Karsten Witzmann has been deputy editor-in-chief of Blick since February 1, 2010. He began his journalistic career at the Allgemeiner Deutscher Nachrichtendienst ADN, was then editor at Bild and deputy editor-in-chief of Bild from 2004 to 2010. In this role, he built up the new Life and Knowledge department at Bild. Witzmann will take up his new position on Tuesday, August 24, according to a press release issued by Ringier on Friday.
The former editor-in-chief of Sonntagsblick, Hannes Britschgi, is to become a publicist for Ringier Switzerland, based mainly in the Swiss capital of Bern. The print and TV journalist will now concentrate on his role as a journalist and presenter of political topics. He will be working across all titles with immediate effect and will mainly provide interviews, background reports and commentaries from the federal capital Bern, the Ringier press release continues. In his newly created role, Britschgi will report directly to Marc Walder, CEO Ringier Switzerland and Germany. Hannes Britschgi has been Editor-in-Chief of Sonntagsblick since September 1, 2008. He joined Sonntagsblick in April 2008 as deputy editor-in-chief and had previously worked as editor-in-chief and program director at Ringier TV since April 2005.
Jürg Lehmann will take over as Head of Politics at the Blick Group on October 1, 2010. Lehmann has already held several senior positions at Ringier, including four years as Editor-in-Chief of Blick from 1999. On June 1, 2009, he took over the management of the Hans Ringier Foundation's School of Journalism and was responsible for the professional training of young journalists at Ringier Switzerland. He initiated the professional training of journalists in the Blick Group newsroom and also worked as an author in the newsroom.

www.ringier.ch

The boy in the commercial sells his games console, buys his first pair of wrestling trousers and starts his career as the future king of wrestling. The commercial will be broadcast on the 3 LED screens on the festival grounds from August 20 to 22.

Responsible at Ricardo.ch: Lukas Thoma (Head of Marketing & Communication), Marlon Chng (Brand & Advertising Manager). Responsible at Dynamite: Roger Bosshart (overall responsibility), Siegfried Simader (AD), Jens Kallauch (consulting), ongoing GmbH (programming).

www.dynamite.ch
www.ricardo.ch

The online offerings with a focus on consumers, women and men combine the Blick.ch, Schweizer-illustrierte.ch, PartyGuide.ch, Students.ch and Usgang.ch portals. Both media companies are strengthening their online activities by marketing the platforms with a total of more than two million unique users.

www.amiadogroup.com
www.ringier.ch
www.axelspringer.ch

The photos were taken with three photo teams on four different locations as well as in the photo studio.
Responsible at Interio: Werner Jakob (Marketing Manager), Eveline Jakob (Head of Marketing Services). Responsible at Cosmic Zurich: Tobias Jaggi (overall responsibility), Richard Rau (CD), Marc Hahn (AD), Julia Bolli (graphics), Monica Rapp (consulting).

www.cosmic.ch

This time she can be seen in virtuoso poses jumping rope. Prism posters were used for this, which were specially made to run at a higher speed. The result was an almost cinematic sequence of movements. The 2010 message of the campaign designed by Ruf Lanz for SMP is: "Grow up, stay strong". The campaign's target group is all parents and their children.
Responsible at Swiss Milk Producers SMP: Charlotte Hofstetter (Head of Marketing), Martin Rüst (Head of Advertising & Media), Olivia Etter (Project Manager Milk Advertising). Responsible at Ruf Lanz: Danielle Lanz, Markus Ruf (Creative Direction), Lorenz Clormann, Grit Wolany (Art Direction), Sabrina Luck, Michael Gassler (Consulting). Photography: Oliver Nanzig. Image editing: Markus Graf.

www.ruflanz.ch
www.swissmilk.ch

The station, based in Rapperswil-Jona SG, will report on the qualifying matches for a total of seven other private radio stations throughout German-speaking Switzerland. As at the World Cup in South Africa, Radio Zürisee's team of football reporters will continue to inform the listeners of other stations quickly, comprehensively and competently about the latest news concerning Diego Benaglio and Co. Head of Sport David Nadig, Deputy Head of Sport Pascal Schmitz and sports reporter Pascal Kaiser will report on everything worth knowing about the preparations in the run-up to the matches, introduce the opponents England, Wales, Bulgaria and Montenegro, analyze the matches and interview all the protagonists.
The first match will be against England on September 7. Thanks to partner agreements with other broadcasters, Radio Zürisee will provide coverage of the European Championship qualifiers for a total of around 1.2 million listeners.

