The Association of Valais Towns does not want to ban the posters. People are in a position to make up their own minds, association president Fernand Mariétan told SDA on Thursday. The Association of Valais Municipalities, on the other hand, does not want to comment on the posters. They don't want to do any more advertising, explained president Marianne Maret.
Federal Councillor Eveline Widmer-Schlumpf is also against a ban on posters. She would rather discuss the initiative than the posters, said the Justice Minister on the fringes of the media conference on the anti-minaret initiative. The poster discussion would only create additional publicity for the initiative. Objectively, it was up to the municipalities to decide on the posters. However, Widmer-Schlumpf left no doubt that she does not think much of the controversial poster. This poster was completely unacceptable to her, also from the point of view of the rule of law. Nevertheless, it is a poster and provides a basis for debating this issue, she said. She has confidence in the Swiss people to interpret the poster and the debate on it correctly.

www.sda.ch

The SI Style Blog provides daily news from the world of fashion, beauty and celebrities. With the new iPhone application developed by Futurecom, these can now be read anytime and anywhere - conveniently via iPhone. As a special highlight, there are exclusive videos of the spring/summer 2010 fashion shows from the fashion capitals. The application can now be downloaded free of charge from the Apple App Store.
Responsible at Ringier: Sabina Diethelm (Head Editor SI Style). Responsible at Futurecom: Marcel Berberich (Application Programming), Yonka Ivanova (Interface Programming), Isabelle Bischoff, Ruben Feurer (Design), Renato di Rubbo, Roberto Colacino, Jean-Philippe Persico (Consulting).

Download link

www.sistyle-blog.ch

SF counted the most viewers in the last few minutes of the game in which the Swiss national team secured their ticket to the 2010 World Cup in South Africa. According to Swiss television, 1,503,000 fans witnessed the final whistle.

wws.sf.tv

Andreas Sedmak studied journalism and media studies, constitutional law and sociology of law at the University of Zurich. In his previous positions on the client side, he was responsible for various integrated marketing and communication projects in the publishing, insurance and financial sectors. On the agency side, he built up the publishing title "Zürich geht aus" and was responsible for the overall mandates for Microsoft EMEA and Ford as a consultant at the Y&R Group. Most recently, Sedmak was Head of Dialog & Digital and a member of the Executive Board at Euro RSCG, where he looked after clients from the consumer goods, aviation, banking and postal, rail and culture sectors.

www.prime.ch

The Group offers integrated medical communication for comprehensible, innovative
and focused communication solutions in the healthcare sector. Medicom settles
his experience in numerous therapeutic areas, ranging from creative prelaunch
concepts, the development of marketing plans and communication support
after the launch. The company is renamed Euro RSCG Life Medicom, with the previous Managing Director Martin Ellis remaining at the helm.

www.eurorscglife.ch

Dissatisfied with the way in which the world press reports on his own legal and private affairs, Italy's controversial prime minister has now developed a plan to convince the public outside his own country's borders of his own qualities. Over the next month, a specially trained emergency task force of young journalists and communications experts will be set up with the sole purpose of ensuring that Berlusconi appears in the right light in media reports around the world. The task force's first task will be to monitor foreign media coverage, explains Italian Tourism Minister Michela Vittoria Brambilla in an interview with the daily newspaper Corriere della Sera, according to Pressetext.
(Image: Keystone)

Washing your hands more often can reduce the spread of flu viruses.
But what if soap and water are not available? That's where the disinfectant wipe Desinfect comes in. To dramatize the benefits of Desinfect, the Scotti TV commercial shows where you can pick up and pass on all kinds of bacteria and viruses with your hands. The commercial can be seen on Swiss television channels from mid-October.
> To the spot
Responsible at Desinfect (B. Braun Medical AG): Regula C. Müller (Division Manager OPM), Andreas Lercher (Product Manager Infection Control). Responsible at Scotti: Nina Rossier-Scotti (strategy and consulting), Ivan Scotti (CD), Florian Schumacher (AD and graphics), Condor Films AG (film production).

The third-largest business hotel group in Europe operates five hotels in Switzerland and would like to strengthen its communication activities for this important market in future, as detailed in a press release. The main objective is to take over the leadership in the business hotel sector.

Playbay.ch is being continuously developed and is to be expanded into the Amiado Group's comprehensive gaming community, according to a press release issued on Wednesday. Enhancements in terms of both functionality and offering are already planned and will be continuously implemented over the coming months. For advertisers, Playbay.ch offers a new opportunity to target Amiado Group users in a new thematic environment.

Not quite, anyway. Rather, it is an excerpt from the book "And God chilled" - the Holy Scriptures in the form of short messages of 140 characters each. A total of 3,906 short messages were collected by more than 3,000 authors at the end of May to create the book of books in Twitter format. Incidentally, the template for the book title was provided by a certain J. V.: "On the seventh day, God was finished with his creative project, thought the result was brilliant and decided to chill out from now on," was her summary of a passage from the Bible. Oh well. Interesting project. Whether the world was waiting for this remains to be seen. As does the question of why you can't use 140 characters to express yourself in a language beyond chill, cool, correct and so on. But no matter: at least they don't do anything stupid, the youth of today.

Private radio stations are now also broadcasting in digital quality. While the DAB range is reserved exclusively for SRG broadcasters, the DAB+ standard is also open to private radio providers. Radio Top Two, Life Channel, Radio Energy, Radio Basel DAB, Backstageradio and the licensed providers Radio Eviva and Open Broadcast can now be received via digital radio. The latter is currently being tested. In addition, the DAB+ program ensemble includes five SRG stations: DRS 4 News, Radio Swiss Jazz, Rete Tre and Option Musique, as reported by Swiss Media Cast, which is responsible for the development of the Swiss-German transmitter network, according to SDA. The English-language SRG program World Radio Switzerland (WRS) will also be broadcast via DAB+.

Günther Heuberger, Chairman of the Board of Directors of Swiss Media Cast, spoke to the media on Wednesday of an "opportunity for private broadcasters". According to Heuberger, Radio Energy is likely to prove to be the "driving force" behind the spread of digital radio. The popular Zurich station was left empty-handed in the FM license award for the Zurich-Glarus broadcasting area in October 2008. It will probably have to cease FM operations at the end of the year.
Offer to be expanded soon
For the time being, DAB+ can be received in German-speaking Switzerland in the cities of Zurich, Basel and Bern and their conurbations. From spring 2010, coverage of the areas between the urban agglomerations will follow. Expansion into the Winterthur area is also planned. Swiss Media Cast assumes that the range of eleven stations will soon be expanded. For example, the licensed stations Swiss Mountain Holiday Radio, Radio.ch, RadioJay and Djradio are to be switched on "shortly". A total of 18 channels are available for DAB+.

She is also responsible for the first module and the intermediate examination. The overall management of the copywriting training courses in Zurich, Bern, Basel and Lucerne is in the hands of managing director Cathrin Moser. Text professionals Paul Girard from Girardtext and Stefan Meier, alias Direktmeier, have been engaged as examination supervisors. Literary writing is supervised by Co-Managing Director Fatima Vidal.