Jobup increases stake in Jobsuchmaschine.ch

Jobup, the operator of the job platforms Alpha.ch, Jobup.ch, and Jobwinner.ch, increased its stake in the job search portal Jobsuchmaschine.ch to 49 percent as of April 18, 2011.

An initial 20 percent stake in Jobsuchmaschine.ch was acquired at the end of 2008, with the takeover of the remaining 51 percent planned for 2013. In the first two years of the collaboration, successful ad combinations were launched, according to a Jobup press release. The cooperation has also increased the reach of the job portals.

Jobup is a joint subsidiary of Edipresse Switzerland and Tamedia and comprises the online job activities of both companies.
 

Tonhalle Orchestra Zurich: New appointments in the Communications and Marketing Department

Michaela Braun has headed the Communications and Marketing Department of the Tonhalle Orchestra Zurich since March 1, 2011. In this role, she succeeds Catherine Abraham.

In addition to coordinating and managing marketing, public relations, fundraising and graphics, the position now includes acquiring and managing sponsors, according to a statement Wednesday. Michaela Braun worked for UBS for eleven years in cultural sponsoring and was responsible for the marketing of the UBS Verbier Festival Orchestra and the exhibition "Vincent van Gogh. Between Earth and Sky: The Landscapes" at the Kunstmuseum Basel. Prior to that, she worked abroad for international organizations in the press service.

The Tonhalle Society Zurich, as the sponsoring association of the Tonhalle Orchestra Zurich, will in future rely on systematic fundraising and targeted sponsoring as additional financing instruments, according to a statement. A new position has been created for this purpose in order to establish a long-term budget policy geared toward sustainability. Andrea Christiane Müller has been responsible for the development and implementation of fundraising for the Tonhalle Orchestra Zurich since March 1, 2011. She is also responsible for looking after the Benefactors' Association. Müller comes from a marketing background and studied fundraising at the ZHAW in Winterthur. She has previously worked for agencies and foundations in Germany.

For the area of marketing Christian Eigner, for public relations Katharine Jackson responsible for the graphics Eva Menghetti.

braun
Michaela Braun.

mueller
Andrea Christiane Müller.

(Copyright pictures: Aschi Meyer)

 

Last but not least: Getting a job at ZDF via a fake Twitter profile

Once upon a time, there were two students who liked the ZDF network. They liked it so much that they started tweeting on its behalf—even though they had absolutely nothing to do with the network.

Under the account ZDFonline they answered questions, took criticism and provided followers with news, broadcasting tips and background information about ZDF. The two obviously did their job so well that at the beginning, even the public broadcaster did not notice that the tweeting did not originate from their own company. And they also fooled the equally unauthorized owner of the ZDFneo Twitter account: after a supposedly official ZDF request from the ZDFonline account, he handed over the password. Since then, the boys have also been using the Twitter channel of the new special-interest channel ZDFneo. The number of followers shot up and soon the Twitterers were afraid of a lawsuit. They wrote an email to the broadcaster in which they admitted everything. They were then asked to come to ZDF. But instead of a lawsuit, a job offer awaited them: the two have now been officially tweeting about events at ZDF for a good year. A beautiful fairy tale, which of course, like every fairy tale, has a moral: Cheating is not so bad if you do it with passion and desire - and tell the truth in the end.

(Source: www.ftd.de)
 

Pro Sieben Sat.1 divests subsidiaries in the Netherlands and Belgium

The media group Pro Sieben Sat.1 is selling its subsidiaries in the Netherlands and Belgium for 1.23 billion euros. The TV business in the Netherlands and the high-circulation TV magazine Veronica were sold to a consortium consisting of the Finnish media group Sanoma and Talpa Holding.

