Author: admin
Swisscom: New Head of Corporate Communications
Swisscom has brought Stefan Nünlist back on board as Head of Corporate Communications. In this role, he will serve as a member of the Executive Board of Swisscom Switzerland and will also regularly attend Group Executive Board meetings.
In fall 2013, Stefan Nünlist will once again take over as Head of Corporate Communications at Swisscom. The management of this area includes overall responsibility for public relations, internal communications, public affairs and corporate responsibility. Nünlist is currently Head of Corporate Communications at UBS Switzerland. From 2010 to 2012, he was Head of Communications & Public Affairs at SBB. Prior to that, he was Chief Communications Officer at Swisscom for around ten years.
Stefan Nünlist trained as a diplomat at the Federal Department of Foreign Affairs (FDFA). He was a personal assistant to the then Federal Councillors Delamuraz and Couchepin in the Federal Department of Economic Affairs and Head of Communications at the electricity company Aare Ticino.
Prime designed annual report from Meteo Switzerland
Prime redesigned and produced the annual report for Meteo Switzerland. The new design highlights key content, optimizes the reader’s experience, and aims to reflect the publication’s image through the use of rich visual elements.
Until 2011, Meteo Switzerland published its annual report in four languages, which impaired the reader guidance and design of the report, the agency said in a press release on Wednesday. In collaboration with the Federal Office, the concept of the annual report was revised and implemented. Since 2012, the annual report has been published in three national languages as well as English. The new design makes it possible to emphasize content, optimizes reader guidance and does justice to the image character of the publication with its generous visual language.

Responsible at Meteo Switzerland: Isabel Plana (Head of Annual Report), Barbara Galliker Guglielmetti (Head of Communications), Bettina Durrer (Head of Strategy and Planning). Responsible at Prime: Basil Hangarter (Creative Direction), Myriam Käser (Consulting), Marcello Koch (Art Direction), Erwin Lötscher (DTP).
The House Agency for Futura Schlieren
Futura Schlieren is a marketing project by Halter Immobilien and Ecofaubourgs’ first construction project in Switzerland. The House Agency implemented a communications strategy for the construction project.
With its unique combination of ecological aspects, innovative services and social coexistence, Futura Schlieren is one of the most innovative residential concepts of all. 94 high-quality rental apartments and studios ranging from 44 m² to 157 m² offer quality of life for young and old, families, flat-sharing communities, singles and couples and will be ready for occupancy from April 2014.
The House Agency was commissioned to develop and implement a communication concept and comprehensive corporate guidelines for the Futura Schlieren construction project. The concept focuses on the four key aspects of the project: residential, ecological, mobile and social. The entire appearance should also visually reflect the philosophy of Ecofaubourgs. The communication concept includes a website Futura-schlieren.cha brochure, a construction wall as well as print advertisements and display advertising material.
The Ecofaubourgs system is interdisciplinary and universal. It views the living space as a place of individuality and identity as well as a space for social coexistence. This is why Ecofaubourgs goes beyond technical construction in project development. Both the everyday lives of the tenants and their demands on the use of the building are taken into account.







Faux pas: murder victim used for advertising
The Montreux Jazz Festival has withdrawn the Tuesday edition of the festival magazine from circulation due to a faux pas by a graphic designer. It contains a picture of a boy who was murdered in France in 1984.
Festival director Mathieu Jaton apologized for the fatal mistake. It was the fault of a 20-year-old graphic designer who had downloaded the photo of the little boy from the Google Images picture service to illustrate an advertisement for the festival hat service. Even when proofreading the festival magazine, no one noticed who the picture showed, Jaton regretted to the sda news agency. The faux pas was finally uncovered by an internet user. The picture appeared on the last page of the festival magazine Montreux Jazz Chronicle, which has a daily circulation of 2000 to 3000 copies.
According to Jaton, the festival immediately took all measures to confiscate all printed copies. The online version was also removed. The affair surrounding little Gregory shook France 30 years ago. The bound body of the 4-year-old was found in a river seven kilometers from his parents' house on 16 October 1984. The family had previously received threatening letters. The case was never solved. (SDA)
Picture: Twitter/koramarok
KSP becomes strategic partner of HSG's CLVS
The CLVS Center for Leadership and Values in Society at the University of St. Gallen and KSP Krieg Schlupp Partner are entering into a strategic partnership. The CLVS Advisory Board officially approved this decision on June 24, 2013.
