According to the press release, the 53-year-old has many years of experience in the radio business. She worked in sales at Radiotele in Zurich during the launch and development of the Swiss private radio scene. This was followed by engagements at Cover Media and Cinecom, and since 2003 as Head of Sales Radio and Deputy Unit Manager at IP Multimedia (Switzerland).
Astrid Tellenbach is from Aargau and lives in Tägerig.

Roman Mezzasalma is no stranger to the Information department in the Bern radio studio, as SR DRS writes in a press release: From 1985 to 2001, he held various positions at SR DRS, initially as a DRS 3 presenter, then as an editor in the sports, business and domestic editorial departments, as well as "Echo der Zeit" producer and correspondent in San Francisco.
In 2001, he moved to UBS, where he took over the management of the Internet, Video & Events division. In this function, he gained a wide range of experience in management and organizational work. Roman Mezzasalma studied economics and business administration at the University of Berne, is 47 years old, married, has two children and lives in Berne.

As various surveys have shown in recent months, the willingness to pay for news content is very low - according to Pressetext, a British study even revealed a willingness to pay of just five percent. Industry insiders and technology experts such as US author Nicholas Carr nevertheless believe in consumers' willingness to pay. In the future, it will be all about what content people are willing to pay for. This is because the willingness to spend money on content from the web varies depending on the sector (music, news, social media).
While many are against the New York Times' plans to switch at least partially to paid content on the web in the future and see little chance of success, Carr believes that users will be prepared to pay for easy and convenient access. Critics assume that users will bypass paid content and switch to other sources. This is precisely what Carr does not believe in his analysis. Not everyone has the time and technical knowledge to circumvent the payment barriers. Many would simply be prepared to invest small amounts to enjoy barrier-free access to information and other content - especially when it comes to renowned and trustworthy platforms and sources such as the New York Times. The best example of successful paid content is iTunes. While the music industry is struggling with piracy, Apple has been able to establish a successful online store where people are happy to pay for digital music. This is also about a kind of convenience, simple and uncomplicated availability.
Another example that is currently being used a lot to prove consumers' willingness to pay is the mobile sector - cell phones, various mobile devices and, last but not least, e-books. "In contrast to internet surfers, cell phone users are used to paying money to access information. This willingness to pay will also be transferred to mobile reading devices," Holger Kansky from the Federal Association of German Newspaper Publishers (BDZV) told Pressetext. The high demand for e-books during the Christmas period, especially in the USA, has shown that the success of mobile reading devices is no longer in doubt.

According to the press release, the starting point for the measures was the so-called "Initiative Z": in spring 2009, the editors-in-chief of Focus set up three internal working groups to work on the further development of the magazine across all departments. Initial ideas from these concepts have already been continuously implemented in the magazine over the past few months. The magazine is now being launched on the market with a complete overhaul.
The news magazine demonstrates the strengths of print with increased background reporting and in-depth analysis, the press release continues. As a navigator through the flood of information, Focus classifies and evaluates facts. The editorial focus will be more clearly on politics and business. Core competencies will be expanded: From now on, the topic of medicine will have its own pages every week. A reader debate will promote cross-media dialog. The new sections "Deciphered", "Good question" and "Self-experiment" will offer surprising insights.
Visually, the magazine is fresher, more generous and clearer with a more emotional visual language and targeted infographics. A new page layout allows for an improved reading flow.

The current share is 5 percent. This is reported by the Handelsblatt according to Kress.de. The model is modeled on the British pay-TV broadcaster BSkyB, which is making huge profits. Both Sky Deutschland and BSkyB are controlled by Rupert Murdoch and his News Corp.
According to the report, Sky is focusing primarily on online advertising in order to break the 10 percent mark. The website is to be converted into an entertainment portal, according to Chief Sports and Internet Officer Carsten Schmidt. In future, Sky will expand the range of moving images on the Internet relating to sport.
Although commercial breaks during the programs would remain taboo - many viewers have subscribed to the pay channel for this very reason - the time between the programs should be used better.

