According to a press release, this amounts to a total of 167 profiles from 146 publications. The book also lists all key information, including contact details for editorial teams, publishers, and service providers of the CP media featured in the book. From Switzerland, these include 14 CP service providers, 19 publishers and companies, and 19 editorial teams and media outlets. The book thus showcases the key players in corporate publishing from Germany, Austria, and Switzerland.

With 488 pages and over 1,500 illustrations, the 2011 yearbook is, according to the press release, the most comprehensive edition since this standard reference work was first published six years ago. It is published by Forum Corporate Publishing (FCP) and Horizont Productions. It can be purchased through Best-of-corporate-publishing.de.

 

On Sunday, the police merely confirmed the arrest of a 43-year-old woman. Brooks—who is that age—was editor-in-chief of the now-defunct newspaper *News of the World* at the time of the phone-hacking scandal. According to Scotland Yard, the woman was summoned to a London police station on Sunday afternoon. She is now being questioned on suspicion of conspiracy to intercept communications and bribery.

Murdoch Apologizes to the Nation

In addition, Rupert Murdoch apologized to the nation on Saturday and Sunday. Full-page newspaper ads on Saturday and Sunday bore the headlines «We’re Sorry» and «Making Amends for What Went Wrong,» in which Murdoch promised to provide clarification. In the ads, which he personally signed, he apologized for causing people «pain.» At the same time, he expressed regret for «not having acted more quickly to set things right.» On Sunday, additional ads appeared on behalf of Murdoch’s British publishing subsidiary, News International, in which the company pledged its full cooperation with investigators. The company also promised compensation payments to those affected by the phone-hacking scandal. «There is no excuse» for what happened, the ads stated.

 

Politics today is largely humorless and deadly serious. Erich Hess is quoted in the *Sonntagsblick* as saying that they want to show that young politicians tackle problems with humor and openness. He hopes, by the way, that the song will become a summer hit. And Thomas Fuchs, who is openly gay, says: «J.P. Love may be a weird guy to many, but he, too, stands up for our Switzerland. For us, leftists who want to push Switzerland into the EU are the weirder ones than J.P. Love.» The *Sonntagsblick* concludes its report on the song with the wise words: «Let’s hope that J.P. Love doesn’t team up with these two to produce what he does best.» We agree. Although—there are probably worse things: for example, if the song became a summer hit and radio stations played it over and over again. But listen for yourself:

To get you in the mood: Acoustic version

For the adventurous: Mallorca Mix:

For Those Tired of Life: Terry Lex Mashup Mix

 

According to the newspaper Der Sonntag, in addition to CFO Norbert Steffen, who is leaving the weather service provider at the end of October, the job of Executive Board member Alexander Lehmann is also at risk. The Head of Meteorology and Sales was absent from Meteomedia's press conference on Friday, according to Der Sonntag. It is also unclear whether Kachelmann will continue his collaboration with the PR agency Farner. Board member Martin Kurer wants to focus more on press relations himself. Board member Dietmar Gamp has already been replaced. The Meteomedia spokesperson and Farner employee did not wish to comment on this to the Sonntagspublikation and described the departure of the CFO as a "normal process".

(Image: Keystone)

The overall national mandate encompasses a wide range of tasks: Communication campaigns, product launches and promotions, technical documentation and sales documents, dealer measures, below-the-line actions as well as the creation and updating of online measures. The first Honda works by Trio will be on display in the fall.
 

Bavaria Film and Meteomedia have set themselves the goal of further developing this business area together and contributing their respective core competencies. As a production and service company, Bavaria Film will assume responsibility for its core competencies, the production, technical realization and distribution of the broadcasts. As a weather service provider, Meteomedia will be responsible for measuring, evaluating, interpreting and graphically processing the data, i.e. for the content of the weather programs and providing the weather information and forecasts.

As a European weather service provider, Meteomedia has a close-knit weather station measurement network with around 830 stations across Europe. Meteomedia uses data from over 17,000 stations worldwide, and the number is rising. The numerous local measurements are combined with the most finely meshed forecast models. Bavaria Film and Meteomedia are convinced that this partnership will enable them to offer high-quality weather broadcasts for customers in Germany and elsewhere, according to a statement from the two companies.

The metereologist and founder of Meteomedia appeared before the media again on Friday at Zurich Airport for the first time since his acquittal in court. The topic of the media appearance: "Jörg Kachelmann's Meteomedia company - a look into the future".

Before joining GroupM, Andreas Grasel worked in various management positions in the online business at AOL Compuserve, Libro Online and Media Profiler. Most recently, he was one of the two founders of e-Projects, a digital agency that was taken over by GroupM Austria. Andreas Grasel knows the internal organization and strategy very well and is also familiar with the Swiss market through his previous activities, says Volker Straube, CEO GroupM Switzerland.
 

