Branka Vodopija previously worked on the agency side as a communications planner and on the client side as Promotion and Procurement Manager at Nycomed Pharma and for seven years in Marketing Communications at Sunrise. Andrea Pramor now supports the team as Trainnee Strategy and Christian Baur has joined the Zurich agency as a graphics intern.

 

The cantonal police of Zurich, Graubünden and Thurgau, the city police of Zurich and Winterthur and the municipal police of the canton of Zurich are jointly launching a road safety campaign with the aim of reducing traffic accidents caused by distraction.
The campaign is scheduled for September 2010.

With a fresh, discreet and ingenious appearance, the latest laser treatments at the Thun Laser Institute are to be communicated and positioned as a serious and leading provider in the region, the agency writes in a press release.
The campaign includes posters, traffic boards, bus hangers, advertisements, flyers, TV spots on Telebärn, publicity reports, image brochure, website with store and events.
Responsible at Laserinstitut Thun: Margrit Balmer. Agency: Tatort Kommunikation & Design GmbH, Bern.

In the traffic section (rail and road), Teletext and Teletext.ch have so far generated an average of 3.5 million contacts per month on the SF 1, SF zwei and SF info channels. According to a press release issued on Thursday, the new daily to weekly content in the Auto News section should further improve contact figures. A broad spectrum of information is to be offered with the subject areas of development / design / technology, roads and traffic, associations and politics as well as names and notes.
Auto News will also appear in French and Italian for TSR and RSI in the course of the year.

According to 20 Minuten, he has submitted a proposal to the National Council. He can already imagine the response from Bern, he is quoted as saying in the free newspaper. However, he primarily wants to launch a debate on the role and influence of television.

Fraefel will take up her new post at the beginning of May, but will leave TZ at the end of March, as TZ and Economiesuisse announced on Thursday. At Economiesuisse, she will be responsible for communications for the business association in German-speaking Switzerland, as well as being Head of Campaigns and a member of the Executive Board. She succeeds Urs Rellstab, who will become Managing Director of the communications agency Burson-Marstaller. Fraefel also used to work for this agency.
She joined TZ three years ago from the St. Galler Tagblatt. She had been deputy editor-in-chief at the Tagblatt. According to TZ, she has since strengthened the "journalistic and political profile" of the newspaper in Thurgau and stabilized readership figures. Ursula Fraefel replaces Urs Rellstab in this position, who is taking over as CEO of the communications agency Burson-Marsteller in Switzerland.
She studied art history, philosophy and archaeology at the University of Zurich and completed a part-time Executive MBA HSG in General Management at the University of St. Gallen. Pascal Gentinetta, Chairman of the Executive Board of Economiesuisse, is delighted with the appointment to this central function of the umbrella organization of the economy. He is convinced that Ursula Fraefel, with her broad background of experience and as a strategically-minded personality, is an excellent addition to our management team.
Her successor at the head of the TZ editorial team, Peter Hartmeier, had resigned as editor-in-chief of the Tagesanzeiger in 2009 after six years and moved to the Thurgauer Zeitung, which - like the Tages-Anzeiger - belongs to the Tamedia Group, as Chairman of the Board of Directors and publisher.

Ursula Fraefel.

The apprentice advertising campaign for the Swiss Textile Association has been nominated for a German dialog marketing award in the DACH category in Berlin. The winner will be announced at the award ceremony in Berlin on April 23.

Daniel Halder was previously Head of Commercial Business and is now a member of the Executive Board. In his new role, he will be responsible for the Swisscard private card portfolio in addition to his previous duties in the corporate customer and merchant area, as the company writes in a press release.
He joined Swisscard in 2004, originally as management support to the CEO. In 2005 he took over the management of the American Express Acquiring Business. He has been a member of the Executive Board since 2007 and is also responsible for issuing corporate credit cards (Head of Commercial Business). Before joining Swisscard, Daniel Halder headed the business development department of the retail company Frimago (formerly Bon Appetit Group) and worked as a management consultant for McKinsey & Company Inc.

The 29-year-old is a federally certified communications planner. He is currently completing a part-time course in Business Communications at the Zurich University of Applied Sciences (HWZ). Marco Chini looks after the advertising and media agencies in Switzerland and abroad for Weltwoche.

After studying business administration, Thomas Riklin worked at the Institute for Public Services and Tourism at the University of St.Gallen, where he also wrote his dissertation. His research and projects focused on tourism marketing and brand strategies, with particular emphasis on premium brands.

According to the agency, the brief was to publicize the school and, in particular, the new graphic design apprenticeship and to appeal to interested young people in the Zurich and Winterthur catchment area.
To reach the mobile target group, Startbahnwest has opted for advertising in streetcars and buses. The result is not entirely serious picture puzzles with technical terms from the graphic design profession. At the same time, the information brochures for the training courses were redesigned.
Responsible at Punkt G Gestaltungsschule: Esther Birbaum (Headmistress), Karin Kammerlander (Headmistress). Responsible at Runway West: Rüdiger Flothmann (CD), Nicole Schnell, Chantal Weibel (consulting), Gesine Dittrich (AD), Maria-Sol Burgener (graphics), Natasa Maricic (text), Nina Calderone (DTP).

Each day is dedicated to one topic, as the agency writes in a press release: Do we need new values? How do openness and security go together? Do we stay healthy? Sawdust or street parade? Büro 4 created the entire campaign design with logo, traveling exhibition and corresponding printed materials. The texts were written by Beat Gloor, Textcontrol.