According to a press release from the agency, the realization completely dispenses with the sad eyes of displaced orangutan babies or scenes of hopeless resistance by the local population against the ruthless bulldozers. Rather, the idea is a bridge to our latitudes. "It is important for people here to be able to grasp the enormity of the destruction," says Ruth Wagner, Managing Director of One Marketing. It is thanks to the 3D and sound designers at Elefant Studios and director Alexander Meier that the factually conceived awareness-raising campaign has achieved this dynamism, impact and emotionality in its implementation.
Accompanying the Spot advertisements and direct marketing measures are planned for Greenpeace membership renewal. The campaign will be rolled out throughout Switzerland with immediate effect.
Responsible at Greenpeace Switzerland: Marc Birbaum and Katja Nispel, Fundraising. Responsible at One Marketing Services AG BSW: Ruth Wagner (overall responsibility), Robin Strebel (CD), Jan Neversil, Moni Andraska, Gen Wettstein (graphics), Stephanie Ramseier (project management/text), film: Elefant Studios; director and sound: Alexander Meier.

The treatable disease, which manifests itself with breathing stops during sleep, is relatively widespread according to the press release, but those affected are rarely aware of it. Posters and banners therefore specifically call on people to take an online risk test. They show people who have fallen asleep on public transport, as the tendency to nod off frequently during the day is typical of sleep apnoea patients.
The photographs were taken by Dan Cermak. The campaign will be implemented in the form of posters, illuminated posters and banners. The campaign will be accompanied by targeted media work and a mailing to doctors. It will run until the end of January.
Responsible at the Swiss Lung Association: Ursula Luder (Head of Marketing/Communications/Fundraising); Barbara Weber (Project Manager Marketing/Communications). Responsible at the New Lgk: André Benker (Creative Direction), Lukas Schmid, Andreas Szentkuti (Text ), Dominic Beyeler (Art Direction), Manuela Julier (DTP), Nicole Brunner, Alfredo Trasatti (Consulting), Dan Cermak (Photo), Banner realization: the eyecatcher ag.

The new website is a joint effort by the Canton of Zurich's Economic Development Department, the City of Zurich's Economic Development Department and the Association of Zurich Financial Institutions, as reported by the Communications Office of the Zurich Government Council on Wednesday, according to SDA. The aim was to give the Zurich financial center "a contemporary face" that "does justice to its importance and attractiveness". The producers of the site are aware that not only economic aspects are important for an attractive location, but also aspects of quality of life.

The die is cast: 20 renowned jury members from advertising, culture and design met on December 15, 2009 to select the Swiss Poster Award 2009. This year, for the first time, there are two representatives from French-speaking Switzerland. The jury evaluated a total of 580 subjects, which is 20 percent more than last year.
The committee, chaired by Othmar Casutt, awards gold, silver and bronze prizes in the respective categories in addition to the main prize. These are: "Commercial", "Public Services" and "Culture". The "Poster Innovations" category, in which a special prize is awarded, is new.
The shortlist at a glance
Commercial" category"
- "Sounds like me" , Music First Network AG Radio 105, Zurich (JWT + Hostettler + Fabrikant, Zurich)
- "Macro", Leica Camera AG, Nidau (Advico Y&R AG, Zurich)
- Indian Cuisine", Hiltl AG, Zurich (Ruf Lanz Werbeagentur AG, Zurich)
- Travel Book Shop", Travel Book Shop Zurich (Wirz Werbung AG, Zurich)
- "Burglary protection", CDS Sicherheitstechnik, Weinigen (Jung von Matt/Limmat AG, Zurich)
- Fennel", Hiltl AG, Zurich (Ruf Lanz Werbeagentur AG, Zurich)
- Bondage", Max Shoes, Karl Vögele AG, Uznach (Jung von Matt/Limmat AG, Zurich)
- "Promi-Gemüse", Hiltl AG, Zurich (Ruf Lanz advertising agency, Zurich)
- "Pac Man", SMP Swiss Milk Producers, Berne (Spillmann, Felser, Leo Brunett, Zurich)
- "We bring imagination into play", Pastorini Spielzeug AG, Zurich (Lesch + Frei Werbeagentur AG, Zurich)
- "WOZ wants in", WOZ die Wochenzeitung, Zurich (Spillmann, Felser, Leo Brunett, Zurich)
- "Light sensor", Leica Camera AG, Nidau (Advico Y&R AG, Zurich)

Category "Public Service
- "Football art", SuvaLiv, Lucerne (Ruf Lanz Werbeagentur AG, Zurich)
- "Hospital beds", SuvaLiv, Lucerne (Ruf Lanz Werbeagentur AG, Zurich
- "Elephant enclosure", Zurich Zoo (Advico Y&R AG, Zurich)
- Love Life", Federal Office of Public Health FOPH, Liebefeld (Euro RSCG Group Switzerland, Zurich)
- "Wild boars", SuvaLiv, Lucerne (Ruf Lanz Werbeagentur AG, Zurich
- "Very close to the animal", Basel Zoo (crbasel, cR Werbeagentur AG, Basel)
Culture" category
- "Grosse Gefühle", Zurich Chamber Orchestra (Euro RSCG Group Switzerland, Zurich)
- TMG Théatre marionnettes Genève", (BLVDR, Daniel Kunzi, Genève)
- Fantoche 09" International Festival, Baden (Bringolf Irion Vögeli GmbH, Zurich)
- "Opera in pictures: La grotta di Trofonio", Zurich Opera House AG (Studio Geissbühler, Zurich)
- "Every Thing - Design", Museum für Gestaltung, Zurich (Irma Boom, Amsterdam)
- "Antilopen", Theater Biel Solothurn, Biel (Atelier Bundi AG, Boll)

This time, we took a closer look at Nicolas Sarkozy and Carla Bruni and promptly discovered striking parallels to other dream couples. The ad has been in use since the end of December.
Responsible at the SonntagsZeitung: Diego Quintarelli (Publishing Director), Andrea Waltzer (Advertising Director). Responsible at AY&R: Philipp Skrabal (ECD), Christian Bobst (CD/AD), Martin Stulz (text), Christian Bobst (AD), Lukas Wietlisbach (graphics), Pablo Koerfer, Manuela Wettstein (consulting), Scheffold.Vizner/Fluxif (photography/composing).

