The service, which has been active since Monday, is very simple, especially for older people. All it takes is a phone call or an e-mail to place an order. Sihlcity takes care of the shopping and a courier from Flash delivers the order to the home free of charge within the city of Zurich.

The service is advertised on social media, banners, e-boards and posters around Sihlcity. In addition, flyers with pre-printed shopping slips were distributed in the mall's catchment area to draw attention to the free service offline as well.

Currently, the future SRF Head of Culture heads the quality and control board in the newsroom and is a member of the operational project team for "SRF 2024," a central SRF transformation project. She also hosts the news magazine "10vor10" and various special programs, for example on the federal elections. In parallel to these activities, Susanne Wille furthered her education in digital strategies and change management at Harvard Business School and the Massachusetts Institute of Technology MIT.

The historian and English studies graduate joined SRF in 2001 and was initially a presenter and reporter for "10vor10" for ten years. She then moved to the Federal Parliament as a correspondent and was subsequently a reporter and anchor for "Rundschau. In view of the start-up of the newsroom, Susanne Wille took on a dual role within the TV editorial team at the beginning of 2017, with strategic tasks in the restructuring of the news organization and as presenter of "10vor10" and various special political programs.

On Wednesday, she was elected by the SRG Board of Directors as Head of the Culture Department and Executive Board member at SRF. In her future role, Susanne Wille will be responsible for, among other things, Radio SRF 2 Kultur, the fictional in-house productions, the SRF Dok offerings and the Srf.ch/kultur online platform. Following the departure of Stefan Charles, Deputy Head of Department Barbara Gysi will manage the affairs of the Culture department on an interim basis until the new Head of Culture takes office.

On behalf of the Federal Department of the Environment, Transport, Energy and Communications (DETEC) and under the leadership of Swiss Post, top representatives from the retail, logistics and social partners agreed on a package of measures at a round table on Tuesday.

According to a press release issued by Swiss Post and the other partners from the mail order and retail sectors on Wednesday, the joint effort will enable people to continue to stay safely at home and receive supplies while at the same time maintaining the supply system in Switzerland for the time being.

Parcel centers as a bottleneck

The bottleneck is the volume of parcels that have to be processed by Swiss Post employees in the parcel centers. Due to the social distancing requirements, the number of employees cannot be increased at will despite the large volumes.

A bundle of measures is intended to provide relief. In future, small parcels will increasingly be processed via the letter mail logistics chain. Several Swiss parcel service providers and logistics companies are making some of their sorting and transport capacities available to Swiss Post.

With the Click&Collect system, it should also be possible to collect goods ordered online from retailers' open points of sale and post offices. The retailers will also take over some of the pre-sorting for Swiss Post, for example by size and destination.

However, depending on the development of parcel volumes and the situation in Switzerland, it is to be expected that further measures will be necessary in the coming weeks, according to the press release.

The staff association transfair stated in a communiqué that further measures should not be taken at the expense of employees. Increased weekly working hours are not an option. The fact that the system can no longer keep up is due to the transport and space capacities of the parcel centers.

Quotas introduced

Last Friday, Swiss Post pulled the ripcord and announced that quotas would be imposed on the 100 largest parcel clients. Otherwise, it would no longer be able to cope with the flood of parcels.

The Swiss Mail Order Association had expressed its alarm. Various online and stationary retailers had meanwhile increased or relocated their capacities in order to cope with the increasing online demand. Now these efforts are being called into question within a day. (SDA)

In the course of the updated brand positioning, care was taken to ensure that values such as naturalness, quality from the heart of Switzerland and family tradition, which are important in Nahrin's daily activities, are communicated even more clearly.

The result, with sharpened messages, a complete redesign from logo to typography, imagery to package design, and all advertising materials and appearances on the web and social media, is now going live on an ongoing basis.

Part 2: Marcel Brun and Manuel Grenacher on the topic: "Connected customer journey moments".

Under the motto "My Home is my Office," the agencies of the Serviceplan Group Switzerland in the House of Communication have been posting on their Insta channel since the lockdown began @houseofcommunication_zurich Contributions to a situation that challenges us all.

In its latest post, the group sends a playful invitation to all advertising agencies in the country: the #rhymesincoronatimesChallenge. Here, Serviceplan Group Switzerland challenges agencies, freelancers, clients and anyone else who feels like it to prove their poetic skills and write a Corona poem.

Pam Hügli, CEO of Serviceplan Suisse, is already looking forward to numerous entries: "even in times of home offices and cancelled creative awards, we don't let them get us down. That's why we want to set a sign for creativity and positivity with the challenge together with all our colleagues." The Instagram posts involve not only all employees with Employee Created Content, but also the clients of the participating agencies.

For Swiss companies, communication remains an important tool even in the crisis. In March 2020, the press portal counted 1,137 distributed messages, compared to 932 in February - an increase of 22 percent.

