The central board of PR Suisse and the SPRI foundation board are now composed of eleven members and foundation board members respectively, who will perform the tasks of the two board bodies in personal union with immediate effect. This decision enables various synergies. In the future, both organizations will jointly tackle important tasks relating to the future of the profession and education and training, according to a statement.

Confirmation of all motions by the General Assembly

The General Assembly of June 13, 2013, unanimously followed the proposals of the Board and approved the annual report and the annual financial statements for 2012 as well as the budget for 2013 of PR Suisse and the Audit Commission. The Board of Directors was also granted discharge for the year 2012.

President/Central Board PR Suisse and Board of Trustees SPRI elected

Peter Eberhard from Zurich, who was proposed as the new president of PR Suisse and SPRI, was elected unanimously. The PR consultant and economist has many years of experience in integrated communications and agency business. The general assembly and the foundation board meeting also approved the election of the following central board members of PR Suisse and foundation board members of SPRI: Cla Martin Caflisch (President BPRG), Regula Ruetz (President NPRG), Anita Schweizer (President PROL), Sylvia Wuersten (Board Member SRRP), Simone Bianchi (Board Member STRP), Christian Wick (President ZPRG), Brigitte Heinrich (Vice President ZSPR), Suzanne Rouden-Schmidlin (President Audit Commission), Marion Starck (former President SPRI) and Daniel Herrera (former Foundation Board SPRI). BDO Visura was elected as the new, independent auditors of PR Suisse.

New office designated, benefits to members, educational partners and students to be increased

In his welcoming address as the new President, Peter Eberhard emphasized that the organizational homework has largely been done in the context of the reorganization and consolidation of PR Suisse and SPRI. The new external office, affiliated with SKO (Schweizer Kader Organisation), will start operations at the end of July. SPRI and PR Suisse will intensify discussions with the education partners in the second half of 2013 in order to increase the benefits for all those involved in continuing education. Among other things, the KV Education Group is planning to expand SPRI's offering of courses for PR practitioners, PR consultants and PR professionals to additional cantons in Switzerland. In the fall, the joint project "Swiss Observatory" will be continued together with the University of Lugano (USI).
 

According to the statement, Dieter Vranckx has many years of experience in the airline industry and already held important management positions for the company from 2001 to 2010, including General Manager Sales & Marketing at Swiss for the Asia Pacific region and Head of Asia, Middle East, Africa at Swiss World Cargo. The Belgian, who has strong roots in Switzerland, joined Lufthansa Cargo in Chicago in September 2010 as Regional Director Sales & Handling for the USA Midwest and Canada regions. Vranckx holds a Master of Business Administration from Solvay Business School (Université Libre de Bruxelles).

Vranckx succeeds Markus Binkert, who had held the position as Head of Sales and Marketing for the home markets of Switzerland, Germany and Austria since the beginning of 2013 and has continued in this role on an interim basis since his appointment as Chief Commercial Officer.

In its citation, the nominating committee praised the multimedia presentation of information "with attention to detail that can serve as a model for other projects of this kind."

After the earthquake and tsunami of March 11, 2011, and the subsequent accident at the Daiichi nuclear power plant in Fukushima reported the NZZ from the disaster area in northeastern Japan, according to a press release. Two years later, the NZZ met the protagonists of the reporting as well as the only person living in the restricted area once again and reported on them in the multimedia report "No Time for Anger". In it, text, pictures, video and graphics show how a family with small children, a fisherman, a school principal and a cab driver find their way back into everyday life.

Since 2001, the Grimme Institute has presented the Grimme Online Award to high-quality online offerings in a total of four categories. The award ceremony will take place in Cologne on June 21, 2013.
 

The Swiss online advertising market is facing a radical change, as the booking of online advertising spaces will be automated in the foreseeable future, according to a statement from the two agencies. Especially in the area of real time advertising, a lot of technical know-how is required. Against this background, the agencies Mediaschneider and Serranetga are joining forces in the future.

In the RTA sector, both Serranetga and Mediaschneider have experience. The focus of the cooperation is on the technological advancement of RTA, the creation of market intelligence and transparency, and the development of customer-specific products. Initially, the collaboration will focus on the performance display sector. However, the agencies' declared goal is to work with Swiss publishers to further develop the premium sector in the interest of customers, automate booking processes and make planning processes more efficient, the statement added.

Dani Sigel, who has worked as publishing director at Liechtensteiner Volksblatt for the past eleven years, is leaving the company with immediate effect and by mutual agreement, as the newspaper reported on the front page on Friday. Sigl and the Board of Directors had different views on the corporate strategy.

