The small computer "Courier" will not be launched on the market for the time being, at least not in its current form, the US software giant announced on Thursday according to SDA. Microsoft is constantly working on new ideas, wrote Microsoft's Head of Communications Frank Shaw in his blog on the company's website. The "Courier" is one example of this. The company is examining how the technology could be used in future Microsoft offerings.
The technology community had originally expected Microsoft to unveil the tablet at the Consumer Electronics Show in Las Vegas. Instead, CEO Steve Ballmer promoted a model from Hewlett-Packard.

The reference work contains all the key basic data for the placement of advertisements in the daily press, regional weekly press, Sunday press and the general, financial and business press. All data was collected as of January 15.
The catalog lists all titles known to VSW, regardless of size and importance. For each title, information is provided on circulation, publication frequency, type area, column layout, unit rates and page prices in black and white, two and four colors.
Orders can be placed with VSW Verband Schweizerischer Werbegesellschaften, Rue Etraz 4, P.O. Box 5,000, 1002 Lausanne, 021 317 86 61 or via Website.

This was reported by the SDA on Friday. A St. Gallen club regularly organizes the so-called "Schnägge-Fritig". The club advertised the events on posters, the club website and on the radio, stating that "almost all drinks" were available for five francs on Fridays. The Federal Alcohol Board banned the club from advertising in this way last October. The officials in Bern came to the conclusion that the advertising violated the ban on advertising distilled water at discounted prices.
The Federal Administrative Court has now confirmed this decision and dismissed the club's appeal. According to the ruling, it is initially clear that, according to the consumer's understanding, the offer also refers to spirits, even if it only refers to "almost all drinks". It is also irrelevant that not all spirits and alcopops were actually served at five francs. Furthermore, the addressee of the advertising must inevitably assume that the low unit price is a discount. It was not decisive whether the club actually kept the promise and sold the spirits below the normal or even the cost price. Advertising of this kind also encourages the consumption of alcohol if the customer is only led to believe that the discount exists.

The "Echo der Zeit" enjoys a high level of credibility because it takes up the current and relevant topics of the day and presents them in a factual and competent manner. It also reports from different perspectives. The Audience Council sees the in-depth information in the individual contributions as a strength. Sustainability is also achieved by the fact that individual topics are dealt with in several articles. According to the Audience Council, the dossiers are a particularly impressive editorial achievement, which also take up and delve into topics outside the daily news. According to the Audience Council, the focus of the program is on politics and economics. A majority of the Council would like to see a greater variety of topics. For example, more topics from the areas of culture, society, education, science and occasionally sport should be covered.
The Audience Council judged the presenter to be focused, articulate and committed. It also succeeds in conveying the background to an event in an understandable and concise manner. The Council members consider the presenters' discussions with correspondents, their own specialists and experts to be strengths of the program.
The Audience Council believes that the comprehensibility of the program is very high, especially for experienced listeners. However, some contributions sometimes require a considerable amount of prior knowledge, which is a barrier to entry for occasional listeners. The Council members appreciate the fact that the program can be listened to online or downloaded as a podcast. They would also like further information as well as links and references.
Indispensable news magazine
The "Rundschau" is an indispensable news magazine for the Audience Council and occupies an important position in the information offered by Swiss television. The magazine offers a current and varied mix of topics. A majority of the Council believes that the focus is on politics and business. Some in the Council welcome the fact that, in addition to topical issues, the magazine also addresses non-topical social issues. For many Council members, the "Rundschau" is particularly useful when it chooses new topics that have not already been covered in other media throughout the week. The Audience Council therefore recommends that more of its own topics be covered.
The Council members particularly like the different perspective that the "Rundschau" takes on current issues. This also provides viewers with surprising insights. The fact that at least one report on a foreign topic is broadcast in every program meets with broad approval. A number of Council members would like to see a greater focus on foreign issues in the "Rundschau".
A majority of the Council sees the "hot seat" as an enriching element that brings variety to the broadcasting structure. It is the trademark of the "Rundschau". The Council members are not entirely in agreement about the knowledge gained from this element. Some find it interesting and informative how the respective studio guest responds to the critical questions. For others, the "hot seat" mainly serves to loosen things up. A majority of the Council appreciates that the interviews are conducted persistently but with visible respect for the interviewee. However, the interviewees are sometimes interrupted too much.
Ongoing editorial support desired for the discussion forum
The moderation was also rated as good. Both moderators have a high level of expertise and are well prepared. In addition, the comprehensibility of both is high. The "Rundschau" website received a positive rating. The podcast options, the search function and the link to "SF Wissen" were well received. The public council would like to see constant editorial support for the discussion forum. It expects the SF quality criteria to be consistently applied here too.