The deal still has to be approved by the antitrust authorities, the company announced on Wednesday night. The Belgian TV activities were acquired by a consortium consisting of Sanoma, Corelio and Waterman & Waterman. The television group has been planning the sale of its foreign subsidiaries for some time. Pro Sieben Sat.1 intends to use the proceeds to pay off its mountain of debt. (SDA)
 

Free app for InDesign and Photoshop

For years, Ulrich-Media has been publishing checklists with information on Adobe's InDesign and Photoshop graphics programs. These tips are now also available as an app.

The new "Check List 3.0" provides tips and tricks on topics such as image knowledge (RAW processing), correct skin tones and typography for tablets. It is now available as a free app for iPad. Android will follow shortly, as the company announced on Tuesday.

Download the app: Itunes.apple.com.
 

Ubi: No discrimination against VgT by Swiss television

The Independent Complaints Authority for Radio and Television (Ubi) has rejected two complaints from the Verein gegen Tierfabriken Schweiz VgT. The association had complained that Swiss television (SF) had been systematically boycotting it for years. On the other hand, the Ubi has approved a complaint about a program on French-speaking Swiss television (TSR). 

VgT claimed that SF had been censoring it for more than ten years for political-ideological reasons. For example, it had not reported on three decisions of the European Court of Human Rights (ECHR) in which Switzerland had been condemned. The background was an unbroadcast commercial by the VgT against cruelty to animals in farm animal husbandry. The ECtHR considered the ban on broadcasting the commercial to be incompatible with freedom of expression, which led to several condemnations of Switzerland.

Ubi initially did not respond to the two submissions of VgT because it did not consider the requirements for appeal to be met. The appeals filed against this The Federal Supreme Court ruled that thet. It found that discrimination against VgT by Swiss Television could not be ruled out and therefore instructed Ubi to comprehensively examine the content of the submissions as access complaints. 

No disadvantage - three contributions aired

SF had not discriminated against VgT or otherwise unlawfully denied it access to the editorial part of the program, the Ubi ruled. The appeals were rejected by 8:0 and 7:1 votes respectively. According to the Ubi, discrimination would exist if Swiss television had excluded the VgT from coverage exclusively for political-ideological motives and without factual reasons. However, the audit revealed that SF broadcast three German-language features related to the VgT during the relevant period (1998 to July 2009). Namely, it also showed a short feature on the first and landmark decision of the ECtHR in the main edition of the news program "Tagesschau".

In comparison with other Swiss animal protection organizations, the VgT was not obviously disadvantaged in the program, writes the Ubi in a media release. SF mentioned a few animal protection organizations active in Switzerland in the period in question about as much as the VgT, others not at all. Only the Swiss Animal Protection STS was reported far more than the VgT, especially due to its political work (e.g. popular initiatives).

Freedom in the choice of topics

In addition to the competitive situation among animal protection organizations, there are other factual reasons for the relatively small number of reports about the VgT in the program. One reason is the limited broadcasting time, which requires a considerable selection of topics. The changing relevance of the activities of organizations for media reporting and the program autonomy of the broadcasters, which includes freedom in the choice of topics, must also be taken into account.

The Ubi could not prove any tacit instruction to boycott the VgT. Somewhat unfortunate statements made by a former editor-in-chief about the president of the VgT could not be interpreted as instructions of a discriminatory nature when viewed in context, Ubi continued. The Ubi's decisions can be appealed to the Federal Supreme Court.

TSR broadcast reprimanded

However, Ubi considers a broadcast by the French-speaking part of Switzerland television to be "one-sided and tendentious". In the TSR report, accusations were made against the president of the VgT. This gave the impression that he had once again made defamatory statements against the Fribourg State Councilor Pascal Corminboeuf in a publication. However, the president of the VgT had not been given the opportunity to comment, although he had declared himself willing to do so in principle. The e-mail correspondence between him and the editorial staff in the run-up to the broadcast was summarized incompletely and tendentiously in the report. The Ubi approved the complaint with 6:2 votes. The decision can be appealed to the Federal Court in public law matters.

