The subjects chosen for the new campaign visualize examples of different life situations for which GE Money Bank offers tailor-made financing. Life situations in which a need for financing can arise: A new addition to the family, a first home together or further professional training. The headline reinforces this core message, according to the campaign agency. The campaign is intended to position GE Money Bank as a provider of financing solutions that offers customized financing.

The campaign will be seen throughout Switzerland in advertisements, posters, direct marketing and online. The subjects will be visible on posters from May 7.

Responsible at Comqed: Bettina Dührkoop (strategy), Tomas Rozas (creative direction), Roman Steinacher (consulting), Roland Tännler (photos), Süsstrunk & Jericke (image processing). Responsible at GE Money Bank: Femi Macaulay (Chief Marketing Officer), Alexander Gier (Marketing Director), Marco Giardina (Brand & Marketing Communications Leader).
 

The editorial team wishes you a happy Easter and good luck in your egg hunt.
 

Joachim Gross took up his position as Infochef of the FOM in March 2011. He confirmed a report in the Berner Zeitung newspaper on Thursday: "I will vacate my post as soon as a successor has been found," he told the SDA news agency.

A corresponding job advertisement has already appeared in the federal government's job advertisement and last weekend in the NZZ am Sonntag and in the newspaper Le Temps. However, Gross did not comment on the reasons for his move. Instead, he referred to the "official language", as he put it: "I am withdrawing from the current day-to-day business. At my own request and in consultation with Director Mario Gattiker, I am taking on new tasks."

In future, he will advise the FOM management on information issues. One focus of his future activities will also be the expansion of audiovisual projects.

Totaljobs operates the leading British online job provider of the same name as well as other portals. With the acquisition of the Totaljobs Group, Step Stone will be the "clear number one" on the British job market in future, said Jens Müffelmann, Head of Electronic Media at Springer.

The acquisition of Totaljobs is the first transaction under the umbrella of Axel Springer Digital Classifieds, which was only formed in March. The subsidiary, in which the US financial investor General Atlantic holds a stake, combines the activities of the online advertising businesses of Seloger.com, Immonet and Stepstone. (SDA/RTD)

This was confirmed by station boss Dominik Kaiser to Blick. He said the ratings were good, but unfortunately not good enough for such an expensive show. "With a market share of eight percent, we would have continued."

> 3+: Claudio Zuccolini becomes host of "Who Wants to Be a Millionaire?

(Image: 3plus.tv)

The record high profit Tamedia's performance in the 2011 financial year does not surprise the Syndicom trade union, it writes in a communiqué. Constant staff reductions in editorial offices and production, outsourcing, the disposal of media and investments that do not generate maximum profits, and permanent high work pressure for the staff have made this result possible despite the slump in the industry.

In view of Tamedia's millions in profits and a profit margin of 15.3 percent, Syndicom feels that measures are urgently needed to finally allow staff to participate appropriately. The measures proposed by the union in the wording:

- "Profit sharing is not sustainable: General wage increases of 200 francs per month for all employees would be more than justified. This would cost just a modest 10 million francs. And for shareholders, an almost fifty percent increase in the dividend is envisaged."

- "The awarding of in-house printing contracts and the outsourcing of ad production abroad must be stopped and reversed. The Tamedia owners do not need these extra profits from cheap productions; they have a duty to strengthen the labor market of the Swiss printing industry instead of weakening it with job cuts."

- "After several years of downsizing, positive workforce development must now begin, shifting the workload-to-staff ratio back in favor of employees."

- "The three production sites in Zurich, Berne and Lausanne/Bussigny must be guaranteed in the long term and no further funds must be withdrawn from the press titles: Staffing levels and quality must take priority."

- "Tamedia's annual financial statements are proof that in the negotiations for the renewal of the collective labor agreement (CLA) for the graphic arts industry, which are due this year, the existing benefits (such as supplements for night work) must not be touched. Stress and night work that is harmful to health must not be used to meet exorbitant profit expectations."

- "Tamedia, as by far the largest publisher in Switzerland, must finally assume its responsibility to resume negotiations on a collective labor agreement for journalists in German-speaking Switzerland and Ticino after eight years without a contract."

> Tamedia gives employees a share of 8 million francs in earnings

(Image: Keystone)
 

According to a press release issued on Wednesday, Joseph Speck's overriding goal in the succession plan was to ensure the continued independent existence of the traditional company. He is not only handing over a very healthy company to the future owner Markus Kramer, but above all a highly motivated and professional team. The previous Managing Director Werner Semmler, who will continue to put his passion for printing and his network of contacts at the service of the company, will guarantee continuity in the further development of the company.

The 45-year-old Markus Kramer has many years of management experience in the graphic arts industry and most recently managed a large sheet-fed offset printing company, according to the press release. Comprehensive sales and marketing training and his experience in company management characterize his understanding of providing customer-oriented and market-driven services.

Speck Medien, publisher of the Official Gazette of the Canton of Zug, remains in the sole ownership of Joseph Speck. The management of Speck Medien AG is now in the hands of Oguz Öztürk, the long-standing publishing director there. The Official Gazette of the Canton of Zug will continue to be printed by Speck Print in Baar.
 

Among other things, fashion expert Clifford Lilly reveals the latest seasonal trends in the "Fashion" section, star coiffeur Valentino and his team ensure the perfect look in the "Beautycase" section and interior decorator Simone Bischofberger-Gumpp has input on interior design in the "Home sweet Home" magazine.

The previous program "Jukebox" with music expert and presenter Ueli Frey will be broadcast on Sundays between 2 p.m. and 4 p.m. in future.

Marcel Baumann already held various positions at APG|SGA from 2000 to 2011, including Head of Procurement Zurich Branch, Key Account Manager, and most recently Head of APG|SGA Mountain. He started his activities in the function of Key Account Manager on April 2, 2012.