Rights, which would be chopped up in Strasbourg," Diserens said. (SDA)

There could be some crude gender stereotypes here as an introduction. Topic: women and tools, women and technology, women and blah blah blah. Of course, this is not the case. Even if you have to admit in this case: As far as the handling of tools - here: nail gun - this lady really is a complete idiot and is a bit of a jerk. Thanks to the presence of mind of every other person present in the studio, the worst was averted. That could have backfired. So, dear SRF: even if this strange show seems to be successful in faraway countries - please don't imitate it for once. (hae)

via 22 Words

To mark the start of broadcasting, AZ Medien's new Swiss TV station invited around 100 guests to Zurich's 320 West. The evening was opened by CEO Axel Wüstmann, who spoke about the special role of TV24 within AZ Medien. TV Managing Director Roger Elsener then presented TV24's new on-air design and program highlights to the invited guests. As usual, "Fashion Run" judge Christa Rigozzi charmingly guided the guests through the evening and also interviewed the three "Grosis" from the in-house production "The Gran Plan," which had its live TV premiere at the start of TV24. "Tele Züri, Tele M1 and Tele Bärn are successful and well anchored locally. With the launch of TV24, we are setting the course for nationwide growth in the TV sector. With news, in-house productions and licensed programs, we are appealing in particular to viewers who value quality TV with Swiss roots," explains Axel Wüstmann, CEO of AZ Medien.

Tv24.ch is online

Parallel to the start of broadcasting, yesterday the online platform Tv24.ch is now available on the Internet. This provides ongoing information on the current program and offers additional background information on the individual programs, such as texts, images and trailers. Furthermore, various broadcasts can be viewed retrospectively on the website. The design is modern and elegant with intuitive navigation. Tv24.ch was implemented by the digital agency Spoiled Milk.

TV24 at Sunrise TV and the most important Web TV providers

TV24 has also been available in HD quality via IPTV in Sunrise TV's digital program offering since May 12, in time for the start of broadcasting. TV24 is included in the basic package, and Sunrise TV customers can benefit from the "Comeback TV" and "Live Pause" functions. Just in time for the start of broadcasting, TV24 is also available via web TV on Zattoo, Teleboy and Wilmaa. All other distribution partners are listed on Tv24.ch.

 

The extensive room renovations at the Hotel Schweizerhof Luzern, which opens on Wednesday, May 14, 2014, focused on stories from the past 170 years. Under the motto "Where Lucerne writes history(s)", each room and suite is dedicated to a personality who experienced something special as a guest at the hotel. These are great personalities such as thinkers, artists, politicians, athletes, musicians or royalty, but also unknown guests whose stories still haunt the hotel today.

Each hotel room and suite has its own story, compiled from research by the Hauser family, director Clemens Hunziker and the team of authors led by Fabrizio D'Aloisio and Alexandra Knetsch from the St. Moritz full-service communications agency Spot Werbung. There are stories about world stars such as Anastacia or James Blunt having breakfast together, about athletes such as marathon runner Viktor Röthlin cooking pasta in the Schweizerhof kitchen, and also anecdotes from the concierge Enzo Baciocchi, who has been working at the hotel for more than 25 years and, for example, was able to procure a Bernese mountain dog puppy for an American hotel guest within hours.

 

1. you could swap your smartphone with someone else's for a day. Would you? And if so, with whom?

With Hugh Hefner or James Bond.

2. what does not come to the office under any circumstances?

Pictures by Rolf Knie or Roswitha Wachtmeister.

3. what would you most like to promote?

For exciting, enthusiastic people.

4. if you had not become an advertiser - what then?

Rock star or banker.

5. has your media behavior changed in the last three years? (If yes, how?)

Yes, very much. I now try to multitask through the media like my kids. First, second and third screen can be wonderfully next to newspapers, mailings, etc. simultaneously read and edited;-)

6. is the opinion true that you can't grow old in agencies, or is that a prejudice?