For the CLVS core project "Gemeinwohl Atlas", innovative, authentic and attractive forms of science communication are to be found together. This also includes addressing the general public and opinion leaders.
"In KSP, we have found the ideal partner because the combination of customer value and public value is at the heart of their activities and is of central importance in many mandates," says Timo Meynhardt, Managing Director of CLVS, explaining the decision.
The CLVS Center for Leadership and Values in Society is an initiative of Peter Gomez and Sascha Spoun. It is steered by the CLVS Faculty Council and the CLVS Faculty Council Committee and supported by the HSG partners.

Last but not least: 162 reasons for Erwin Rüddel
Erwin Rüddel, a CDU member of the Bundestag, campaigned via email. Since Friday, he has been the target of ridicule and scorn—and has certainly attracted a lot of media attention.

- I am voting for Erwin Rüddel because he is always present in our constituency. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is fighting vigorously against railroad noise. (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he really cares about our concerns on the ground! (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is one of us. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is down-to-earth and firmly rooted in our home region. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has worked with full commitment for our constituency for four years. (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he needs my first vote to continue to make policy for us in Berlin. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he stands for successful politics in Berlin and in our home country! (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is a guarantor for the good future of our home country. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is always approachable for the people in our home region. (First name Last name, place, possibly function and picture)
- I'm voting for Erwin Rüddel because he comes from a very small village but is successful in "big politics" in Berlin. That impresses me! (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because our constituency urgently needs someone like him in the future! (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because, even as a member of parliament in Berlin, he has always kept in touch with local politics and is committed to a good future for our towns and villages on the ground. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has successfully campaigned for more patients' rights in Berlin in recent years. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he will continue to work with great commitment for good healthcare close to home in our rural region. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has shown great commitment to secure funding for hospitals in our constituency. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has successfully campaigned for the continued existence of multi-generation houses in our constituency. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is "steaming" in Berlin so that railroad noise is finally reduced effectively. (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is working tirelessly in Berlin for better transport connections in our region. (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is familiar with local people, associations and local businesses and cares about their concerns. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is not only a successful marathon runner in sport, but also in politics. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is committed to humane care for the elderly in Berlin. (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he listens to the needs of senior citizens. (First name, surname, place, possible function and picture)
- I am voting for Erwin Rüddel because he is committed to strengthening families. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has quickly made a name for himself in Berlin as a successful health politician. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has quickly made a name for himself in Berlin as a successful family politician. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he was actively involved in the creation of the new Federal Volunteer Service. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he supports Chancellor Angela Merkel's successful policies in Berlin. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he and his party stand for record employment in Germany and for the lowest unemployment rate in over 20 years! (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has more economic expertise than all the other candidates. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because our country must stay on course in the euro crisis! (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because I do not want our prosperity to be sacrificed for the debts of other countries. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he will prevent the tax and contribution increases announced by other parties! (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is against further state paternalism of citizens! (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he knows that our social standards can only be financed in the future if our economy is "humming". (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he knows the concerns of small and medium-sized companies. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has clearly rejected the tax madness announced by other parties. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is committed to the Christian roots of our culture. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he stands for personal responsibility and helping people to help themselves. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he stands up for our Christian values. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he stands for intergenerational cohesion. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because there has never been a member of parliament in our region who was as present on the ground as he is! (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he stands for the expansion of renewable energies with consideration for people and nature. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel to ensure that good policies continue to be made for the people in the districts of Altenkirchen and Neuwied. (First name Last name, place, possibly function and picture)
- I choose Erwin Rüddel because he is competent, likeable, reliable and a contact person for "everyone". Erwin keeps his promises! (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has the more convincing arguments and is very likeable. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he does not make promises he cannot keep. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is not only competent, but also honest and likeable. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he combines competence with humanity. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he represents our concerns consistently and well in Berlin. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is competent, likeable and humorous. A good mix to represent us in Berlin, I think. (First name Last name, place, possibly function and picture)
- I'm voting for Erwin Rüddel because he's a great guy: likeable, competent, simply great! (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is a politician you can touch. He goes to the people and takes care of their needs. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is the better candidate! (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is human and close to the people and stands up for our concerns! (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is competent, social and likeable. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because our region deserves the best. With Erwin Rüddel, our region is moving forward. (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because our constituency in Berlin needs a representative with great expertise and vision. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is our first choice for the country and its people! (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is better for our region. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is a straightforward person who does not allow himself to be bent and stands by his views. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is competent and always has people in mind. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because his political work and commitment make him the better candidate for our region. (First name Last name, place, possibly function and picture)