In contrast, turnover fell slightly by 4 percent to 1.7 billion dollars. Yahoo thus joins the ranks of technology companies that have left the economic crisis behind them. The company topped experts' expectations with its figures. The share price rose a good one percent in after-hours trading.
The demand for high-quality display advertising has increased significantly, said Group CEO Carol Bartz on Tuesday in Sunnyvale, California, according to SDA. This mainly includes the well-known banners on websites. Within three months, Yahoo was able to increase this by 26 percent. Bartz also reported success in the placement of ads in search results. However, with an increase of four percent compared to the previous quarter, the increase was rather modest.

He then ventured a career change at SBB, which he has now abandoned in order to return to his roots. "Radio 24 was and is my station. I missed the thrill and the special atmosphere," he is quoted as saying in a press release on Wednesday. He will start as editor and daily manager or producer on March 1, 2010.

After an in-depth debate, the cantonal parliament voted 95 to 52 in favor of a ban on editorial contributions. However, the committee must now reformulate the corresponding article of the law, which was introduced by the preliminary advisory committee. The wording had disturbed even the supporters of the ban. They conceded that the Commission's proposal in the draft law overshot the mark by far. The Commission's proposal for the ban was so restrictive that not even crossword puzzles or recipes could be published in the non-official section of the gazette in future.
Another contentious issue in the debate was whether or not official publications by cantonal authorities in the official gazettes of the municipalities should remain free of charge. The Government Council would like them to remain free of charge. But here too, a majority in the Grand Council put a spanner in the works. It pushed through the commission's proposal that the canton should also pay for official notices in future. The revision of the law will now go to a second reading.

The motto is: "Let's turn up the heat!". According to a statement from the agency, it is intended to encourage the Swiss population to support the Swiss Olympic Team in Vancouver from home and to spur the athletes on to top performances. The idea is based on a Swiss invention: The memory card game Memory (word mark registered by Ravensburger) has Swiss roots in its origins and is considered the game publisher's greatest success.
The campaign is cross-media: At the center is the information and competition platform Olympory.ch which is communicatively accompanied by web banners, advertisements, postcards and a physical version of the game. Participants can take part in the "Olympory" competition online by clicking on the matching pairs of pictures of the athletes. There are daily, weekly and monthly prizes with a total value of over CHF 90,000 to be won. The Swiss Olympic Leading Partners also enjoy a strong presence with their own (physical) memory games and on all other channels. Additional fan traffic is provided by digital platforms such as the athletes' blog set up especially for the Vancouver Games, the Facebook fan page and various e-Bay auctions.
The campaign will run from December 1, 2009 to February 28, 2010.
Responsible at Swiss Olympic, Bern: Dany Gehrig (overall responsibility, Head of Marketing). Responsible at Republica, Bern: Bala Trachsel (overall responsibility, CEO), Oliver Kirschbaum (consulting), Re Wilk (CD), Rita Steinauer, Maria Hofmann (concept, text), Claudia Hofstetter, Tugba Kirac (graphics), Microsite realization: Orange8 interactive AG, Biel.

Around 38,700 people tune in to the station for at least three minutes every day - that is one in four people in the broadcasting area. This puts Stadtfilter ahead of the Basel station Radio X with 35,300 listeners and ahead of Kanal K from Aargau, which 31,800 people tune in to every day. This is shown by data from Publica Data.
This far exceeded expectations, writes the Winterthur-based station in a statement on Wednesday, according to SDA. Before the launch, only around 20,000 listeners were expected, which would have placed the station in the midfield of alternative stations.
A more precise evaluation, for example by target group or daily values, is not yet available.

The six-minute magazine follows on directly from the Swissdate program and reports on Swiss nightlife. The team led by presenter Zoe Torinesi visits events and clubs, interviews musicians, DJs and event organizers. The new magazine also provides tips for cool parties, hot music, current movie highlights and trendy styling, Tele Züri writes in a press release. At the premiere next Saturday, Swedish star DJ John Dahlbäck will be at the center of the show.
Presenter Zoe Torinesi took part in the Miss Switzerland competition in 2005 and then embarked on an international modeling career. She has been working as a TV presenter since 2006.