It's certainly a profession with an expiration date. I'll be 50 this year and still have enormous fun with it.

7. what do you see as the biggest challenge for advertising at the moment?

If we disregard the increasing short-termism and the sometimes unworldly cost ideas, then it is certainly the fact that pitching, thinking and working is too strongly channel-specific.

8. do you think you deserve the salary you earn?

Yes, that's why it's called that.

9. Do you fall for advertising? When?

Oh, yeah. All the time. Sometimes I fear that we advertisers are the only ones who believe in our messages.

10. ever thought about leaving the advertising industry?

Of course. At that age, it's probably normal to be preoccupied with the two-thirds of one's remaining life.

11. What inspired you to enter the advertising/communications industry?

Clearly the demanding versatility that makes every day a challenge: ladies' stockings in the morning, then emergency power generators, then arteriosclerosics again - it doesn't get more exciting than that.

12. what would you not promote under any circumstances?

We have had a clear stance on this at the agency for 21 years: church, sex and politics.

13. what are you determined to achieve?

Health, happiness and contentment.

René Eugster founded today's agency at the airport in 1993 under the name "René Eugster Kommunikationsberatung ASW" and has led it as owner and creative head ever since. Having won more than 200 creative awards, he regularly acts as a juror at renowned competitions. In addition, he has been a lecturer at various further education institutes for 25 years - including his own and most recently at the Miami Ad School.

In a joint statement on Tuesday, Syndicom and Impressum accuse the NZZ media group of neglecting the labor law. In addition, the legally required health protection of journalists is being neglected. Editorial staff are regularly assigned tasks that cannot be completed within regular working hours. Since the
However, if working time is not correctly recorded, regulated compensation is often made impossible. "The overwork endangers the health of the employees," the notice says. With the complaint, the two journalists' organizations want to "bring lasting attention to the protection of employees in the editorial offices of the NZZ media group," as they wrote in an open letter to NZZ CEO Veit Dengler.

Adherence to the CLA

They would prefer to tackle the problems through social partnership, Syndicom and Impressum emphasize. Despite "years of effort and several constructive proposals" on the part of journalists, however, neither the individual media companies in German-speaking Switzerland nor the Swiss Media Association have so far been willing to conclude a collective labor agreement (CLA) again. Imprint and Syndicom affirmed that they are still prepared to negotiate solutions with the NZZ media group or with individual companies in the form of company CLAs. Minimum working conditions agreed in social partnership are in line with a proven Swiss tradition. Parity institutions, as provided for in CLAs, can, in the opinion of the employee representatives, prevent problems and defuse conflicts before situations escalate. Veit Dengler is therefore called upon to "establish a relationship based on partnership as quickly and sustainably as possible." In addition, the journalists' organizations hope that Dengler will lobby for new CLA negotiations within the publishers' association.

NZZ for industry-wide solution

The NZZ is astonished by the actions of Syndicom and Impressum. "Dialogue is not promoted with such advertisements," Bettina Schibli, Head of NZZ Corporate Communications, said in response to an inquiry from the SDA news agency. She added that the issue of working time recording at the NZZ media group had been "sensibly and purposefully settled in dialogue with employee representatives." The NZZ has been in talks with the Zurich Labor Inspectorate for some time now, independently of the ad.The issue is important for the entire industry, he said. Looking for solutions - especially for journalistic professions - is therefore not the task of a single company alone, Schibli said. (SDA)

Crowdfunding is an alternative way of raising money - be it for the realization of a cultural project, the implementation of a business idea or the financing of a private investment. Initiators of such campaigns try to reach as many potential investors as possible via the Internet. Fourteen crowdfunding platforms are currently active in Germany. For the first time, experts from the Institute of Financial Services Zug IFZ at Lucerne University of Applied Sciences and Arts have now compiled and analyzed figures from thirteen1 market participants and recorded them in "Crowdfunding Monitoring Switzerland 2014". The analysis distinguishes between four different forms of crowdfunding (see also box): Crowdinvesting (money in return for a stake in the company), crowdlending (money in return for interest), crowdsupporting (money in return for goods/services) and crowddonating (no direct consideration).