In an 8-part spot series, a course participant searches for the project management course. And discovers how many different worlds are hidden in one and the same club school building. The commercials will be on air in German-speaking Switzerland from May 2. Five and four of them will run in French-speaking Switzerland and Ticino respectively.
Responsible at the Migros Club School: Ariane Lang (Coordination Club Schools/Recreational Facilities), Peter Kyburz (Coordination Club Schools/Recreational Facilities), Denise Ammann (Club School Lucerne), Marc Brugger (Club School Basel). Responsible at Spillmann/Felser/Leo Burnett: Pablo Schencke, Moritz Stillhard (AD), Maren Beck (Text), Martin Spillmann (CD), Fiona Gottwald, Andy Stäheli (Consulting), Suzana Kovacevic (Agency Producer). Directed by: Alex Feil. Production: Pumpkin Film. Recording studio: Hastings.
View spots:

Since 1997, he has led several brands in the Jeanswear International division and most recently the surfwear brand Reef (Outdoor International division) to international success, writes Switcher in a press release on Friday. With the appointment of Jean-Philippe Torgue, the company has filled the last open position in the seven-member management team.

President Christian Wick (Wick PR) and the board members Pascale Lehmann (Lehmann Horat Partners), Eva-Maria Bauder (Spitäler Schaffhausen), Grazia Grassi (Denner), Nathaly Kratzer, Luca Roncoroni, (Hauseigentümerverband Zürich), Peter Müller (Change Communications), Dominik Allemann, (Bernet PR) and Holger Rungwerth (SAP Switzerland) were re-elected for a one-year term of office. Michael Loss (Cablecom) was also unanimously elected to the ZPRG Board for a one-year term of office.
Following the AGM, Pascal Zemp, Project Coordinator at Ringier, spoke about the Blick Group's new integrated newsroom, which everyone was later able to view live.
The association's main sponsors are the Raiffeisen Group and Orange. Other sponsors include Argus der Presse, Eventframe, Sanofi Pasteur MSD and Farner PR. With over 670 members, the ZPRG is the largest regional association of the umbrella organization Swiss Public Relations Association (SPRV).

As a media partner of Swiss industry, Technische Rundschau reports on production and manufacturing technology, mechanical and plant engineering, industrial electronics, materials, and automation. The title previously belonged to Swiss Professional Media in Basel, whose activities focus on medicine and transportation.

For 30 years of passion for ironing with steam, there are many offers to discover in the anniversary year 2010, in particular the Laurastar 30 ironing system, which was launched throughout Europe especially for this purpose, the agency writes in a press release. AP used an integrated concept to create the entire appearance of this anniversary product, from the logo/CD to the packaging design and poster. The integrated promotional concept will also be presented shortly.
Responsible at Amrein-Pieren Bern: Cédric Bussmann, Roman D.C. Amrein (CD, consulting), Christoph Bolz, Corina Burkard (AD). Design and cover: Multiple Design. Product design iron: Ateliers du Nord.

"Do it like Madame Bruni. Take a little French car. A Citroën C3, for example," says the car rental company in an advertisement. The ex-top model is ten centimeters taller than her husband. Daring, because two years ago the low-cost airline Ryanair had to pay 60,000 euros for advertising with a picture of the French president and his then new girlfriend Carla without permission. Will Sarkozy - aka "the little Frenchman" - show more humor this time?

A year ago, there had still been a deficit of EUR 1.7 million. Revenues at the ProSieben, Sat.1, Kabel Eins and N24 stations rose seven percent to EUR 416.7 million. Group revenues increased by five percent to 658.4 million euros. Like industry leader RTL Group, the Group struggled last year with the biggest slump in TV advertising revenues in the history of commercial television. The broadcasting group countered this with tough savings and massive staff cuts.

Under the motto "Nature knows what's good", a film and print motifs were created in which Migros' organic products receive the unreserved appreciation of nature. In the film, a woman cycles through a village and through nature with her organic shopping. Someone is always whistling after her. Or so she thinks, but in fact there is a much more natural cause behind the whistles. The film was directed by Vikings, who were also responsible for directing the Migros commercials "Chocolate", "Kartoffelnasen" and "Farm der Tiere". The film can now be seen throughout Switzerland in cinemas and on TV as well as on the Internet. The print campaign with motifs created in the Garrigosa studios in Barcelona will appear in the relevant print titles throughout Switzerland.

> To the spot

Responsible at Migros: Oskar Sager (Head of Marketing), Marc Engelhard (Head of Marketing Communications), Christoph Vogler, Sven Guggenheim, Sibylle Widmer (Brand/Label Management), Philipp Marquard, David Burst (Media). Responsible at Jung von Matt/Limmat: Alexander Jaggy, Michael Rottmann (CD), Alexander Holtz (text), Inken Rohweder (AD), Adrian Merz (graphics), Rolf Helfenstein, Fabian Röthlisberger, Simone Jehle, Jonas Brändli (consulting), Ilonka Galliard, Erasmo Palomba (agency producers), The Vikings (director), Big Fish (film production), Felix Leiberg (camera), Effektstudion Stockholm (model maker), Kirschnermusic (composition), Jingle Jungle (sound), Garrigosa (photography and image editing). Responsible at OMD: Christiane Jestädt (Account Director), Daniel Busenhart (Planner).