The coronavirus is a topic, but does not determine communication Since the beginning of February, an increasing number of messages on the topic of coronavirus have been distributed. While in February an average of three percent of all messages contained the keyword "coronavirus," the number of media releases dealing with the topic increased significantly in March. On average, one in four releases in March dealt with corona (26 percent).

In total, around 300 reports on the subject of coronavirus were published on Presseportal.ch in the two months of February and March. This corresponds to an overall share of 16 percent. Accordingly, the majority of media releases (84 percent) continue to be distributed on traditional communication topics, such as product topics or personalities, despite the current crisis.

This trend is also reflected in the search queries on Presseportal.ch. The most frequent searches in February and March were for specific companies - search queries for "Corona" or "Coronavirus" increased slightly during March, but over the two months, on average, only two percent of press portal visitors inquired about this topic. Of the ten most-clicked media releases in February and March, five were related to Corona. (pd)

Unlike the SBB, which would have run all the subjects on its billboards, the city of Zurich had banned penis pump and bondage set advertising on city property. However, due to the lockdown, the out-of-home campaign then had to be moved to the Internet at short notice.

"We will continue this campaign next year on a large scale in out-of-home, including other subjects from PAM," said Alan Frei, co-founder and CMO of Amorana.

The subjects are placed on Blick.ch, 20minuten.ch, Watson.ch and social media, among others.

With almost 40 million hotel nights, 2019 was a record year for Swiss tourism. In conjunction with this, momentum was expected for 2020. However, the blow of fate followed at the beginning of this year: the Corona virus halted tourism worldwide with unforeseeable severity. Switzerland Tourism also had to suspend all proactive marketing activities.

Nevertheless, not communicating is not an option for the organization, which is why it has devised a communication strategy adapted to the situation. The focus is to be on the message "Dream now - travel later", with which Switzerland Tourism wants to show empathy. The message is also the first phase of the global recovery campaign. The second campaign phase (awareness) will bring travel back into consciousness, and the third (activation) is intended to trigger concrete bookings. However, the second and third phases are to be triggered only when the circumstances are right.

The video clip will be placed on social media and as a primetime TV spot. There will also be a weekly Instagram quiz "City-Mountain-River" and a special summer magazine issue "Dream now - travel later" to help inspire.

Filz brings many years of industry experience from companies such as ABB, DSM and Mettler-Toledo and in sectors such as health & nutrition, precision equipment, construction, energy and technology.

Among other things, he now advises Farner clients on all matters relating to corporate communications during transformation processes and expands Farner's expertise in issue and crisis management. As Group Vice President Communication at ABB, he most recently transformed the technology group's brand identity and was responsible for the migration of the corporate brands as part of a master brand strategy.

In addition to his many years of experience on the corporate side, he is also familiar with the agency side. As Chief Operating Officer, he managed the "Healthcare" and "Fast-Moving Consumer Goods" divisions of Burson-Marsteller in Switzerland and looked after clients such as Lindt & Sprüngli, GlaxoSmithKline, Wyeth, Mars, Unilever, Monsanto, MTV and McDonnell Douglas.

Defected is a British record label with global appeal. With their worldwide events like Glitterbox or the many numerous festivals, the label has been a respected constant in the house music sector for 20 years. With a team of over 40 people, Defected no longer follows the traditional path of a record label, but the consistent path of a new media company.

"This is music to our ears. For all lovers of electronic music, the label Defected with their event series Glitterbox is a household name. Anyone who has shaken a leg in Ibiza almost certainly did so in some connection with Defected," says Boris Aebi, head of Admire.

The agency was commissioned to build a global music community platform. Lovers of electronic tank music should not only be able to consume all content on one platform, but they should also be able to connect with like-minded people from all over the world. In addition to an extensive music library, news about artists and events, data will of course also be collected in order to be able to respond to users even more efficiently. The app is expected to launch this summer.

Responsibility has been one of Fritz-Kola's most important brand values since it was founded in 2002. The company is also living up to this value during the coronavirus pandemic and has so far supplied 20 pallets of Fritz-Kola and Fritz-Kola without sugar to almost 15 hospitals in Germany.

Fritz-Kola is also thanking all the helpers during the coronavirus pandemic with a "Thank you" poster at the Hamburger Kunstverein (pictured above).

The cola manufacturer is also thinking about the cultural sector: if dance floors and seats remain empty, operators of cultural institutions face huge problems - because their fixed costs do not pause. Fritz-Kola is helping to maintain cultural diversity so that no one is left standing in front of closed club doors after the crisis. Under the motto "Couch Culture Rescue", the Hamburg-based drinks manufacturer has created an overview of various (donation) streams on its own website. Anyone who wants to can conjure up a little club atmosphere on their own couch. By purchasing virtual tickets or merchandise, the club is supported financially and the burden of the coronavirus crisis is eased somewhat.

In addition, Fritz-Kola makes its reach available to creative artists by drawing attention to campaigns and streams via its own social media channels.