Crowdinvesting generates the most money

In Switzerland, around CHF 11.6 million was raised via crowdfunding in 2013, which corresponds to a doubling compared to the previous year and almost a quadrupling compared to 2011. "We assume that the total volume will also double in the current year," says finance professor Andreas Dietrich, who wrote the study with co-author Simon Amrein. Crowdlending accounted for 15 percent of the total volume in 2013 and crowdsupporting/crowddonating for 37 percent. Crowdinvesting accounted for the largest share at 48 percent. Last year, 1,125 campaigns were launched and 720 were successful. Depending on the platform, a campaign is also considered successful if the amount sought was not reached in full but money was still raised. The majority of the successful campaigns were in the area of crowdsupporting/crowddonating, where 594 projects raised money; in the area of crowdlending, 116 projects were crowned with success. Crowdinvesting produced 10 successful campaigns, which corresponds to one percent of all successful campaigns. However, this one percent was responsible for 5.6 million francs, i.e. 48 percent of the total volume.

On average, around 560ʼ000 francs were invested per crowdinvesting campaign. This is a multiple of what was achieved elsewhere (crowdlending: CHF 15,000; crowdsupporting/crowddonating: CHF 7,000). Crowdinvesting also recorded the greatest growth in 2013: the volume rose by almost 200% compared to 2012. "Young entrepreneurs are often unable to obtain a bank loan due to a lack of collateral. Crowdinvesting is an alternative for them in their search for venture capital," says Dietrich. "At the same time, this is where investors take the greatest risk. Experience shows that only one in ten start-ups survives."

Despite growth, crowdfunding serves a niche market

Crowdlending and crowdsupporting/crowddonating are also growing significantly. Nevertheless, the market share of crowdfunding in Switzerland is still low. As 1 100-days, 7Crowd, c-crowd, cashare, direct-lending, feinfunding, Ibelieveinyou, investiere, Kickstarter, Moboo, ProjektStarter, Sosense and Wemakeit. The funds raised by venture capital funds in Switzerland, for example, serve as a benchmark for crowdinvesting (volume: CHF 5.6 million). This amounted to CHF 407.5 million in 2012 (European Private Equity & Venture Capital Association, 2013). The crowdlending volume of CHF 1.8 million (2013) is currently only marginal in relation to the CHF 7.5 billion of the overall consumer credit market. And while Zewo-certified organizations received donations amounting to around one billion francs in 2012, only 2.52 million francs were collected via crowddonating (including crowdsupporting). "Crowdfunding platforms will hardly compete with existing institutions in the coming years. But the importance of internet-based financing will increase and will certainly benefit innovation activity in Switzerland in some cases," says Andreas Dietrich. "Because this is how projects come about for which the necessary funds could probably not have been raised without the 'crowd'."

The figures on crowdfunding in Switzerland are now collected annually by the Institute of Financial Services Zug IFZ at Lucerne University of Applied Sciences and Arts. The current study is under this link (PDF) or on Hslu.ch/crowdfunding to download.

The four forms of crowdfunding

Crowdfunding is made up of the English words "crowd" and "funding". With this type of financing, capital is sought for a wide variety of projects. The phase of collecting money is called a campaign. Internet users act as investors. The majority of platforms work according to the "all or nothing" principle, i.e. money is only paid out if a certain target amount is reached. A distinction is made between four forms of crowdfunding, depending on the consideration that the investor receives for their investment:

Crowddonating: In particular, social, charitable and cultural projects (e.g. orchestra concert, aid project of a non-profit organization) can be financed in this way. The support contributions are pure donations that are not linked to anything in return.

Crowdsupporting: This category often includes cultural projects and projects in the field of sport. Investors receive a one-off reward for their contribution: for example, if you want to co-finance a band's album, you will receive the CD free of charge once it has been produced.