This was triggered by suspicions that News Corp. journalists had attempted to tap the phones of victims of the September 11 terrorist attacks. According to the Wall Street Journal, the FBI also wants to know whether there were attempts to bribe police officers in order to obtain the information. Meanwhile, according to SDA, Murdoch defended his company's actions in the wiretapping scandal surrounding the British tabloid News of the World. The 80-year-old told the Wall Street Journal, which is also owned by News Corp, that the group would recover from any negative effects of the allegations.

Rupert Murdoch rejected reports that he would sell all his British newspapers because of the scandal, as well as criticism of how he and his son James reacted to the crisis. He was annoyed by all the recent negative press, he explained.
 

The part-time master's program allows students to work up to 100 percent. The week abroad takes place at one of the best business schools for executive programs, the Darden School of Business, University of Virginia. The next start of the program is March 2012.

Jacques Bischoff, Rector of the HWZ, and Jean-Marc Grand, Managing Director of GfM, welcomed the approximately 40 participants of the ceremony. The ceremonial handing over of the diplomas was done by the head of the study program Michael A. Grund.

The graduates
Philipp Angstmann, Christian Baur, Bill Boda, Saverio Cerra, Urs Gfeller, Toni Gutweniger, Karin Heinrich, Konrad Jäger, Vincent Jäggi, Barbara Stirnemann-Kapp, Harry Meier, Simon Schmid, Stefan Schöbi, Bernhard Schüssler, Sandra Ulrich, Sonja Van Dien, Robert Wernli
The best grade was achieved by Stefan Schöbi with an overall grade of 5.6. After studying for one and a half years, writing a master's thesis and successfully completing both, the graduates are now entitled to use the protected title "Executive MBA ZFH" with a specialization in marketing. Feedback from students and companies shows that the topics of holistic marketing and leadership continue to be of great importance and that the program makes an important contribution to this.
 

This is the result of a recent survey of experts by the media consulting firm Publicom. Users' declining willingness to pay and structural changes in the advertising market are increasingly calling into question the financial viability of journalistic media: Is journalism under threat? What new financing models might be considered?

The experts at the Dolphinarium see less a general journalism crisis than a crisis of the daily newspaper. Other media such as online, radio and television or the Sunday press are far less affected by the developments, they say. However, the need for new financing models is hardly disputed.

The media experts surveyed were almost unanimous in their belief in the industry's self-healing powers. Other options receive significantly less approval. The most likely option is financing through independent foundations. However, there are hardly any supporters of a fee model or even direct state funding. Only the financing of journalistic media by non-media interests, such as political interests, proves to be even less appealing.

Dolphinarium

Under the term Delphinarium, Publicom, which specializes in media research and consulting, regularly publishes the results of a survey of experts. The panel includes more than forty experts from leading media companies as well as representatives from advertising, media journalism, communications science and corporate communications.
 

In a choreography of contemporary documents, current insights, inspiring text contributions and photographs, as well as detailed impressions of the development and creation of the collections, some of which are still skeletonized by hand, a comprehensive work has been created on around 80 pages. The theme of the campaign, "Not my first Love Affair," is also reflected in the book.

Armin Strom's timepieces are aimed at watch appreciators who place more value on individuality and character rather than status brands or luxury symbolism, the agency said in a statement. By the time you're ready to own an Armin Strom, you've usually already left behind all the standard watches of the upper class. In the book, this motto is reinterpreted by symbolically juxtaposing the past with the present.

Responsible at Armin Strom: Serge Michel (CEO). Responsible at Komet: Thom Pfister (CD), Roland Zenger (AD), Tamara Janes (graphics), Rahel Alder, Stefanie Broccard (DTP), Isabella Jungo, Antonia Bekiaris (text), Simon Schatzmann (head of consulting), Bettina Ammann (consulting). Photography: Simon Opladen. Text contributions: Peter W. Frey.
 

Jenny Rentsch from Münchenstein, who achieved the best result with an average grade of 5.2, was the most pleased. With a final grade of 5.1, three graduates achieved "second place": Belinda Pfister from Malix, Fabian Schildknecht from Birmensdorf and Angela Rieker from Gossau. Overall, 76 percent of the candidates from German-speaking Switzerland passed the exam, proving that they have mastered the main subjects of communication planning, media and production.

Advertising as an economic factor
In his welcoming speech, Urs Schneider, Vice President of Schweizer Werbung SW and Chairman of the Audit Committee, emphasized the economic importance of advertising: It generates around six billion francs in turnover and employs around 85,000 people. "Advertising needs the best, you," Schneider addressed the graduates. It requires constant further training, for example to become a communication manager, which, like the federal examinations for communication planners, is carried out by Schweizer Werbung SW on behalf of the Federal Office for Professional Education and Technology OPET. And to underline the importance of further training, Schneider said: "Those who only ever do what they already know will always remain what they already are."