With the redesign of Shoppyland around three years ago, the duck's appearance was also given fresh impetus, Komet writes in a statement. Since then, the figurative mark has reinvented itself visually again and again in various campaigns, taking on the most versatile shapes. The book stages the versatile figurative mark in an artistic context for the first time. As a tribute to the Shoppyland brand and at the same time as a small chronicle of the various duck subjects. To mark the occasion, various photographers have dedicated themselves to the duck and put it to work on over 200 pages in a contemporary, stylized visual language.

Responsible at Shoppyland: Karl Gorsatt (Center Manager Shoppyland), Rahel Waelti (Marketing & Communication), Diana Weber (Administration). Responsible at Komet: Thom Pfister (CD), Roland Zenger (AD), Joël Weber (junior AD), Antonia Bekiaris (text), Simon Schatzmann (head of consulting), Emma Isolini (consulting). Photography: Andreas Achmann, Andreas Lux, Anoush Abrar, Ben Zurbriggen, Caspar Martig, Croci & du Fresne, Christian Aeberhard, Cortis Sonderegger, Daniel Gebhart, Fabian Unternährer, Fabian von Unwerth, Franziska Frutiger, Herbert Zimmermann, Janosch Abel, Jeroen Seyffer, Lea Moser, Manuel Archain, Manuel Zingg, Marco Zanoni, Marvin Zilm, Matthias Auer, Michael Blaser, Nathalie Flubacher, Noë Flum, Pierluigi Macor, Regula Roost, Ruben Wyttenbach, Sally Montana, Sandro Bäbler, Sandro Fiechter, Sara Merz, Stephan Rappo, Tabea Reusser, Tamara Janes, Tom Huber, Ulrika Walmark, Yoshiko Kusano, Annette Boutellier.

For both customers the agency realized a Spot. This should enable a convincing and adequate appearance with the target audience with existing means, the agency said in a statement on Friday. Both cinema spots will be aired until the last live broadcast of the Ciné Opera at the Küchlin cinema in Basel.

Responsible at Kestenholz Holding: Stephan Kestenholz (overall responsibility). Responsible at Mezger Watches and Jewels: Urs Mezger (overall responsibility). Responsible at BSSM Werbeagentur, Basel: Urs Schneider (CG), Hannes Müller (text/concept), Pascal Rehmann (AD), Claudia Paganini, Roger Berthoud, Philipp Buser (consulting).

The campaign runs under the motto: "A subscription to the Zürcher Oberländer is worth cash". They each show a wallet that contains printed paper of a somewhat different kind instead of banknotes - namely pages from the Zürcher Oberländer.

Responsible at Zürcher Oberland Medien: Konrad Müller (Head of Publishing), Hans Tobler (Head of Subscriptions). Responsible at Matter & Gretener: Daniel Matter (Creative Direction), Dominik Imseng (Text), Sara Carla Nenzi (Art Direction), Victor Rosser (Consulting). Photography: Stefan Minder.

In this issue, the Swiss business magazine makes it clear that the 300 richest people in Switzerland have once again become significantly richer this year. Together, they own 512 billion Swiss francs; divided among all Swiss, each inhabitant would receive 64,000 francs. The magazine also lists the ten richest people, the biggest climbers, those who have moved away and those who have moved in, and the oldest and newest richest people.

The Gold Balance celebrates the richest on a total of 234 pages. In between are watches. More precisely, on over 40 pages of advertisements. This means that, on average, the reader stumbles across a watch advertisement on every sixth page.

Woz in Gold cover among 300 richest 'who won't share'

"80 x Wohnbedarf" shows striking events, people, objects and ideas. These are intended to reflect what makes Wohnbedarf special, what we like and what shapes it. "It is a selection of how we think, work, advise and accompany projects," says owner Bruno Maurer.

The 80 count-up contributions are available in multimedia form: online at Wohnbedarf.com. Printed in the special 2012/13 design book. At the anniversary event in January 2013 as interactive posters in the new Wohnbedarf on Aeschenvorstadt in Basel.

Responsible at Wohnbedarf Basel: Bruno and Ursula Maurer (overall responsibility). Responsible at Flux Design and Brugger: Thomas Petraschke (creative direction), Heidi Windlin (graphics), Hans Peter Brugger (text/concept).

After focusing on the SCB players in advertisements and on posters, the film now focuses on the SCB fans. The spot shows that the fan community has been loyal to their club for years, the agency said in a statement on Friday. The commercial is designed for videotron, stadium screens and the web.

Responsible at Republica: Chris Morgan, Mike Krüll (Creative Direction), Stéphanie Schneuwly (Consulting), Top Fuel (Production). Responsible at SC Bern: Nicole Isenschmid (Head of Marketing).

Honest workers heroically staged, who deliver first-class work on every construction site in any weather and move mountains for their customers. Casutt's green corporate color, which adorns all vehicles and machines, is produced especially for him and also runs through the entire film as a means of communication. "In several filming phases on various construction sites, we captured the spirit of the Graubünden-based construction company in all weathers," says Topicfilm about the commercial.

About the film

For this reason, Swiss Post has decided not to launch the product on the market, according to a statement on Friday. The next step will be to analyze the test results and consider how to proceed. Current subscribers will continue to receive their individual newspapers until the end of December 2012.

The idea behind the My Newspaper pilot was to combine the electronic with the physical information channel. Subscribers to My Newspaper put together their own individual newspaper on the Internet. They were able to select content from various newspapers that was tailored to their interests - for example, the sports section from newspaper A, the politics section from newspaper B and the local section from newspaper C. The newspaper was then printed out for them by Swiss Post. Swiss Post then delivered the printed version of the newspaper to their home with the day's delivery or to their mailbox early in the morning. Alternatively, people around the world could subscribe to My Newspaper in electronic form as an e-paper. Various publishers had participated in "MyNewspaper" by making the content of their newspaper titles available.

The previous publishing director, Sandro Rüegger, is leaving Weltwoche Verlag as a result of this reorganization, according to a press release. In the advertising sector Stephan Schwab responsible for the reader market as before Guido Bertuzzi.

Because trust is the secret to any long relationship, according to the agency. The ad appeared in Reader's Digest.

Responsible at VW: Sandra Grau (Head of Marketing), Giselle Vaugne (Head of Marketing Communications & Events), Sina Neuhaus (Advertising Specialist). Responsible at KSB war Schlupp Bürge: Uwe Schlupp (Creative Director), Charles Blunier (Art Direction), Stefan Ganz (Text), Rémy Müller, Franziska Saxer (Consulting).

Once again, the focus is on human destinies. Fates that could happen to absolutely anyone. The pictures thrive on the irritation that the before/after is not shown in two pictures, but that the story is told in one and the same face. If you cover one half of the picture, the face appears completely different.

Responsible at the Salvation Army: Martin Küenzi (overall responsibility), Christoph Bitter, Holger Steffe (fundraising). Responsible at Spina's Civil Voices: Stephan Huwiler, Matthias Freuler (creation) Lorenz Spinas (CD), Corinne Bucher (consulting), Simon+Kim Produktion, Simon Bolzern (photo), Aschmann Klauser (image processing).