- I'm voting for Erwin Rüddel because he doesn't take himself too seriously. He's all about the cause and getting the best for the country and its people. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because I am convinced by his professional background. That's why I'm voting for him. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because a sense of justice is not just an empty word for him, but an obligation. His social commitment is deeply rooted in him. His commitment to solidarity, sustainability, participation and personal responsibility guarantees that no one is left behind. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he supports entrepreneurial commitment in order to create new jobs. For him, responsible entrepreneurs and motivated employees are not an ideological contradiction, but an aspiration from which both sides benefit. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he really cares about the future of young people in our home country. (First name, surname, place, possibly function and picture)
- I voted for Erwin Rüddel because he approaches people and takes their problems seriously. Even as a member of parliament in Berlin, he has always kept his down-to-earth attitude. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because in him we have a competent member of parliament for our region who is also close to the people. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has done the job of Member of Parliament for Altenkirchen and Neuwied 100% over the last four years. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has clear ideas on how the Altenkirchen-Neuwied parliamentary constituency will continue to be successful in the future. He does not rest on his laurels, he has ambition, foresight and a sharp mind. He has proven this time and again over the last four years. (First name, surname, place, possible function and picture)
- I am voting for Erwin Rüddel because I feel that the concerns of my generation are in better hands with him due to his expertise and professional competence - coupled with his humanity. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he does not persuade, but convinces. Others talk big, but he can inspire people with his clear ideas and carry them away. We need someone like him back in Berlin. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is a proven expert. His sharp, analytical mind paired with warmth of heart make him the better representative for our region. (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he recognizes the achievements of senior citizens. He does not divide, but brings the generations together. He knows that we don't need a discussion about envy, but new, comprehensive solutions that don't exclude old people, but incorporate their life experience for the good cause. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is a tireless worker for the good cause. He has the necessary passion for the office of a member of parliament, a great sense of responsibility and, last but not least, the right sense of proportion. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because I know him very well. He is a decent person and a goal-oriented doer at the same time. We need people like that in politics. Then there will be no more disenchantment. I am giving Erwin Rüddel my first vote with full conviction. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because we need a member of parliament in Berlin who will stand up for our two districts with all his might. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is the better candidate for me. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because I like his political style: objective, competent, open, straightforward, fair and tolerant. Without blinkers, without excluding those who think differently. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is not only approachable during election campaigns. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has good and practicable ideas for us senior citizens. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because I am convinced by his professional background and his personality. (First name, surname, place, possible function and picture)
- I voted for Erwin Rüddel because he rolls up his sleeves and works. He is hard-working, committed and reliable. And not just on paper. (First name, surname, place, possible function and picture)
- I am voting for Erwin Rüddel because his work focuses on the people of our region. (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because I am convinced by his political content. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is friendly, honest, courteous, human and sociable. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is a person with heart and soul and passion. Someone who puts his heart and soul into his work and for whom nothing is too much. (First name, surname, place, possible function and picture)
- I'm voting for Erwin Rüddel because he doesn't believe in soapbox speeches. He prefers to act. And that's a good thing. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is committed to ensuring that our children and young people have a good future here in the region. (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is good for our region. He not only brings new ideas, but also the knowledge and experience of how to implement these opportunities. (First name, surname, place, possible function and picture)
- I'm voting for Erwin Rüddel because he's a very good person. He is fair, objective and intelligent. He works with others to find solutions. I like that kind of style. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because I value him as an experienced and assertive politician who not only talks the talk but also walks the walk. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because I have great confidence in this person. He is social and very close to his home. Furthermore, he has the competence and experience needed to hold such a parliamentary office. (First name Last name, place, possible function and picture)
- I voted for Erwin Rüddel because I really appreciate his friendly manner in dealing with people and the fact that he always has an "open ear" for everyone. Close to the people, competent, loyal, uncomplicated and forward-looking - these characteristics apply to him. In short: "A man you can touch!" (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because I associate this member of parliament with better opportunities for our homeland. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is the most suitable candidate for our region. (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he pursues honest, successful and citizen-oriented policies. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he knows how to tackle things and get to the point. (First name Last name, place, possibly function and picture)
