The agency locations in Vienna and Zurich, as well as the headquarters in Ulm, will work together on a cross-border basis, according to a statement. The focus is primarily on trade press relations. In addition, the PR experts will be responsible for interviews, press campaigns and press conferences and will advise the HR service provider on all external communications issues.

The enormous number of advance bookings for the second half of 2010, estimated by the Californian technology company at 60 million dollars, shows that the new service is meeting with keen interest from advertisers.
"iAd offers advertisers the emotion of television combined with the interactivity of the Internet, giving users a new way to discover advertising without forcing them to leave their favorite apps," explains the Apple CEO according to the press release. The advertising platform could be used to reach millions of iPhone and iPod touch users who are already using the new iOS 4 operating system. This is a highly desirable demographic for advertisers, according to Jobs.
According to Jobs, iAd will have a rich and high-caliber portfolio of advertising clients right from the start. These include brands such as AT&T, Best Buy, Chanel, Nissan, JC Penney, Liberty Mutual Group, Sears, Turner Broadcasting System and Unilever. According to Jobs, the estimated booking budget of 60 million dollars for the second half of 2010 corresponds to 48 percent, or almost half of the total advertising expenditure forecast for mobile display advertising in the USA for this half of the year.

The savings program initiated in 2009 should now contribute to an improvement this year. In addition, Managing Directors Tobias Trevisan and Roland Gerschermann are expecting higher sales revenues in view of the growing sales trend, particularly of FAS. In order to cope with the structural change, the online offering Faz.net is also to be expanded and developed "into a profitable online business" as a third pillar. According to industry service Horizont, FAZ intends to concentrate primarily on themed portals such as FAZfinance.net.

Here are the models for Argentina, Brazil, Germany, England, France, Holland, Italy, Switzerland, Spain and South Africa.

So, all football fans, buy the appropriate models immediately and carry out the necessary practices at home. With so much black magic, nothing stands in the way of Switzerland's opening win against Spain. It's just a shame there are no socks for the games against Chile and Honduras...

The challenge of the project is to reduce the complexity of the canton's image by standardizing it while leaving each organizational unit room for maneuver, the agency wrote in a press release on Tuesday. The main objectives are efficient communication, recurring cost savings and greater transparency. As part of the new image, SNK is developing the design of the relevant resources and media: from the website and vehicle lettering to forms and publications.

Ceroni had violated the code of conduct. As a result, his accreditation for the World Cup in South Africa has been withdrawn, said RSI Head of Sport Andreas Wyden at the request of the news agency SDA. The decision was made by the Business Unit Sport (BUS), which is responsible for implementing SRG's sports strategy. It coordinates and organizes major projects such as the Football World Cup for the national radio and television broadcasters.
Ceroni is accused of having conducted an unauthorized interview with Hitzfeld. In doing so, he risked jeopardizing "the delicate relationship with the national team", writes RSI in a communiqué. Ceroni will not be able to follow the World Cup on site because of this faux pas. The 50-year-old had already been banned from commentating on the international match against Italy last Saturday. Many RSI TV viewers noticed this immediately. Ceroni is one of the station's best-known faces.

Before joining Radio 105, Corinne Wacker was mainly heard on the morning show at Radio Argovia. From 2001 to 2008, she was a presenter and deputy head of music at Radio Top in Winterthur. The 25-year-old Jan Müller, who has been working at the youth station since 2006, will remain head presenter.

Schoch & Sonders created and implemented a new brand design in collaboration with the brand managers and the management of the Orell Füssli bookstore. The appearance was fundamentally revised for the first time since 1993. The agency was responsible for the development of a new brand strategy, the brand design, the brand image and the brand manual. The claim "my book" is intended to express Orell Füssli's awareness that the choice of a book is something very personal and emotional.
The launch campaign in German-speaking Switzerland also started at the same time as the launch. It will run for three weeks from May 31 to June 19 in print, online and outdoors.

Responsible at Schoch & Sonders: Roman Sonders (strategy & concept; owner), Dominik Schoch (design & concept; owner), Annina Benz (consulting), Judith Bühling, Dominique Ghilardi (design), Walter Engeli (production), Juliette Chrétien (photos), Anne-Catherine Eigner (text).

The 33-year-old Dean (pictured) will take up his new position following approval by the relevant antitrust authorities, the media companies announced on Tuesday. As previously reported, Florian Fels will be in charge of the new media company. He is currently CEO Central Europe at Ringier and was previously Managing Director of Axel Springer Poland for many years.
The new company, based in Zurich, will bundle the foreign activities of both companies in Eastern Europe. Axel Springer will contribute the business of its subsidiaries in Poland, the Czech Republic and Hungary, while Ringier will contribute its business in Serbia, Slovakia, the Czech Republic and Hungary. With a turnover of around 414 million euros, an EBITDA of 62 million euros and around 4,800 employees, the joint company will be one of the largest media companies operating in Eastern Europe.

The Design Award of the Federal Republic of Germany is presented by the Federal Minister of Economics and Technology and organized by the German Design Council. The prerequisite for participation is a nomination by one of the Economics Ministers and Senators of the federal states or the Federal Ministry of Economics and Technology. In addition, the products must have already won a national or international award. The Design Award 2011 will honor up to 25 outstandingly designed products and achievements in communication design as well as up to 25 products in the field of product design.

The layout is flexible and is intended to ensure that the editorial texts and the publicity reports of the Coop partners are visually coherent. Among other things, the magazine provides an overview of the Swiss national team and introduces the host country. An interview with Alex Frei and a tear-out tournament calendar round off the magazine. The magazine will be enclosed with the Coop newspaper and will be published throughout Switzerland with a total circulation of 2.6 million copies in German, French and Italian.

Responsible at Coop: Thomas Schwetje (Head of Marketing/Services), Roland Frefel (Head of Marketing Basic Foods and Beverages), Lydie Goltdammer-Fourkal (Head of Advertising), Markus Graber (Head of Marketing Coop Media and POS), Maryline Hermann (Project Management Advertising) and Philipp Nyffenegger (Head of Controlling/Support CCM Basic Foods and Beverages). Responsible at Valencia Communication: Frédérique Mathys, Melanie Nolte (Consulting), Michael Gerber (Creative Direction) Simone Perez (Senior Art Direction), Jan Kempen (Art Direction), Pierre Reymond (Graphics), Sebastian Refardt (Editorial, Text), Marco Fritz, Alexandra Heim (Desktop).

The development of the level of fees shows that the Federal Council has regularly responded to the SRG's demands, but hardly takes the interests of fee payers into account, Rickli explained her motion. Parliament could take better account of these interests. Rickli, who works professionally for private media companies and is Vice President of "Aktion Medienfreiheit", is also bothered by the fact that SRG is increasingly competing with private providers. Against this backdrop, the "massive" increase in fees over the last 20 years is incomprehensible.
The responsible Telecommunications Committee had still clearly rejected the proposal by 17 votes to 7. Commission spokesperson Jacqueline Fehr (SP/ZH) feared that a shift in competence to parliament would lead to attempts to exert political pressure. It would also endanger the independence of the media and interfere with the SRG's freedom of programming. Fehr also pointed out that 40 out of every 100 francs in fees go to French-speaking Switzerland and Ticino. This distribution guarantees the cohesion of the country and cultural diversity. From the SVP's point of view, the SRG offering can be reduced for minorities.