The new Managing Director Heinz Zöchbauer has been working at the Liechtensteiner Volksblatt for over 15 years. He started in the sales and marketing department, then moved to the sports editorial department before being promoted to editorial manager and then editor-in-chief in 2009. Following Zöchbauer's move, the editorial team of Liechtenstein's oldest daily newspaper, based in Schaan, will initially be headed by the duo Lucas Ebner and Michael Benvenuti. The Board of Directors will decide on the definitive appointment of the editor-in-chief in July, as Zöchbauer said on request.

Chairman of the Board of Directors leaves

The newspaper also announced a departure at the top of the Board of Directors. Ernst Walch, former Foreign Minister of Liechtenstein, has announced his resignation as Chairman of the Board of Directors. For the time being, Board member Cornelia Gassner, also a former Liechtenstein government councillor, will act as external spokesperson. In terms of content, the Volksblatt says it will concentrate on the print edition of the newspaper and the online service. Internet television TV1 has been discontinued.

Two daily newspapers are published in the Principality of Liechtenstein. In addition to the Liechtensteiner Volksblatt, the Liechtensteiner Vaterland provides the population with information. Both newspapers maintain a close relationship with the two major parties, the Volksblatt with the Progressive Citizens' Party (FBP) of Prime Minister Adrian Hasler and the Vaterland with the Patriotic Union (VU). (SDA)

Picture: Volksblatt.li
 

Teleboy split off from Cinergy last March and became an independent stock corporation. Until recently, Karim Zekri had been managing director of both Cinergy and Teleboy. In future, he will concentrate fully on the expansion and further development of Teleboy, but will continue to work in the background for Cinergy in his role as a member of the Board of Directors.

Roman H. Schmid, a well-qualified managing director, has been found to succeed Karim Zekri at Cinergy, according to a press release. The 28-year-old Swiss national was CEO of Mindprep, a publisher of learning materials for students at Swiss universities and universities of applied sciences. Among other things, he drove the development of the first integrated online learning and testing platform at tertiary level and the underlying business models. Prior to this, he worked in various roles at Credit Suisse and as a project manager for the retail expansion of an international fashion brand. Roman H. Schmid studied political science and business administration at the University of Zurich.

The Trend Report shows how budget spending on search engine advertising is developing by industry and which industries are affected by brand bidding and ad hijacking to what extent. The Trend Report is supplemented by a special analysis, each of which examines a current topic in the context of SEA and SEO.

Media Focus SEM Trend Report 4/2013 (PDF)
 

The deceased had resigned as editor-in-chief in 1996 after 26 years at the left-green Bernese daily newspaper and retired. Müller made a name for himself above all with his high-profile commentaries. In Friday's Der Bund newspaper, his successor as editor-in-chief of Tagwacht, former SP councillor Michael Kaufmann, describes Müller as soft-spoken and amicable, but clear and sharp on issues - sometimes even against his own party, the SP. (SDA)
 

Vincent Eichenberger graduated from Polycom/SAWI. He spent six years as production manager and art buyer at the Havas Worldwide agency.
 

They were intended to provide the numerous visitors with a very simple way to relax during their lunch break in their hectic everyday lives. In addition to vouchers, the crew from Ease Design Spa also handed out a short massage or two.

Responsible at Statement: Philipp Brunner (overall responsibility), Renato Auer (project management). Responsible at Ease Design Spa: Pascal Stalder (Managing Director).
 

According to the explanatory statement, the existing legal regulations are effective and effective. The government council stated on Thursday that the requested extension of the advertising ban would only improve the prevention of substance abuse to a limited extent. Conversely, it would disproportionately interfere with private autonomy.

The withdrawal of sponsors would jeopardize the staging of important and traditional top-class sporting events, the statement continues. These are an important location factor for the canton and set an important example for popular sport. Popular sport also makes a significant contribution to promoting health.

The Zurich cantonal association of the Blue Cross submitted the initiative "No advertising for alcoholic drinks on sports grounds and at sporting events in the canton of Zurich" in February. The petition for a referendum aims to extend the existing Switzerland-wide ban on advertising spirits in sports stadiums to all alcoholic beverages. (SDA)
 

It is meant to express that it is not least the right glasses that give a face character.

Responsible at Künzli Optik: Thomas Künzli (owner). Responsible at Matter & Gretener: Daniel Matter (Creative Direction), Dominik Imseng (Text), Caroline Jordan (Art Direction), Jessica Lorenz (Graphics), Victor Rosser (Consulting)). Illustration: Ian David Marsden. Photography: Jonas Kuhn.