- I vote for Erwin Rüddel because he is very close to the people. You can approach him at any time with your concerns. That's why there's only one Bundestag candidate for me: Erwin Rüddel! (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is likeable and competent. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is competent, likeable and close to the people. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he knows exactly what he is talking about and because he not only talks, but also acts. Erwin is a caretaker! (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because there is more to being a good member of parliament than presenting yourself to the outside world; and it is precisely this greater competence that distinguishes him from his opponents. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is socially minded without neglecting economic concerns. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because social responsibility and a friendly demeanor are not political posturing, but a way of life. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he keeps his promises. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because we need him in Berlin for the next four years! (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has proven over the past four years that he can do it! (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he can do it better; and in a competent, social and likeable way. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is made for this position: competent and yet close to the people. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has mastered the balancing act between social policy and economic requirements. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he knows our region and its people, appreciates them and works successfully for them. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is the candidate who knows the country and its people and has the necessary expertise to represent us in Berlin. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he keeps all age groups in mind, from children to senior citizens, and makes policy for their needs. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has the best possible qualifications as a member of parliament due to his education and professional experience. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because I value his credibility and straightforwardness. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he will fulfill his mandate with commitment, competence and broad-based experience. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is the better representative for us. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he ideally combines competence and closeness to the people. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is simply a reliable and honest guy who cares about a better future for our people. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is committed to maintaining local communities close to the people. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is characterized by his impressive professional competence and his closeness to the people. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is competent and capable as well as warm-hearted and humane. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because, beyond political and administrative requirements, he does not lose sight of people's concerns. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because only with him can you be sure that he is acting for the benefit of the people of our region - and not because of some ideological wishful thinking. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has convinced me with his friendly manner and sharp analysis. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because my future is important to me. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is close to the people and competent. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because I trust his personal guidelines and his approach to politics. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is seriously dedicated to people's problems. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is fully committed to working for our homeland in Berlin. (First name, surname, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has a lot of good ideas and the sense of proportion to implement them. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he has worked successfully in his professional career and with him the future-oriented development of our home region is guaranteed. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because we simply need more competent politicians like him who know their trade. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because he stands for successful politics for our home region. (First name, surname, place, possibly function and picture)
- I support Erwin Rüddel because economic policy and economic development are important to him. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because he is knowledgeable, committed, open-minded, credible, popular and nice and because he has convincing ideas on how our region can be successfully developed. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because he is likeable and very popular with the population. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because I think he is the better candidate. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because he convinces me. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because he knows the concerns of the local communities and their citizens very well and is very committed to their wishes and needs. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because I know him personally and therefore trust him! (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because we need many more politicians like him who have a great deal of specialist knowledge. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because he stands for a policy based on Christian values; we need that too. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because he knows the problems of small and medium-sized enterprises and will not leave us alone as those affected. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because he is competent and likeable. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because he deserves the full trust of his fellow citizens with his open and honest manner. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because he energetically tackles local politics. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because he is prepared to face the challenges of our time and because he pursues a forward-looking policy for our constituency. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because he is close to the people, competent and assertive. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because, in addition to competence, honest concern for the people in the district is also part of being a good member of parliament; and he has both to a high degree. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because, in addition to his professional qualifications, he has the necessary vision to work for a secure future for our region and the people who live here. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because he also has an open ear for creative artists. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because we don't need "nodders", but an independent mind who cares about the fate of our region. (First name Last name, place, possibly function and picture)
- I support Erwin Rüddel because I like him. He is always there for the people. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because I think he is the better representative of the people in Berlin. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he is the better candidate with his expertise; this will help our region move forward. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because he knows about the problems of an ageing society and will set the right course for the future so that our region has a good future. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because, unlike other politicians, he doesn't just make his presence felt before elections, but is always on the ball for us when we need him. (First name Last name, place, possibly function and picture)
- I am voting for Erwin Rüddel because I am going to the election for the first time and am relying on a man I trust who has the necessary expertise for the job in Berlin. (First name Last name, place, possible function and picture)
Gmx.ch: Tidied up for the relaunch
On Wednesday, the freemail provider GMX goes online with a new website - with more editorial content, sticky login and optimized advertising environment. The relaunch is accompanied by a premiere campaign from Chevrolet.
new homepage more user-friendliness in conjunction with an optimization of the advertising environment was decisive, as the marketer United Internet Media explained. Functions that are essential for users, such as the login, always remain in the visible area - even when scrolling down (sticky login). Performance has been optimized, with faster loading times provided. New individualization functions for service modules such as the horoscope or the weather service are also planned for the coming months. Another goal is to expand the editorial services, such as the integration of a news ticker or a finance module.