 

Last but not least: T-Mobile shows how to let it rip

Are you also sick and tired of the upcoming royal wedding? While the following commercial is all about this mega-event, entertainment is guaranteed…

How many Royal fans will be sitting in front of the screen on April 29 and watching the lame ceremony for hours on end? Yawn! The German telecom provider T-Mobile shows in its latest commercial that there is another way.

 

Ringier: Successor found for CFO Hügli

Ringier is adding a new member to its top management team: Tobias Schulz-Isenbeck will join the Group Executive Board, led by CEO Christian Unger, as the new Chief Financial Officer effective September 1, 2011. He succeeds Samuel Hügli, who is stepping down as CFO.

Since 2006, Tobias Schulz-Isenbeck has been managing director of the Handelsblatt Publishing Group and since 2008 spokesman of the management board, responsible for consumer media and as CFO. In this function, the now 43-year-old was involved in the turnaround of the Handelsblatt Group after the financial crisis. Prior to that, he held various management positions at the Georg von Holtzbrinck publishing group for ten years. He has also been an honorary member of the Executive Board of Deutsche Welthungerhilfe e. V. and a member of the Board of the Deutsche Welthungerhilfe Foundation since 2004. With a doctorate in economics, he will start work at Ringier on September 1, 2011, moving into his office at the Group headquarters in Zurich.

As Ringier already announced in March, the previous CFO Samuel Hügli Hügli will leave the Ringier Group Executive Board at his own request at the end of August 2011 after four years as Chief Financial Officer of the Ringier Group. Hügli will continue to be available to Ringier as an advisor and will hold various board mandates at Ringier companies.

 

Press Council reprimands 20 Minuten: Picture of glued child was unnecessary

Under the headline «Child Taped Up—Mother Sent to Jail» and the tagline «Shocking Images,» 20 Minuten published a report on October 5, 2010, about the abuse of a child. The Press Council upheld a complaint against 20 Minuten.

20 Minuten reported on the incident both online and in the print edition. The lead read, "18-year-old Jayla Hamm and her 19-year-old boyfriend Corde Honea from the U.S. state of Nebraska thought it was funny to tape their two-year-old son to the wall. The judge disagreed." The print edition's article was illustrated with a picture of the child taped to the wall. Online, 20 Minuten published three more photos. The case had come to light after the mother posted the pictures on her My-Space page and a friend then called the police. In all the pictures, the child's face is covered.

The Press Council has approved a complaint it received. It pointed out that it was not necessary to show the full extent of the horror in order to inform the public. Media representatives must ask themselves with pictures just as with texts: "What do I have to show?" and carefully weigh up between the information of the public and the protection of personality and the human dignity of the persons concerned, it says in the statement. He considers the publication of the pictures of the abused child to be disproportionate.

By the way the parents treated the child, photographed her and exhibited her on the Internet, they had degraded her to a defenseless object. And the disproportionate reproduction of the pictures by 20 Minuten perpetuates this exposure of the victim and her reduction to a defenseless object even more. In the specific case, the publication of the pictures also appeared unnecessarily sensational precisely because no photo was needed to imagine the crime. 20 Minuten had argued, among other things, that the pictures should enable the readership to get an idea of the crime. According to the Press Council, the same argument could generally be used to justify illustrating court reports on violent crimes with anonymized crime pictures - except in the case of particularly shocking images.

 

Weber Harbeke finds "Winning fully ok.-"

Following its market launch last December, «ok.– mobile» is now drawing attention with a contest. A total of 100,000 free text messages are up for grabs. In its marketing campaign, Weber Harbeke Partners is using text-message language.

Valora Retail entered the prepaid mobile phone market last December with its own brand, «ok.-.» In addition to energy drinks and sandwiches, cell phones, smartphones, and SIM cards are now available at larger K-Kiosk locations. Top-ups can be made at any of the approximately 1,000 retail locations throughout Switzerland.