Some put them through the shredder or tore them up by hand, others painstakingly put them back together again - today the Stasi documents are indispensable testimonies to the GDR dictatorship. The Federal Commissioner for the Records of the State Security Service of the former GDR, Marianne Birthler, had herself photographed behind a shredded and reassembled Faz for the Frankfurter Allgemeine Zeitung's "Clever Minds" campaign. The motif by Scholz & Friends can be seen from January 14, 2010 in F.A.Z. and Fas as well as in other newspapers and magazines.
The reason for the current campaign motif is the occupation of the Stasi offices 20 years ago. "By taking this courageous step, the people saved large parts of the Stasi documents from destruction. These files are important evidence of the injustice that was done to many people in the GDR. It is important that this aspect of GDR history is not forgotten," said Marianne Birthler on the sidelines of the photo shoot. Together with her colleagues, the guardian of the Stasi files has been fighting against oblivion for around ten years. Legible documents have been created again from countless sacks full of scraps of paper, in some cases in lengthy puzzle work. Over 1.7 million people have already applied for access to the files. "That means 1.7 million people have at some point said no to forgetting and to silence," says Birthler.

Customer: Frankfurter Allgemeine Zeitung. Agency: Scholz & Friends Berlin.
Subject:

Brown is responsible for the development and support of publishers in German-speaking Switzerland, as detailed in a press release. Until the end of September, she worked as Team Leader Sales Services at Publicitas Web2com, where she was responsible for the media planning team and its development. Prior to that, she worked as a project manager at Nemuk. During this time, she looked after various clients in all aspects of e-mail marketing.

As the Chinese censorship policy has so far also been supported by various other Western companies such as Microsoft and Yahoo, the question now arises as to whether they will also make a similar U-turn. "As a matter of principle, we do not comment on steps taken by competitors," says Microsoft spokesperson Thomas Lutz when asked by Pressetext. Furthermore, the company currently has nothing to announce regarding China and censorship measures. "However, we have already commented on the topic in general and are trying to strike a kind of balance in China between the rights and privacy of individuals and the fact that China is a free, independent country with its own laws," says Lutz.
Yahoo is also unwilling to comment on the specific steps taken by Google. However, the company is committed to protecting human rights, privacy and security, it told Pressetext. "We condemn any attempts to infiltrate corporate networks and thereby obtain user information," Yahoo said in its statement. The company agrees with Google that such attacks are extremely worrying. "We firmly believe that breaches of user privacy are something that all Internet pioneers must stand up against."
Larger market shares for competitors
If Google were indeed to completely abandon China, this would in any case offer competitors such as Microsoft and Yahoo the opportunity to gain large shares of a huge market - provided they maintain their censorship in accordance with the wishes of the authorities. At the same time, however, such behavior would also damage the image of companies outside China and possibly have a negative impact on market shares elsewhere.
Google's announcement was apparently triggered by massive hacker attacks from China as well as the theft of program information and the increasing restrictions on freedom of expression in the country. As the Wall Street Journal reports, some of the source codes were stolen in the hacker attacks, which could potentially be used to access other data.

The situation is even worse than during the last crisis in 2001, when the year-on-year decline amounted to 17.2 percent. While magazines recorded a total of 170,000 advertising pages in 2009, this figure was 238,000 in 2001. There were only a few winners this year, as Horizont.net writes. Those that were able to keep their advertising pages stable or increase them tended to be general interest magazines. Magazines that focused on the economic crisis in terms of content tended to lose out. Meredith, for example, only lost around 450 advertising pages in total. Some of its publications such as Better Homes and Gardens, Family Circle and Ladies' Home Journals even reported increases. Condé Nast was one of the biggest losers with a loss of 11,500 advertising pages. Time, with its Fortune and Money titles, lost 4,500 pages.

According to the press release, a further extension is not possible. The finalists will be announced on March 2, 2010, and the Swiss Effie Award ceremony 2010 will take place on April 27 at the studios of Swiss Television in Zurich.

It is easy to see that this must be the current bra color of the lady in question. A chain email had asked Facebook users to publish these. It is still unclear where the original chain message came from. However, rumor has it that the purpose of the campaign was to raise awareness of breast cancer. Which not everyone agrees with. The term "slacktivism" is already doing the rounds online in this context. Not familiar with "slacktivism"? It's a mixture of slacktivism and activism - convenient symbolic gestures at the click of a mouse that have no real impact on political or social developments. And of course there are also free riders in this campaign: for example, they try to persuade women to upload photos of themselves in their underwear for the good cause. Nice try. However, the campaign is unlikely to harm anyone. And even if it may not be of any use to anyone: It's always interesting to get a little insight into the general bra situation - who would have thought, for example, that "skin-colored" is trendy again?

Vögele Reisen is the direct travel provider of TUI Suisse, a company of TUI Travel PLC and the World of TUI. The Zurich-based communications agency has been supporting TUI Suisse in the areas of PR, media relations and strategic brand management for two years, according to the press release.