The accident statistics show: The risk of accidents is particularly high for temporary construction workers. The responsibility for their safety lies with the managers of the temporary employment companies. They have received some surprising mail in the last few days: Postcard greetings from injured temporary construction workers from various hospitals in Switzerland - together with a request to reduce the risk and follow the effective prevention tips on the Suva homepage.
Responsible at Suva: Karin Aebi (communications consultancy), Bruno Wild (campaign management), Urs Schaad (overall responsibility). Responsible at Ruf Lanz: Markus Ruf, Danielle Lanz (CD), Marcel Schläfle (AD), Armin Arnold (graphics), Thomas Schöb (text), Kristina Burch (consulting).

The roadshow will feature a tent city consisting of one large and four small tents connected by rails. A real SBB minibar with all kinds of refreshments will be operating on it. Depending on their interests, visitors can test their knowledge in a music quiz, put their skills to the test on a slackline, try their luck at the wheel of fortune or fishing game or have their picture taken in front of a photo wall. If that's too active for you, you can enjoy a relaxing massage in a first-class SBB chair. Participants in all activities can win attractive prizes from SBB Railaway or its anniversary partners.
The first implementation took place last weekend in front of the Alpamare in Pfäffikon/SZ. A further nine installations will take place from May to September 2010 at the following locations, among others: Westside, Swiss Museum of Transport, Swissminiatur, Europa-Park, Olympic Museum and Basel Zoo.
In addition to the various productions created especially for the roadshow, Triebwerk is responsible for the respective set-up and dismantling.

The redesign includes institutional and product communication (print, TV and radio) as well as promotion, web presence, POS advertising and editorial.
The institutional campaign and the new website will be launched at the beginning of summer. The first "Open cellar doors" promotion has been on billboards in Switzerland since last week. According to the press release, it is a mix of promotional communication and teasing. Without revealing the concept of the new campaign, anyone with character is invited to prove it at the Open Cellar Doors in Valais. They can discover on the spot who is behind the white silhouettes on the posters and advertisements.
Posters, press advertisements, flyers, magazine inserts and iPhone banners are used for the "Open Cellar Doors" promotional campaign.
Responsible at Interprofession de la Vigne et du Vin du Valais: Pierre Devanthéry (Project Management Director), Ghislaine Crittin, Sheila Willner, Reem Pesse (Management Assistants), Bertrand Baeriswyl (Project Manager). Responsible at M&C Saatchi: Pierre-André Bonjour (Managing Director), Olivier Girard (CD), Julien de Preux (AD), François-Louis Noël (Strategic Planning), Evelyne Cerruti, Myriam Jung (Graphics), Aurélien Puthod (Project Manager).

For some time now, Eve by Cardinal has not only been available in clubs and bars, but also in bottles for home consumption. The newly launched can packaging is aimed at a slightly younger target audience than before, as detailed in a press release. "We want to appeal to women between 20 and 25. We see a great need for convenience and ready-to-drink solutions in this very mobile target group," says Jérôme Rueff, Brand Manager EVE at Cardinal. The visual developed by Valencia can be used flexibly and shows two women in a relaxed consumption situation in the open air.
Responsible at Cardinal (Feldschlösschen Getränke AG): Philip Schlyja (Marketing Manager and Head of Innovation), Jérôme Rueff (Brand Manager Eve by Cardinal). Responsible at Valencia Communication: Michael Gerber (CD), Simone Perez-Fluri (Senior AD), Ismail Tülek (AD), Kathrin Roelfs (graphics), Sebastian Refardt (text), Serdal Aktas, Beate Ertl, Sylvia Schenk (polygraphy), Frédérique Mathys, Séverine Küpfer, Lilian Würth (consulting).

"Why do you deserve ten years of vacations?" is the campaign slogan for the Ebookers.ch anniversary competition. The websites are the central platform Tenyearholidays.ch respectively Dixansdevacances.ch. After the closing date on June 28, 2010, the votes of the users and a jury will decide who receives the main prize. Scholz & Friends Zurich is using online banners and advertisements to publicize the campaign. The competition will also be publicized on various social media platforms such as Facebook, Twitter and YouTube.

Responsible at Ebookers.com: Matthias Thürer (Marketing Manager), Mirjana Vuckovic (Offline & Partnership Marketing Executive). Responsible at Scholz & Friends Zurich: Uli Geiger, Mathias Rösch (consulting), Joerg Jahn, Christian Sommer, Ivo Hlavac, Serge Deville, Thomas Blumer, Sibylle Moos, Markus Hammer (creation). Programming: Atfront. Prepress: Digicom Digitale Medien.

If the advertising plans are implemented, Josh Silverman, Chief Executive at Skype, promises the British newspaper Telegraph that the advertising will be as unobtrusive as possible. There are currently no third-party advertisements in the communication services. Skype earns its money primarily from the sale of credits, which can be used to make calls to landlines or cell phones.

By means of various health tests such as lung function measurement, body fat and muscle measurement or measurement of oxygen saturation, visitors also receive information about their state of health and their personal risk of COPD. The Swiss Advertising Agency has implemented this prevention campaign in terms of communication. Posters, advertisements, various brochures, POS materials, a tour bus and a campaign website were used as advertising media.

The international campaign is to be uniformly introduced and implemented worldwide in all markets in which the company is active. Metrohm offers instruments, applications and services in the field of laboratory and process analysis. The company has almost 2,000 employees and is headquartered in Herisau, Appenzell.

Linda is not just any old, unappreciated, dirty magazine. The glamorous monthly magazine has the highest circulation of its kind in the Netherlands with 210,000 copies - and is available for the equivalent of 96 francs. Just under 100 francs for twelve issues of Linda and a two-hour visit from a man - this offer seems really tempting. But before you click through to the website and order a subscription, there is a catch: in order to enjoy the gigolo visit, readers not only have to buy a subscription, they also have to state in writing why they want to take advantage of the service. This is because the number of male visits raffled off is limited: Linda is giving away a total of 25 Gigolos. An additional difficulty: the letter has to be convincing, as female applicants have to stand up to many others. There are already 50 letters in the running that have been classified as serious, as an editor revealed to the Tagesanzeiger newspaper.

According to Marco Hinni, CEO of AWZ, the network should reach around 63% of all Swiss households by the end of 2012 at the latest. The companies promise to deliver letters around 15 to 20 percent more cheaply than the state postal service.

The parties agreed on the payment in an out-of-court settlement. Ringier Switzerland spokesman Stefan Hackh confirmed a corresponding report to the news agency SDA on Tuesday, which will appear in the German weekly newspaper Die Zeit on Wednesday. However, he did not provide any information about the amount of the payment or other details of the agreement.
Ringier had already fallen out with Borer once before: in 2002, Sonntagsblick reported on an alleged affair between the then Swiss ambassador in Berlin and a make-up artist. The Zurich-based media company apologized and paid compensation.

And the success is already huge after just a few hours, as Cendrine Gafner in Bern is pleased to report. After the first six hours, for example, over 900 people had tweeted the URL in their communities.