To get even more customers excited about «ok.– mobile,» Valora and Orange are giving away a total of 100,000 free text messages. Weber Harbeke Partners is promoting this campaign using text message lingo. Under the slogan ‘Givok« (»Winning is totally ok«), everyone is encouraged to come up with their own text message abbreviations and send them to »ok.– mobile.«. 

GIVOK_Wettbewerb

The campaign will be featured in advertisements in commuter publications, as well as in K-Kiosk and Press & Books stores on Rotairs, posters, and flyers. It will also be featured on Okmobile.ch and Facebook.com/okpunktstrich will feature information about the contest. In addition, «ok.– mobile» is partnering with the new youth channel Joiz TV. On the show «Knack Attack,» host Knackeboule will rap live and freestyle using the respective winning abbreviation. 


(Source: Joiz.ch)

Person in charge at Valora Retail, Muttenz: Carlo Zanatta (Marketing, K Kiosk), Jana Zimmermann, Tina Haberthür (Advertising and Sales Promotion). Responsible at Weber Harbeke Partners, Zurich: Max Weber, Thomas Harbeke (CD), Giovanni Pucci, Diana Portmann (Consulting), Christian Sidow (Copy), Marcel Fässler (Art Direction).
 

Media law conference on publicity on the Internet

On May 4, 2011, current legal cases will once again be presented and discussed as part of the Media Institute’s traditional Media Law Conference. The focus will be on practices in newsrooms and advertising departments, as well as the challenges facing media companies.

The focus is on these four topics:

Radio and television legislation in the digital media world
Household fees and online advertising for the SRG are among the key issues being addressed by the Federal Office of Communications (OFCOM). Carole Winistörfer presents the current status of the work. Samuel Mumenthaler highlights the legal issues in connection with political advertising. Urs Saxer reflects on the practice of broadcasting license procedures and poses the question of whether the SRG has a clear legal path on the internet.

All power to Google, Apple, Facebook and co.
Federal Data Protection Commissioner Hanspeter Thür is calling Google to account: the digital information company should ensure that privacy is protected in future. Rolf Auf der Maur explores the question of where media providers have room for negotiation with the digital communication giants. Nathalie Glaus looks at the obligation to post content on the internet.

Has a new era of show trials dawned?
Where does the legitimate interest in violent crime end, where are the boundaries that victims can draw and at what point does a trial become a show trial? Hanspeter Uster deals with these questions as Head of the Competence Center Forensics and Economic Criminology at the Lucerne University of Applied Sciences and Arts.

Media leaks and whistleblower protection
While Wikileaks was attracting global attention, key proceedings on whistleblowers were taking place in Switzerland. Editors Martin Stoll and Dominique Strebel are developing a platform for investigative journalism. Together with Simon Canonica, they identify the legal pitfalls and show ways of circumventing them with regard to the principle of publicity, whistleblower protection and media leaks.

Information and registration: MediaInstitute.ch.

 

Zurich: Firtig is back for the fifth time at Easter

A year ago, at Easter 2010, the Firtig was published for the first time. This weekend, the holiday newspaper kicks off its next season.

This year, too, you don't have to do without a newspaper to read while having brunch at Easter, Ascension Day, Whitsun and so on. The fifth edition of Firtig will be published in a print run of 3,000 copies and will be delivered to cafés throughout the city of Zurich during Maundy Thursday and Good Friday, as the initiators announced on Tuesday.

The "Firtig Story" was launched in 2010 by copywriter Simon Smit and journalist Marco Rüegg. The two creators studied "Journalism and Organizational Communication" together at the ZHW in Winterthur (now ZHAW). Now, with the help of volunteer writers, graphic designers, photographers and illustrators, they are publishing the 32-page magazine for the fifth time. In addition to a number of regular journalists, the editorial team also includes new talents from the fields of journalism, photography and illustration in each issue. The newspaper aims to offer young, committed people a platform to publish their work.

 
The Firtig now also with home delivery
Firtig: The holidays can come

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