Hiltl is not only a vegetarian restaurant in Zurich, but also a club where parties are held regularly. This still somewhat lesser-known aspect of Haus Hiltl is currently being promoted by a fresh, cheeky radio spot campaign on Zurich's local radio stations.

To the spot 1
To the spot 2

Responsible at the Hiltl House: Rolf Hiltl (overall responsibility), Claude Hunkeler (Club Hiltl). Responsible at Ruf Lanz: Markus Ruf, Danielle Lanz (creative direction), Maren Beck (text), Kristina Burch (consulting); production: Hastings Zurich.

If you follow the NZZ Archive on Twitter, you will travel with the "old aunt" through history and stories since the beginnings of the Neue Zürcher Zeitung (NZZ). The tweets lead to the page Nzz.ch/news/background/from_the_archivewhere a new article from the newspaper's 230-year history is published every day.

The Committee for Transport and Telecommunications of the National Council (KVF) voted 17 to 7 in favor of the amendment proposed by the Council of States, as reported by the parliamentary services on Tuesday. From the majority's point of view, this is a clarification: the exemption of small businesses from the obligation to pay fees has always been their goal, according to the committee.

The National Council and the Council of States have already decided in principle that every household and every company should pay fees in future - regardless of whether they have a reception device. The Councils are still negotiating exceptions to the general obligation to pay fees. According to the proposal of the Council of States, which has now been approved by the National Council committee, small commercial, manufacturing, service and agricultural businesses should be exempt from the obligation to pay fees.

The committee also voted 17 to 7 against a parliamentary initiative by SVP National Councillor Natalie Rickli. She demanded that only those with a radio or television set should have to pay fees.

Petition "Fee monster" submitted

According to Viscom, real gross value added also increased by 0.7 percent over the past year as a whole. The development of value added has been positive again since the second quarter of 2010, it said.

However, the slump of 2009 has not yet been made up for. At that time, a decline of 9.8% was recorded.

Industry on course to shrink

Viscom Director Thomas Gsponer made it clear to the media just how dramatic the situation is: In the past ten years, around a quarter of all jobs in the graphic arts industry have been cut, he said. Currently, 24,350 people are still employed in the industry.

The number of graphics companies also fell from 2,600 to 2,000 during this period, and the total turnover achieved fell to six billion francs. The situation remains tense.

Foreign competition

The graphic arts industry in Switzerland is feeling the effects of competition from abroad due to the strong Swiss franc. Prices abroad are 20 to 30 percent lower, said Gsponer. Importing graphic products is therefore attractive and increases the pressure on competition and margins.

Domestic economic growth weakened slightly. In particular, the most important demand sector, the advertising industry, had lost positive momentum in the first quarter of 2011.

In addition to the strength of the Swiss franc, the Internet has been a problem for the graphic arts industry for years. Today, the advertising industry in particular relies heavily on the Internet. Mobile applications have also become interesting for them. (SDA)
 

In his new role, Angel Serna will be responsible for Zurich's global corporate communications and will report to CEO Martin Senn. Serna has been Head of Media Relations at Zurich since 2006. Prior to this, the Spanish-Swiss dual national worked for over twelve years as a correspondent and business editor at the Neue Zürcher Zeitung. He holds a doctorate and a master's degree in economics from the University of Zurich.

Zurich: New Global Head of Corporate Communications

The price for the Complete Works received Michael Meier (Tagesanzeiger) for his reporting on the subject of religions. Meier (pictured) has been writing about religion and society as a specialist journalist for the Tagesanzeiger for almost 25 years. "In his field, he is a cultural critic in the best sense of the word," said jury member Marco Meier (Radio DRS) in his laudation. He clarifies by not only describing facts, but also tirelessly classifying them. He reads the signs of the times with an eye to the future, said laudator Marco Meier.

The winners in the category Newspaper hot Dagmar Appelt and Katharina Baumann. They were recognized for their elaborate in Country Messenger published article series "Leo's Way to Freedom, Poverty in Winterthur". The two award winners work for the Landbote, a comparatively small regional newspaper that has the courage and provides the resources to make such well-founded article series possible, as jury member Andrea Masüger (Südostschweiz) noted in his tribute.

In the category Magazine convinced Otto Hostettler and Dominique Strebel with their contribution "A Dark Chapter. The authors succeeded in doing what journalism at its best aims to do, said jury member Susanne Mühlemann (Bilanz). The article published in the Observer-Mühlemann said that the article published in the September 3, 2010 issue of the magazine about children in care and "Verdingkinder," young people from disorderly or difficult family backgrounds who were sent to prison or closed institutions by the authorities for an indefinite period of time, got under the skin. "Strebel and Hostettler have helped expose a grievance and demand redress," Mühlemann acknowledged. The article also had an impact by leading to an official apology by the authorities and a political process.

Maurice Thiriet won in the category Young talent with his article "The Imaginary Astronaut" (Daily Gazette, August 17, 2010). He did not let himself be blinded by brash statements that are popular in today's media business, praised jury president Fredy Gsteiger (Radio DRS) in his laudation. The attractive story of a young woman from Toggenburg who made it to Nasa astronaut was readily retold by many. Thiriet, on the other hand, got to the bottom of the matter and debunked the "stratospheric" story in the Tagesanzeiger.