Crowdinvesting: In this way, a start-up raises capital for the implementation of its business idea. In return, the investors receive shares in the company.

Crowdlending: This form involves arranging loans to finance companies or private individuals. In return, the lenders expect a risk-adjusted return. The projects that are financed in this way are very diverse: a family car, wedding preparations, braces or a start-up.

SBB's new 29 international high-speed trains are designed to make travel on the north-south axis between Basel/Zurich and Milan even more comfortable, punctual and reliable. With a maximum speed of up to 249 km/h, they are not only faster than the existing tilting trains, but also meet the increased demand expected following the opening of the two base tunnels at the Gotthard and Ceneri. SBB put the contract out to public tender around two years ago - and now the decision has been made: Stadler Rail has been awarded the contract to manufacture the new EC250 single-decker multiple-unit trains.

Experience "On the road at home"

Thanks to its many years of experience in the field of transportation, Nose made a valuable contribution to the offer that Stadler Rail submitted to SBB with the exterior and interior design of the trains. Both the exterior and interior of the trains were designed in line with SBB's brand values and the promise of "at home on the move": fast and aerodynamic on the outside, modern and comfortable on the inside. The specially developed seat therefore has high-quality wood paneling and the indirect lighting also contributes to the pleasant spatial and travel experience. The furnishings of the individual seats have been consistently adapted to the needs of modern travelers - with as much storage space as possible, easily accessible power sockets everywhere and special business, rest and family zones. The dining car, the information screens, the luggage transport concept and an advanced workplace for the train driver were further decisive design criteria. In keeping with the motto "enter instead of board", the low-floor concept makes it easy to enter and exit the train.

Mobile despite limited mobility

The approval of the trains for the three countries Germany, Switzerland and Italy as well as the European standards for persons with reduced mobility (TSI PRM) also placed high demands on the design. Grab handles, contrast values, independent boarding and alighting as well as accessibility within the train were included in the development from the outset. By awarding the contract to Stadler Rail, SBB has opted for state-of-the-art international high-speed trains that combine a wide range of technical standards with their emotional brand promise.

Marius Rispeter most recently served as Chief Financial Officer of Versatel, a telecommunications provider in Germany, with responsibility for Controlling, Purchasing & Logistics, Mergers & Acquisitions (M&A), Capital Markets & Treasury, Accounting & Compliance and Tax. In this role, Rispeter was instrumental in the repositioning of the company, its sale to KKR, a global investment firm, and most recently the privatization of the company. Before joining Versatel in 2007, he worked for nine years in various finance functions at Deutsche Telekom.

The business graduate will take up his duties as CFO and member of the Management Board of Publicitas on June 2, 2014. Alain D. Bandle, CEO Publicitas: "With the appointment of Marius Rispeter, we have succeeded in bringing to Publicitas a CFO with relevant and long-standing experience in an industry as characterized by change as ours. With Marius Rispeter as CFO at my side, I look forward to driving the further implementation of our strategy under the new ownership."

After two and a half years as CFO of Publicitas and four years as Head of Corporate Finance & Strategic Projects at PubliGroupe, the current CFO Rüdiger Petrikowski will leave the company at his own request at the end of May 2014.

Whether sports, culture or politics: what happens in Bern rarely attracts attention in the rest of the world. One exception is the International Jazz Festival, which Hans Zurbrügg has presided over as founder and president since 1976. "For decades, Hans Zurbrügg and his festival have been playing in the Champions League and carrying the name of the city of Bern all over the world," said BPRG President Cla Martin Caflisch during the award ceremony. Thanks to his work and his contacts, Bern becomes the European jazz capital for ten weeks every year.
With its presence - also in international media - the International Jazz Festival achieves a very wide reach. The BPRG is also impressed by the many years of continuity and the great passion that characterize Hans Zurbrügg's work. "Anyone who establishes such an event, develops it further and even makes it a trademark of the city of Berne is also a gifted communicator," says BPRG President Cla Martin Caflisch, explaining the choice. Time and again, Hans Zurbrügg manages to attract not only stars from all over the world, but also an international audience to Bern.

