Switzerland needs private media houses and a strong SRG, not least in view of foreign competition. The media minister pointed out that the technological environment had changed significantly in recent years. In particular, the Internet and mobile devices posed new challenges for the media. The previously clear boundaries between the offerings of the publishers and the SRG had thus become blurred.

The legislator always lags behind somewhat. The state cannot and does not want to intervene in the development of new technologies. And it is not the job of the authorities to control the consumer behavior of citizens. That is a matter for competition in the media market. The state is trying to create good framework conditions. (SDA)

> Swiss Media: Marc Walder elected to the Presidium

Reto Schärli, 42, has 20 years of experience in journalism, according to an SBB statement. After studying journalism and folklore at the University of Zurich for a few semesters, he initially worked as a freelance journalist before spending six years as an editor for the Zürcher Unterländer newspaper. He switched from print journalism to electronic media in 1999 and spent ten years as editor and editorial director at Radio 24 in Zurich. At the beginning of 2010, he moved to the editorial department of the Zurich local station Radio1.

This means that the SBB media office in Zurich will once again be fully staffed, the statement continues. The trained SBB travel agency clerk Lea Meyer and the long-standing SBB media spokesman Daniele Pallecchi would receive a colleague in Reto Schärli, who is very well networked in the Zurich media and knows the needs of journalists very well from his own experience.
 

On September 13, 2011, Corriere del Ticino, the leading daily newspaper in southern Switzerland, announced the launch of a twice-weekly large-circulation edition with 80'000 copies. With the launch of the new offering on September 20, 2011, Fabio Serratore, current Key Account Manager at Publicitas Lugano for Tre Top Ticinowill be responsible for marketing the new offering. Fabio Balmelli, Branch Manager of Publicitas Lugano, will take over key account management for Tre Top Ticino on an ad interim basis.
 

The agency has designed various brands for the new customers and revised or expanded their appearance, as detailed in a press release. Schuler's wine brand Don Pascual, for example, has been given a revised design for its cavas and spirits. And for Selezione Fellini, a new top Sicilian wine will soon be launched in the agency's design. For Mibelle Cosmetics and Zoé Effect skincare, Schoch&Sonders has implemented an expansion of the product range. Over the next few months, Esso Switzerland will be rolling out a new brand in the store area, which was recreated by the Zurich agency from the brand strategy to the brand design. Schoch&Sonders is also defining a new brand identity for a product for the Fribourg-based company Innveri.

Schoch&Sonders continues to work for existing clients such as Melectronics and Emmi and their brands Emmi Caffè Latte and Emmi Kaltbach. Brands such as Durabase and Daymond from Melectronics are repeatedly implemented for various products.
 

Through the cooperation, the Tommy Hilfiger brand will be present during the eleven days of the Zurich Film Festival 2011, gaining additional attention both nationally and beyond Switzerland's borders, the company writes in a statement. At the same time, the Zurich Film Festival will also shape the image of the Tommy Hilfiger stores in Zurich and Bern during this time.
 

The story revolves around "Arne", who is addicted to his passion for evaluation in all situations. It is only on the Migipedia website that he finds his fulfillment. The spot is shown on the Migipedia webpage used and distributed via the Migros Youtube channel.

Responsible at Migros Genossenschafts Bund: Leila Summa (Social Media Director/ Head of Digital Marketing), Dirk Worring ( Project Manager Social Media & Mobile Marketing), David Banjac (Project Manager Digital Marketing). Responsible at Who's Mcqueen Picture: Philipp Petersson (Executive Producer), Jyri Pasanen (Director), Tobias Dengler (Cinematographer).
 

This was announced by the human rights group Reporters Without Borders (RSF). The 21-year-old journalist worked for the Norway-based organization Democratic Voice of Burma (DVB), which broadcasts anti-government television and radio programmes from Oslo. The young man had already been sentenced to eight years in prison last year. He had been caught recording the aftermath of a grenade attack in the metropolis of Rangoon. According to RSF, a further court ruling followed on Wednesday because the journalist is said to have disseminated material on the internet that "damaged the peace and unity in the government". (SDA)
 

The agency selection took place through a pitch with three agencies, according to a statement. The campaign will launch in January 2012 with a dynamic and classic communications program.
 

For the Urban Knitting CH Happening, numerous passionate knitters from all over Switzerland will be producing colorful works of art made of wool, which will be placed in the city centers of Zurich, Lugano and Geneva on September 30 and provide a splash of color in the grey autumn.

The campaign was initiated by Urban Knitting CH, an association of enthusiastic knitters. A call to join in was made on Facebook - with success: by mid-September, Urban Knitting CH had gained over 500 likes. The knitting kits, which are provided by the organization, are also ordered via Facebook and have caused a huge boom: the knitting kits are selling like hot cakes.

Urban knitting is a kind of graffiti. But instead of spray-painting something, you simply cover objects with knitted items. And unlike graffiti, the works of art can be easily removed. Well then, let's go: Stick it in, bang it around, pull it through and let it down, stick it in, bang it around, pull it through and let it down .... It will be interesting to see the result.

Sunrise has been operating the Tele2 service in the Swiss market as an independent brand since 2009. Following the expiry of the brand license with Tele2 Sweden at the end of this year, Tele2 in Switzerland is now changing its name to Tele4U.

Tele4U's customer service and all tariffs will remain unchanged, according to a press release issued on Thursday. Customers can continue to use their devices without restriction and do not have to register again. Sunrise has already informed Tele2 customers in writing about all the details of the switch. From November 1, all information about Tele4U will be available in three languages on the website Tele4u.ch to be found.
 

If a Ringier print customer opts for CO2 compensation, a sum of money is calculated based on the greenhouse gas emissions caused, as Ringier writes in a press release on Thursday. This money flows via Myclimate into climate protection projects that the customer can choose themselves and that promote renewable energies or energy efficiency. This means that the amount of climate-impacting gases produced is saved elsewhere. According to Ringier, it is the first newspaper printing company in Switzerland to participate in the Myclimate program.
 

When Joseph Ratzinger was elected pope on April 19, 2005, Bild ran the headline "We are Pope!" one day later. It was an expression of collective joy, but also of the high expectations for the pontificate of the first German pope in 500 years, Bild editor-in-chief Kai Diekmann is quoted as saying in a statement. "We want to tie in with this unique moment from back then and express that it is a very special event for Germany to receive 'its pope.'"

The multiple award-winning Bild front page from April 20, 2005 will be on display in a size of 45 x 64 meters on two sides of the Axel Springer building in Berlin from September 19 to 27, 2011. According to the press release, this is a logistical challenge because the two tarpaulins weigh 1,235 kilograms each and are each unrolled as a single sheet of fabric.