The news portals of the three daily newspapers 24 heures, Tribune de Genève and Le Matin will gradually take over the technical platform of Newsnetz over the next few months, as detailed in a press release issued on Thursday. At the same time, the existing editorial teams of 24heures.ch, Tdg.ch and Lematin.ch, which currently comprise around 20 full-time positions, will be strengthened and cooperation with the Newsnetz editorial teams in German-speaking Switzerland will be expanded. The participating daily newspapers will continue to bear overall journalistic responsibility for the individual news portals.

The Federal Parliament correspondents from all news portals will work at a joint newsdesk in Bern and the editorial offices will exchange texts, videos, images and photo spreads in a targeted manner, the statement continues. The Newsnetz editorial office in Zurich will also provide the editorial offices in French-speaking Switzerland with news from German-speaking Switzerland. During major national events such as votes, elections or disasters, the editorial teams will work together more closely in order to feel the national pulse as comprehensively as possible and to offer their readers added value through the additional perspectives beyond the language borders.

Joint sales team under the management of Stefano Buzzi

From January 2012, the national marketing of all news portals as well as the iPad and mobile applications will be handled by a joint Newsnetz sales team headed by Stefano Buzzi. A new sales team headed by Pascal Cornu will be set up within Edipub for regional marketing in French-speaking Switzerland. Until the end of 2011, all offers from 24heures.ch, tdg.ch and lematin.ch can still be booked via Romandie Online.

According to the company, this will create the news network with the widest reach in Switzerland as of January 1, 2012, with around 3.2 million unique clients per month (Net Metrix Audit June 2011).

Due to its positioning in a constantly evolving industry, Neo Advertising provides the market with a practice-oriented vision of the diverse possibilities of this new medium and thus enables access to numerous special offers, products, testimonials and a photo and video database. The new Site is intended to show advertisers and their media agencies the impact and strengths of DOOH for optimized planning of communication strategies.

Kirch once owned one of the largest media empires in Germany, including the ProSieben and Sat.1 channels and the pay-TV channel Premiere, now known as Sky. The insolvency of the Kirch Group in 2002 was one of the largest corporate bankruptcies in Germany. Kirch holds the then Deutsche Bank CEO Rolf Breuer responsible and demanded billions in damages. Breuer had questioned Kirch's creditworthiness in an interview. (SDA)
 

He will therefore be responsible for TV, voice and network product development as well as for the operation of the central infrastructure of the entire Group, according to a press release issued on Thursday. Häberli previously held various key roles in research and development. He understands both the technology and the challenges of transmitting real-time services over IP networks. Through his international activities as Chief Operation Officer (COO) at Patton-Inalp, Häberli is a proven expert in industrial processes and procedures in the telecommunications industry.
 

Production in Bern will be transferred to a second German partner in mid-2012. Tamedia made this announcement in a press release on Wednesday. With this step, Production Services is reacting to the sharp decline in work volumes over the past few years due to the decrease in individual advertisements and the increasing digital delivery of print-ready advertisements. The cooperation with specialized providers, who already produce advertisements for renowned German daily and weekly newspapers, ensures professional and stable production at competitive costs, Tamedia added. Service organizations are being set up in Berne and Zurich to coordinate the process.

The handover is expected to lead to 15 early retirements and 5 redundancies in Bern and Zurich by summer 2012. Tamedia's social plan and the corresponding early retirement program will apply to the employees affected.
 

Instead of going to Valencia as they do every year and reviewing the past year together with the entire staff and tackling the coming one, the partners of Valencia Communication set out to shoot five films together with film production friends. Five teams were formed and experienced film producers were assigned to them, according to CEO Michael Gerber. The producers gave them a helping hand with the task of making a new film version of the fairy tale of Cinderella. In the end, an independent jury of experts selected the best film and awarded it a weekend in Valencia, Spain.

Between Friday night and Saturday evening, five different short films on the theme of Cinderella were created, all of which are now available on Valencia.ag/goya are to be seen.

Jury: Ingrid Deltenre (Jury President), Sacha Wigdorovits (Cotractmedia), Jürg Steudler (Encore Pictures), Florian Huber (Director and Actor) and Michael Gerber (Valencia Communication). Productions: Corpmedia (Timo Wäschle), Pumpkin Film (Götz Hudelmeier), Snap Film (Michael Kindermann), Turnusfilm (Bastian Hertel), WirzFraefelPaal Productions (Jan Mettler).

Beliani.ch is visible as the main sponsor on the Rivella bottle labels throughout the summer. Whoever drinks Rivella, collects the winning codes and logs on to Game-fever.ch can, with a little luck, win one of 4,500 prizes with a total value of over 450'000 Swiss francs - including designer garden furniture from Beliani.
 

You control a runaway elephant through a china store and try to guide the clumsy pachyderm through many tricky levels without causing too much damage. The game is available for free in both the iTunes Store and the Android Market. The Pilotifant game is promoted with a banner campaign and on other advertising media.

Responsible at Mobiliar: Janine Wenger (Advertising Project Manager), Christoph Ott (Head of Marketing Communications). Responsible at Wirz Advertising: Hanning Beland, Benjamin Staudenmann (art), Bianca Kury (text), Philipp Skrabal (CD), Yves Rückert, Liliana Belchior (consulting). Responsible at Assai: Sam Sherbini, Ruben Frank (production), Marco Zimmerli, Milena Gsteiger (art), Yves Erne, Andreas Bosshart (consulting), Markus Schärer (overall responsibility). Responsible at Millform: Matthias Sala (overall responsibility), Benjamin Berger (production).
 

After almost a year abroad, Damian Fischer joined Postfinance in September 2010. He is currently training to become a marketing specialist.
 

The offer will now be withdrawn. This was announced by News Corp on Wednesday. The planned purchase of the pay-TV broadcaster BSkyB by Murdoch's News Corporation group was particularly controversial due to the latest revelations in the wiretapping affair. British Prime Minister David Cameron demanded legal consequences for those responsible for the scandal in parliament on Wednesday.

Those responsible for the "disgraceful" practices should be prosecuted, Cameron said. He also called on media mogul Murdoch's company to fully investigate the allegations. Cameron outlined details of a judicial committee of inquiry. This is to look into the affair surrounding the tapped phones of celebrities and private individuals at News International in parallel to the police investigation. It will be able to summon journalists, politicians, police officers and others involved to give evidence under oath.

Bribery payments to the police are also to be investigated. The Prime Minister once again defended himself against the fact that he had made the former editor-in-chief of the News of the World, Andy Coulson, his advisor. He had only done this because Coulson had assured him that he had not been involved in any criminal activities. If it turned out that he had lied, he would have to be punished. (sda)
 

Throughout the motorcycle season, dealers bring the latest motorcycles to the most beautiful routes in Switzerland. Here, motorcyclists can test ride all models to their heart's content. The result is test rides that impress everyone. Draftfcb/Lowe realizes this by showing a confessing foreign brand rider. Apparently he couldn't resist the temptation of a test drive. The film can be viewed on the Draftfcb/Lowe YouTube channel

Responsible at BMW Motorrad: Tom Petertil (Head of BMW Motorrad Switzerland). Responsible at Lowe: Daniel Comte (ECD), Boris Beuckmann (text), Andrea Huber (AD), Rolf Jeger, Myriam Dünnenberger, Nina Marti (consulting); Oliver Nanzig (photo).