The jury selected the award-winning works from 120 entries. The award ceremony was attended by numerous prominent guests from the worlds of business, media and politics. Urs Rohner, who has been Chairman of the Board of Directors of Credit Suisse since the end of April, gave a speech before the jury honored the entries and the work as a whole. The satirical finale of the event was provided by cabaret artist Lorenz Keiser.

Biographies, texts and the laudations can be found in the 2011 awards brochure: Zh-journalist-prize.ch/pdf/2011/ZJP_11.pdf.
 

In addition to organic asparagus and lots of recipes and tips, the focus of the current issue is fair trade. With a report on organic cotton cultivation in Tanzania and an interview with Max Havelaar CEO Martin Rohner.

Verde is published three times a year in German, French and Italian with a circulation of 1.1 million copies per issue. It is enclosed with various national magazines and newspapers and is available in every Coop sales outlet. Verde is available online at Coop.ch/verde and can also be subscribed to there.

Responsible at Coop: Jürg Peritz (Head of Marketing/Procurement), Thomas Schwetje (Head of Marketing/Services), Christian Waffenschmidt (Project Coordinator/Member of Technical Management), Christof Braun (Project Manager Advertising). Realization: Agency Paroli (Oliver Suter). Creative direction: KSB Krieg Schlupp Bürge (Uwe Schlupp and Daniel Krieg). Design concept, art direction: Simone Fennel. Concept, chief editor: Agentur Paroli, Lüchinger Publishing (Birgitta Willmann). Editorial collaboration: Martina Bortolani, Dominik Flammer, Christina Gubler, Gaby Labhart, Marysa Markowska, Rudolf Trefzer. Photo editing: Mel Sinha. Realization: Christiane Gothuey. Organization: Tanja Hollenstein, Fabienne Luks. Production: Detail AG, Zurich.

Last year, 220'000 listeners tuned in to the station every day. This is 11'000 or five percent more than in the previous year. In a national comparison, Radio Zürisee thus ranks third behind Radio 24 and Radio Energy Zürich, and now ahead of Radio Argovia. National advertising revenues, however, fell short of the station's expectations, according to a communiqué. Radio Zürisee blames the competition for this - namely Radio 1 and 24, which also have a license for the Zurich-Glarus coverage area, as well as Radio Energy Zürich, which can be heard in large parts of the region. The local and regional business, which was particularly pleasing towards the end of the year, at least helped to partially compensate for the loss of income in the national sector, the statement continues. The bottom line was an operating profit (Ebita) of 521'000 francs (previous year 657'000). In the 2010 financial year, Radio Zürisee posted a profit of 214'000 francs (previous year 294'000).
 

Under the motto "Astra remains analog", the brewery shows what it means by Twitter, Windows and a gigahertz. The subjects range from funny and clumsy to rude and sexist. But they are definitely informative. And there are also educational intentions behind them. Astra wants to get consumers away from the screen and out into the real world - or the nearest pub. After all, drinking beer is more fun in company. To accelerate this step, the brewery moved all of its web activities to a pub in Hamburg in April and May. However, Astra has apparently had enough of the web-free life. As the industry service Horizont.net knows, there will be no more posters for the campaign. This may be due to the devastating experience of the Astra twitterer who took the plunge into reality (see video below). On Twitter, you can decide which bird you want to follow. 

Five news programs from Rai and Mediaset are accused of giving Berlusconi too much airtime for his election advertising. This is a violation of the election campaign rules.
 
The news programs TG1 and TG4, which had already been warned, will each have to pay a fine of 260,000 euros. TG2, TG5 and Studio Aperto must pay a fine of 100,000 euros, the media regulatory authority ruled.
 
The five news programs had broadcast a long election appeal by Berlusconi on Friday, in which he had called on voters not to vote for the left-wing parties in the run-off elections in 86 municipalities next Sunday and Monday.
 
The penalties imposed by the media regulatory authority cast a harsh spotlight on Berlusconi's conflict of interest since he entered politics in 1994: he owns three TV channels himself, while his government controls three public channels, which together account for around 90 percent of the TV pie in Italy.
 
The opposition accuses him of using the broadcasters for his election campaign. The head of government, on the other hand, likes to portray himself as a victim of the "left-wing" media that persecute him with hatred and malice. (SDA)

Matter & Gretener met this requirement with a classically minimalist appearance. The portraits of Lorange professors taken by Swiss photographer Peter Hebeisen also contribute to the elegant look of the brochure. The latter are presented as the "product" of the elite educational institution: Luminaries who, thanks to their specialist knowledge and personality, ensure first-class continuing education.

Responsible at the Lorange Institute of Business Zurich: Matthias Mayer. Responsible at Matter & Gretener: Stephan Brunner (Strategy), Daniel Matter (Creative Direction), Julia Batzlen (Graphics), Lukas Tonetto (Text), Nicole Liebermann (Consulting).

The search is on now for singles who want to find the great love of their lives. Eight candidates will be selected from the applicants to make their dream of love come true. "We don't fiddle around for long, but test very soon whether the singles fit together in everyday life," says host Björn Hering (Joya Rennt, Celebrations).

"Ich suche Dich" is a production of Mediafisch and John Allen. The season comprises nine episodes and starts in September. Sponsors are the Spanish car brand Seat, which already supported the previous formats Joya Rennt, Celebrations and Super Single, and the company Douglas. The singles portal Be2 is involved as a dating partner. The candidates are dressed by Companys and fly with Skywork Airline.

Apply to: Isearchme.tv
Facebook.com/mesearchme.tv.