www.radiozuerisee.ch

Südostschweiz Medien regrets this step and thanks Eleonore E. Droux for her tireless efforts and successful commitment as publisher and editor of Medien & Medizin Verlag.
As of November 1, Pierre C. Meier, the long-standing Editor-in-Chief of Werbewoche and Media Trend Journal, will take over the management of Medien & Medizin Verlag. Séverine Bonini, the current Editor-in-Chief of Medizin, will become Deputy Head of the publishing house at the same time. Both will retain their current roles as editor-in-chief and editor-in-chief respectively.
The SOM are convinced that with the new management the high quality of the products for the readership will continue to be guaranteed in the future and that the diversity of the fields of media and medicine will be duly taken into account. The SOM is pleased to be able to continue to build on the proven and successful cooperation with the editors of individual journals, the scientific advisory boards and all employees.
Medien & Medizin Verlag's portfolio includes Hausarzt Praxis and other medical journals as well as Werbewoche and Media Trend Journal.

Future Connection's economic considerations and comprehensive understanding of how to successfully develop the Hochparterre brand were convincing, according to a press release from the agency. The relaunch of the website is intended to anchor its positioning as a unique news portal in Switzerland that also stands for journalistic quality and careful design. The new Hochparterre website should be available to view towards the end of the year.
Responsible at Hochparterre: Urs Honegger (project management). Responsible at Future Connection: Stefan Mousson (consulting/project management), Reto Moebus (design), Kilian Hann (technology).

On average, a person is awake for 15 hours and 45 minutes. However, a full seven hours and five minutes now fall victim to media and communication activities. "This trend can be explained by the fact that people have to work less compared to the past, so they have more free time and need to fill it," says Holger Schramm, media psychologist at the Institute of Mass Communication and Media Research at the University of Zurich, in an interview with Pressetext. "People like to use media because it is readily available and satisfies their social and emotional needs."
According to the study, a quarter of online time is lost to social networks. In reality, people may be rejected or not accepted into a certain circle of friends, says Schramm. The media world serves as a social substitute here, as it is much easier to get to know people there.
Traditional media still dominate
The majority of people who use social networks are between 16 and 34 years old. According to Ofcom, however, there is a trend that older people are also increasingly interested in these services. "This shift can be explained by the fact that the user-friendliness of the internet has increased significantly," says Schramm.
Despite the growth of digital media, traditional media such as TV and radio continue to dominate people's communication habits. "Media only displace other media when they can do something better. Of course, there are already many functions that work better on the internet, but users are usually not yet as familiar with them," says Schramm. "The younger the generation, the more the Internet displaces television."
However, predictions that the internet will replace television are premature. According to Ofcom, people watched an average of three hours and 45 minutes of television per day in 2009. This is three percent more than in 2004, so TV is still a fixed point in people's daily lives.

As Dow Jones announced in a report, the bank is planning a new advertising campaign, "To Reestablish Reputation". The aim is to restore trust in the brand. The bank is once again excellently positioned and is on the right track with its strategy. At the same time, the top management wrote in a memo to employees today (Thursday) that it will take a little more time and effort before UBS can once again enjoy the full trust of its clients.

In 1971, the then 20-year-old British singer Steve Tilston said in an interview with the music magazine Zig Zag that he was afraid that success could destroy his career. He also hoped that his creativity would not suffer as a result of his eventual wealth. Lennon had probably read this interview and wrote an encouraging letter to his colleague, including his telephone number. Tilston only found the note five years ago - it had ended up with an American collector. Allegedly because the magazine sold the letter directly at the time... fortunately, the good guy finally got around to reading the message. Even if a phone call with John is unfortunately no longer possible. Let's hope that he hasn't lost heart even without his encouraging words.
(Source: Shortnews.de)

Since August 16, the KPT Slim Game online. It is designed to provide tips on sustainable weight loss in a fun way, the agency writes in a press release. It also offers the chance to win attractive prizes. The game, which also utilizes the viral possibilities of Facebook via the Likerpage,
was conceived, designed and written by Lesch+Frei and realized in collaboration with Station.
At the same time, the KPT Slim Game is also the first stage for "Klick", it continues. From this summer, the likeable guy will play a leading role in communications for the Bernese insurance company and show that with KPT you can benefit from low premiums, discounts on supplementary insurance and practical handling without paperwork with just one click.
Responsible at KPT Krankenkassen: Reto Egloff (Member of the Executive Board), Maya Burri (Head of Marketing). Responsible at Lesch+Frei Zurich: Thomas Lüber (CD and text), Matthias Kadlubsky (AD), Susanne Fürst (consulting), Barbara Meier, Désirée Guzzo (polygraphy). Responsible for microsite, Facebook app and banner realization: Patman Spahr, Patrick Stoll, Osiris Roost, Pasquale Li Voti (station), Mark Gmehling (3-D, animations and illustrations). Responsible for photography and image editing: Jonathan Heyer and Patrik Rohner.