Every year, the BPRG awards the Communication Prize to a person who has achieved exceptional communicative achievements without the corresponding professional training. The prize winner receives a specially created work by Bernese artist Kornel Stadler and demonstrates his or her communication skills in a talk with Ueli Schmezer. This year's award ceremony will take place at the original venue of the Bern International Jazz Festival, Marians Jazzroom. For the first time, members of the Werbeclub Bern and the Berner Medien- tag will be present as guests.

Previous award winners

2011 Steff la Cheffe, beatboxer and rapper
2012 Bernd Schildger, Zoo Director
2013 Francis Foss Pauchard, Olmo founder
 

It's no secret that Ticketcorner is half-owned by Ringier. Nor is it a secret that the Blick editorial team cultivates this family relationship from time to time. For example, when the pre-sale of the Rolling Stones concert was exploited in March as if the band were celebrating a comeback in Switzerland after a thirty-year absence from the stage. A rogue who thinks evil. The Media Week did it in detail. Perhaps the concerns of certain journalists who saw their editorial independence at risk with economic ties to Lara Gut (Infront Ringier), Ottmar Hitzfeld (columnist) or Ticketcorner (shares) were not so unfounded after all? Let us recall an interview that Ringier CEO Marc Walder gave to the Bündner Tagblatt in November 2012. Christian Buxhofer asked the following question:

"If a concert organized by your company Good News goes badly and Ticketcorner - also a Ringier subsidiary - sells too few tickets, does the newspaper editorial team have to push the concert?"

And Marc Walder replied:

"Then Good News buys advertisements in Blick, that's a commercial process. We don't talk about it with the editors. And if Madonna gives a bad concert, Blick writes about it too. And in a big way. Ultimately, our involvement in new areas may even have the opposite effect."

(Bündner Tagblatt, 16.11.12)

That sounded plausible and transparent. Even if the report published on Monday Article about the sluggish advance sales of DJ Bobo's "Circus" tour gives the impression at first glance that Buxhofer's idea of the publicity-driven Ringier media has now become reality:

Once again, anyone who thinks of surreptitious advertising is a rogue. Especially as sentences such as "And this despite the fact that the tickets are rather cheap compared to other artists. The cheapest one costs 29.50 francs." do not necessarily give rise to the suspicion of unbiased reporting. Incidentally, the prices are compared with the Helene Fischer tour, which is also scheduled by chance - tickets are available from Ticketcorner. To round off the unobtrusive offer, there is a direct link to the Ticketcorner site at the end of the article - that would be fine if readers had to find their own way to the unpriced tickets.

Thomas Häusermann

In addition to Martin Kilian, Tages-Anzeiger correspondent from Washington, who blogs every Sunday, many other Tages-Anzeiger foreign journalists such as Sandro Benini (Mexico City), Oliver Meiler (Barcelona) or Birgit Schönau (Rome) write from different parts of the world. They focus their attention on the bizarre, the remarkable and the everyday, report on their research, on meetings with exciting people or give an insight into their daily work. But also the well-known and popular "Little Story" finds a new place in the blog World Theater.

"The 'Tages-Anzeiger' has numerous excellent correspondents all over the world who report daily on relevant events in their regions. They write about politics, their backgrounds and social changes," explains Gabriela Braun, blog manager. "In the blog, on the other hand, our correspondents write about other topics such as: personal experiences, nuances or snippets. They are also in direct contact with our readers. The blog offers them a multimedia platform for this." Some blog contributions are also printed in the "Tages-Anzeiger" on page 2 under the heading "Best of Blogs".
Welttheater appears every Sunday and Thursday on Tagesanzeiger.ch.

Blog.tagesanzeiger.ch/worldtheater