With the launch of the iApp-Kombi, Tamedia is responding to the strong demand for a solution to quickly and easily achieve high reach with mobile advertising, writes Tamedia in a press release on Wednesday. 

The iPhone apps from 20 Minuten Online, Newsnetz and Search.ch have been downloaded around 1.8 million times to date, according to the press release. Together they reach over 780,000 unique clients per month, generating over 50 million page views (gross reach Google Analytics). The iApp combination can now be booked by all direct customers, agencies and intermediaries at 20 Minuten Online, Newsnetz and Search.ch.

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Pfister was previously also employed as a video journalist for the news at Tele Bärn for two and a half years, according to a statement. Furthermore, his responsibilities as editor and reporter included the program Automobil Revue TV. "Samuel Pfister knows his way around the world of new media and, as a VJ professional of many years' standing, is an ideal addition to our team," Marco Demont, managing director of IP Media, was quoted as saying.

(Teaser image: Telebaern.ch)

The brand campaign is intended to convey that Orange customers receive more service and attention than anywhere else. This is one of the reasons why no professional actors were cast for this 24-second commercial, but only Orange employees. In and around Zurich, they present their customers with wonderful light drawings as a symbol of the added value they offer every day.

On Thursday at 7:45 p.m. in "Die Werbewoche" on Star TV: Making Of for the TV spot.

With the health dossier, patients can manage their complete health data online. Information such as blood group, vaccinations or medications are thus available to the patient and attending physician at any time, anywhere in the world. The Swisscom subsidiary's service will be available at the beginning of May at Evita.ch.

The innovation: a solution that allows Postfinance sales staff to have a bound brochure produced online. They select from around 50 different documents those that are tailored to the concerns and situation of the business customer. They can also address the customer personally and specify their customer advisor. This enables Swiss Post to eliminate the storage and depreciation costs of brochures and optimize the sales and advisory process, the agency said in a press release.
 

Revolutionary features of the "kosher" smartphone are the large selection of religious ringtones and the Yiddish-language menu. A whole four months of translation work went into this. And that with a target group of 300,000 to 400,000 ultra-Orthodox Jews. In addition, various barriers were built in so as not to tempt users: no SMS function, camera, Internet access, Facebook or e-mail. Making calls on the Sabbath is also excessively expensive. Wonderful. The only question that remains is whether this thing can even be called a smartphone with so much limited functionality.
 

The Annual General Meeting thus approved the 2010 financial statements, granted discharge to the members of the Board of Directors and approved a dividend payment of six Swiss francs per share for the 2010 financial year, which will be paid out as of May 10, 2011.

Christian Wenger, 47, was newly elected to the Board of Directors. He is a lawyer in Zurich and a partner in the law firm Wenger & Vieli. The Annual General Meeting also confirmed Christian Budry as a member of the Board of Directors for a further term of three years, and the re-election of KPMG, Lausanne, as auditors for the 2011 financial year was approved. Hans-Peter Rohner was confirmed in his function as Chairman and Jean-Pierre Jeannet as Vice Chairman. Pascal Böni was confirmed as Lead Director and in this function is responsible for ensuring compliance with the principles of good corporate governance during Hans-Peter Rohner's dual mandate.

Publigroupe in the black for the first time since 2007 - Further job cuts planned

In addition to the news, there are background reports on the latest daily topics at lunchtime and in the evening. A new section summarizes the news of the day in 90 seconds every day at 17:30.

Toxic.fm is operated by RSS Radioschule Schweiz AG. As a training radio station, Toxic.fm has been enabling young people to enter the media business for ten years. RSS AG is owned by the University of St. Gallen (HSG) and its student body as well as the St. Galler Tagblatt AG as a minority shareholder. (SDA)

Although the use of asbestos has been banned in Switzerland since 1990, the asbestos hazard has still not been eliminated. Before 1990, asbestos was "installed" in Switzerland in large quantities. Many of the old buildings contaminated with asbestos are getting on in years and are in need of renovation, refurbishment or even demolition. Several hundred thousand employees in the construction industry are still at risk of coming into contact with this hazardous material.

Suva Pro has developed a virtual asbestos house for this purpose, which is intended to raise awareness and educate the various target groups (property owners, architects, engineers, contractors, construction workers) about the asbestos issue. At Suva.ch/asbesthaus typical sources of asbestos can be identified, the risks assessed and the correct action taken.

The virtual asbestos house was created in collaboration between Ruf Lanz (concept and layout), Hinderling Volkart (concept, visualization and technical implementation), Unic (technical implementation) and Suva Pro (overall responsibility).

Responsible at Suva Pro: Karin Aebi (communications consulting), Edgar Käslin, (campaign management), Urs Schaad (overall responsibility). Responsible at Ruf Lanz: Danielle Lanz, Markus Ruf (Creative Direction), Marcel Schläfle (Art Direction), Kristina Burch, Michael Gassler (Consulting). Responsible at Hinderling Volkart: Michael Hinderling (CD, Consulting), Michel Fernandez (Design), Severin Klaus (Development). Responsible at Unic: Gabriela Eymann (project manager), Pascal Mathys (technical manager).

A long-time "enemy of press freedom," Tunisian ruler Zine el-Abidine Ben Ali, has disappeared from the list. Instead, according to ROG, the situation in other Arab states has stagnated or worsened. Ten of the enemies are to be found in the Middle East/North Africa region, as was the case last year. A new addition this year is the King of Bahrain, Hamad bin Issa al-Chalifa. "The crackdown on demonstrations in Syria, Yemen or Bahrain is accompanied by violence against members of the press and massive censorship," said Michael Rediske, ROG board spokesman. 

Nine "enemies" come from European countries and states of the former Soviet Union. In many CIS countries, media freedom has been at a standstill for years, the organization says. The list also includes non-state groups such as private militias in the Philippines, Islamist groups such as the Taliban in Afghanistan and Pakistan, criminal groups such as the Italian mafia, the Spanish terrorist organization Eta and drug cartels in Mexico. A detailed list is available on the website Rsf-ch.ch to find.

In a video, the organization also informs about the actions on the occasion of the International Press Freedom Day.

Most recently, Cédric Chollet managed projects for media, marketers, agencies and advertisers with his Scuol-based consulting firm Chollet Mediaexperte. During the pioneering period and the expansion of the Swiss advertising windows, he was also involved in the TV advertising market. Cédric Chollet's range of knowledge will be used to consolidate and optimize the young agency's media expertise in terms of strategy, deployment planning and research, the company said in a statement Tuesday.  

"Even if not everything always goes well in the church, we do not want to overlook the many good things that are done - mostly on a voluntary basis," writes the Swiss Bishops' Conference in the media documents. The social value of volunteer work can hardly be overestimated.

According to Daniel Kosch, Secretary General of the Roman Catholic Central Conference, around 870,000 women and men do voluntary work in the Catholic Church. The Bishops' Conference is appealing to the population to share the "good news" they encounter in the church. On the homepage More-good-news.ch the contributions are collected.

The collection on Media Sunday benefits church media. The lion's share of 60 percent goes to the Catholic news agency Kipa. However, the collection also supports efforts to be present in the new media. Last year, the collection raised over 340,000 francs. (SDA)

Catholic Church launches image campaign a week late