Gmx.ch now has a clearer, flexibly assignable page structure, with modules aligned to the format of the standard Medium Rectangle advertising format. Gmx.ch promises advertisers viewport-optimized visibility and display of their ads. The advertising medium and message remain completely in the visible area at common display sizes.
Exclusive campaign for the launch
The relaunch of Gmx.ch was used by the car manufacturer Chevrolet, which is present on the website with its new Chevrolet Spark model as part of a 24-hour exclusive placement. The branding campaign, conceived by Isobar Zurich (media agency) and Commonwealth Milan (creative agency), occupies not only the new homepage but also other placements with large-scale branding display formats such as the homepage of the approximately 630,000 active digital mailboxes, the mailsent page and the logout page of the freemail service. An exclusive placement that will also be possible in the future.


NZZ editor Urs Bloch becomes media spokesman
Urs Bloch will join the PostBus Switzerland media relations team on November 1. The 42-year-old from Olten has been working as an editor at the NZZ (online and print) in Zurich since 2001.
One of his main topics is public transport, according to a press release. Urs Bloch started his journalism career in 1999 at the Aargauer Zeitung. He studied general history of the Middle Ages and modern times as well as German linguistics and literature at the University of Basel. Postbus has had a three-person media office since July 1, 2012; previously, the Post's media office handled Postbus inquiries.
CSS: New Head of Communications
Ute Dehn Christen will take over as Head of Corporate Communications at CSS Insurance from September 1, 2013. She will be responsible for the further development of the CSS brand and all corporate communications.
According to the press release, the brand and reputation management expert will be responsible for further developing and successfully communicating CSS's client-focused strategy. Her area of responsibility includes internal communications, media relations, publications, marketing communications and political communications.
Competence in communication and health issues
Ute Dehn Christen can look back on many years of experience in corporate communications. For ten years, she managed communications and marketing tasks at UBS and was responsible for corporate communications at GE (General Electric) for five years. Most recently, she was a member of the Executive Board at Burson-Marsteller, where she headed Corporate & Financial Communications. Ute Dehn Christen is also a member of the Board of Directors of Spital STS AG Thun.
Kreienbühl and Vogler: Sticker guerrilla campaign
Kreienbühl and Vogler have developed a guerrilla marketing campaign for Bootcamper.ch. Stickers on benches and stairs offer workout tips—because you can work out anywhere.
The functional training provider Bootcamper.ch trains outdoors on everything that an urban environment has to offer. For example, on stairs, benches or railings. To draw attention to the training sessions, Kreienbühl und Vogler has developed a special campaign with stickers that are placed in precisely these locations. The stickers contain Bootcamper.ch training tips. This allows passers-by to complete a Bootcamper.ch training session themselves. If you scan the QR code on the stickers, you will be taken directly to Bootcamper.ch and can immediately book a training session with a personal trainer.
Responsible at Bootcamper.ch: Maurus Strobel (Marketing and Communication), Benjamin Bachmann (Technical Director), Dave Baucamp (Coaching). Vresponsible at Kreienbühl und Vogler Werbeagentur: Reto Vogler, Oli Kreienbühl.





AZ Medien: Christian Wanner becomes PA member
The outgoing Solothurn Finance Director Christian Wanner will take a seat on the AZ Medien Publishing Committee (PA) from August.
The PA has the task of continuously reviewing the journalistic orientation, the diversity of offerings and opinions, and the journalistic quality of all the Group's media.
A master farmer, Wanner has held political office since 1977: 1977-1985 as a cantonal councilor, 1983-1995 as a national councilor, and 1995-2013 as a member of the Solothurn cantonal government. This spring, he did not stand for re-election. According to the press release, the experienced finance director and FDP politician is considered a liberal original. He knows the canton of Solothurn very well, both politically and economically, and is therefore ideally suited to represent the interests of the growing readership from this region, the statement continues. In addition, as former president of the Conference of Finance Directors, Wanner has had a strong influence on Swiss politics in recent years.
Christian Wanner is married, lives in "Buechibärg" and has a grown-up son.
The PA also includes: Hans Fahrländer, former Editor-in-Chief, author of AZ Aargauer Zeitung and Schweiz am Sonntag (Chair); Esther Girsberger, journalist, author and lawyer; Ludwig Hasler, author, lecturer and publicist; Peter Hartmeier, publicist and communications consultant; Peter Wanner, publisher and Chairman of the Board of AZ Medien, and Axel Wüstmann, CEO of AZ Medien.
