Depending on the preferred dining culture, a corresponding VW model is suggested. According to the press release, the three advertisements "Fast food restaurant", "Family restaurant" and "Garden restaurant" were placed as double-page spreads in the magazine.

Responsible at Amag Automobil- und Motoren: Sandra Grau (Head of Marketing VW PW), Giselle Vaugne (Head of Marketing Communications VW PW), Sina Neuhaus (Advertising Specialist VW PW). Responsible at KSB: Daniel Krieg, Uwe Schlupp (CD), Mareike Jansen (AD), Samuel Knaus (text/concept), Marco Serratore (consulting), Adriana Stepanov (DTP). Image editing: Visiolink.
 

The new campaign by Pet-Recycling Switzerland shows that all Swiss people are faced with an important question every day: Do I say "yes" or "no" to the environment? The message is that everyone who throws their empty pet bottles into the recycling container is making an important contribution to environmental protection. Because the bottles are turned into new things such as jackets, bags and, of course, bottles. 

Responsible at Pet-Recycling Switzerland: Jean-Claude Würmli (overall responsibility), Lukas Schumacher, Sabrina Wirz (Marketing/Communications). Responsible at SFLB: Martin Spillmann (ECD); Dan Strasser, Patrick Suter, Reto Vogler, Roland Buob (creation); Rebecca Krausse, Stefanie Brauchli, Flurin Hardt (consulting). Media agency: Mediatonic.

All the more so as masseur Andreas Stalder is offering all "planking victims" a discount - to be redeemed until the end of August at Oerlikonerstrase 40 in 8057 Zurich. If you want to take advantage of this, you will find the advertisement in the Zurich edition of 20 Minuten at the beginning of June.

The motif was created by photographer Chris Tribelhorn, CD Sacha Moser, AD Nicolas Vontobel, graphic designer Mischa Müller and copywriter Jan Krohn. Nadine Müller from Optimedia and Margrit Weber from Consulting were also actively involved. Andreas Stalder from the Relaxcenter is responsible for customer relations.
 

Marius Vogelmann is currently Art Director at Der Sonntag in Baden. From 2005 to 2007, the 38-year-old was responsible for the layout and production of the culture and lifestyle section of the Aargauer Zeitung. Before that, Marius Vogelmann worked as an editor for over ten years. After his stage at the Brugger Tagblatt and the Aargauer Zeitung with parallel training at the Media Training Center Maz, he wrote for various departments of the Aargauer Zeitung until he joined the layout team in 2005.

At the beginning of the year, the campaign for the Swiss hearing aid manufacturer was already ADC awarded with gold. Now one of the so-called Sculptumes (symbiosis of costume and sculpture) can be seen on the front page of the Luerzer Archive. With the Phonak campaign this is the second time that the Y&R Group has succeeded in doing so. The elephant for Zurich Zoo has already graced the cover.

www.facebook.com/luerzersarchive?sk=wall
 

The national tourism platform MySwitzerland.com comprises over 10,000 pages in 16 languages and is visited by more than two million users every month. It has now been redesigned by the agency Eykon, which won a pitch against the competition in the fall of 2010.

A new navigation concept (faceted search), a clear design with Swiss appeal and a variety of useful functions are intended to make travel planning an attractive experience. For example, the magazine view allows you to browse through travel catalogs, set bookmarks, circle interesting objects or even "tear out" the page and pass it on to your travel partner. The map view with a large selection of switchable elements also allows the user to explore the contents of the site by browsing.

A modular design grid formed the basis for the design of all pages. A large number of internal and external applications, including a hotel booking platform, could thus be transferred to the new look. The new website is compatible with all modern browsers and optimized for mobile devices. Eyekon consistently avoided Flash in the client-side implementation and instead relied on technologies such as HTML 5, CSS3 and jQuery. Our partner Pixeltex was responsible for the server-side programming.

It was not apparent from the publication that the picture did not show a real gun but an ice cream in the shape of a gun. According to the Press Council, the Pfarreiblatt should at least have pointed out that it was a joke with water ice. Moreover, it is not acceptable to illustrate an article with a picture of a person taken in a completely different context without the consent of the person concerned. Anyone who willingly allows himself to be photographed at a public event at an art academy and agrees to the image being published on the Internet does not necessarily give his consent to the same image being used in a different, political context.

However, the Press Council does not consider the human dignity of the depicted child and the readership of the Pfarreiblatt to have been violated. It is true that the illustration of the report in the specific case appears inappropriate and tasteless. However, the picture of the child with the water ice does not impose itself on the unbiased viewer as a shocking image, but merely seems out of place in the context of the report "Church for protection against weapons".

Active in six European countries, Zattoo's offering includes around 190 live channels and 60 radio channels (in Germany), with solutions available for PCs, smartphones and tablets. The regional focus of Zattoo's activities is currently on Germany (over 3 million registrations) and Switzerland (2.2 million).

In total, the platform has around eight million registered users. And more than 100,000 new users are added every month. Internet TV still has its real growth ahead of it, says Beat Knecht, founder and CEO of Zattoo. "Zattoo was the first to bring a true live TV experience to the PC. In the future, we want to be everywhere there is Internet, regardless of device."

In cooperation with Leisi, the advertising agency Publicis has developed an ad concept that can be applied to the various Leisi products and shows their versatile possibilities based on baking results. The advertisements refer to Leisi.chwhere you can find many more baking ideas with recipes to follow. The subjects for puff pastry, the Dessert Surprise Chocolat cake dough and the tarte flambée dough can be seen in the Swiss press from now until the fall.

Responsible at Nestlé Switzerland, Leisi: Reto Lüchinger (Marketing Manager Chilled), Sven Hauser (Brand Manager Chilled), Rolf Matti (Brand Manager Leisi). Responsible at Publicis: Sacha Moser (CD), Peter Mauko Iten (AD), Melanie Gut (text), Vera Schmid and Rebekka Hofstetter (artbuying), Isabelle Hettel (strategy), Muriel Asté, Olivier Pasche and Christine Rainford (account direction). Photography: Clara Tuma (Representation: Marlies Lanker), Foodstyling: Margaretha Junker.

As recently as 2005, News Corp was prepared to fork out 580 million dollars for Myspace. Six years later, most interested parties are no longer willing to pay 100 million dollars for what was once the world's largest social network, as the industry service Pressetext writes. It refers to a report in the Wall Street Journal, according to which a sale still cannot be ruled out, but a strategic partnership is more likely. According to the newspaper, such a partnership could be concluded by the end of the month.

News Corps: Myspace to be sold

Murdoch wants to sell Myspace

What began as an insider tip on April 29, 2004, when the first issue of Ron Orp's Mail was sent to just under 100 friends, has developed in recent years into a new channel and medium for urban people, comments Romano Strebel, co-founder of Ron Orp. More than 3,000 new subscribers join every month in Switzerland.

Internationally, Ron Orp's Mail is published in 14 cities. Among others in London, Berlin, Hamburg, Munich, Vienna, New York and Brasilia.