In his motion, Reimann demanded that advertising should now also be banned on SRG's online offering and not just on radio programs, as is the case today. For Reimann, competition is distorted when SRG broadcasters financed by fees place advertising on their websites. The advertising-financed private online providers would be at a disadvantage. In Switzerland, these are mainly operated by print media publishers and private radio and TV stations.

The Council of States KVF agrees with Reimann that the issue needs to be clarified. The committee sees a need for action, the parliamentary services announced on Thursday. Due to technical, financial and media policy developments, a solution must be found. However, a total ban on SRG online advertising seems unsuitable to the Commission. Instead, the Commission is calling on the SRG and publishers to negotiate a solution. The Federal Council should increase the pressure on the parties involved. In spring 2012, the Commission intends to discuss further developments with Media Minister Doris Leuthard.

Despite the No to Reimann's initiative, the total ban is not yet off the table. The plenary session of the Council of States will decide. (SDA)
 

According to the press release, USP Partner in Thalwil, which pitched together with Statement, was entrusted with the promotional activities.

While the spring version focuses on new products and bestsellers, the current fall edition is dedicated to award-winning Denner wines, according to the agency's press release. Here, red, white, rosé, and sparkling wines from the world's best growing regions can be discovered at different prices - and not just the expensive drops were chosen as the finest.

The Denner Wine Guide 2011/2012 is now available in all Denner stores, will be handed out at wine fairs and appears as an insert in various magazines from Bilanz to Saisonküche and NZZ Folio.

Responsible at Denner: Huanita Wenger (Advertising Manager, overall responsibility), Sabrina Heid (Advertising Assistant). Responsible at Vizner Borel: Lajos Vizner, Guillaume Borel (overall responsibility), Gian Maurizio (AD), Nina Vetterli-Treml (text/concept), Andrea Vizzarro (consulting), Martin Hargreaves (illustrations), Detail AG (litho/image editing), JBW- Media (media).

Reporters are thereby turned into false reporters. This does not even require deleting or inserting anything. Rearranging the existing words is already enough to twist the meaning of a piece of information. This is what the banners created by Futurecom are supposed to show: Twisting the words in the reporters' mouths is a simple game.

> To the banner campaign

Responsible Reporters Without Borders: Thérèse Obrecht Hodler, Bettina Büsser. Responsible at Futurecom: Markus Gut (overall responsibility), Daniel Bieri, Thomas Engeli, (CD), Florian Tillmann, Dieter Boller, Kevin Bloch (text), Milan Pavic (AD), Vincent Scheublin (screen design).

The action was initiated by the organization Quitters Unite. Whether the vending machine manages to turn smokers into non-smokers remains questionable. Nevertheless, a nice action. Of course, a video about it is circulating on the net:
 

With its decision, the Uvek has simultaneously approved two changes in ownership of the licensed Radio Basel that require authorization, according to a press release issued on Thursday. On the one hand, "Medien für Erwachsene AG" (MFE) has increased its stake in Radio Basel from 67 to 100 percent. Radio Nostalgie (Paris) and numerous small shareholders have left the Radio Basel shareholder base. On the other hand, Heeb has sold his 50 percent share in Media Clearing Center - which MFE owns 100 percent - to Kögel. As a result of these changes, Kögel now owns 100 percent of Radio Basel.

Karlheinz Kögel does not own any other radio or television stations. According to the Uvek, Radio Basel assures that it will continue to meet all licensing requirements, in particular the programming mandate focused on the Basel region.

Radio Basel received its license - at that time under the name Radio Basel 1 - from the Uvek in October 2008 as the second commercial local radio station in Basel alongside Radio Basilisk. In June 2009, MFE acquired a majority stake in Radio Basel from Basler Zeitung Medien and introduced a strongly journalistic program concept.

> Radio Basel: Christian Heeb quits

Coundco has developed a campaign whose core is a world premiere, the agency said in a statement: "The Swiss Way of Freshness," the first 360° underwater film. The film was shot with the award-winning specialists Yellowbird from Holland in the Cauma lake in Flims. The film was shot with a camera like the one used in Google Streetview. The result is a digital story that gives users an interactive scent experience.

The film is embedded in a social PR campaign in the core markets of Germany, France, UK and Switzerland. Coundco is responsible for distributing the film via new communication channels within "Box Network Europe," the first European network of independent social media and digital PR agencies. The campaign aims to prove that a creative story, widely distributed in the blogosphere, leads to the desired awareness in Europe. The success of the digital campaign will also be helped by word-of-mouth communication and the interconnectedness of European blog networks.

Responsible at Victorinox: Jose Amorim (International E-Commerce Division Manager). Responsible at Coundco: Florian Wieser (Campaign Strategy), Nicole Schnell (Overall Project Management - Schnellkraft.ch), Dave Strupler (Project Management), Jaromir Fuoli (Art Direction), Fabian Hernandez (Flash Animation), Philipp Moser (Facebook Development), Michel Suter, Mirjam Gebhardt (Content Management), Léonie de Montmollin (Blogosphere Relations). Responsible at Box Network Europe (Social PR): Thomas Praus (Panorama3000, Berlin), Roger Warner (C&M, London), Claire Goyat (cgo&co, Paris). Responsible at Yellowbird (360° Film Production): Hannah Wink (Project Director), Richard Nockles (Director), Fabian Debats (Cinematographer), Liron Veenstra (Camera Assistant) Responsible at Fontana-Hunziker (photo frame development): Daniel Hunziker (CD), Nadja Kratschmer & Patrizia Keller (Product Design).

The advertising agency created new ad subjects for this purpose, which in turn conveyed the "Make-your-own-burger" message. In addition to advertisements and public transport hanging boxes, public reports were also used this year. With these, Bell also gave ideas on what to cook with the Meatballs. The recipes were created by TV chef Meta Hiltebrand. The campaign is running throughout Switzerland in the next few weeks.

Responsible at Bell: Davide Elia (Head of Marketing/Communications), Nicole Schaad (Project Manager Advertising), Micha Roth (Project Manager Marketing). Responsible at Werbeanstalt Schweiz: Reto Dürrenberger (Strategy), Sarah Hiltebrand (CD), Beat Fedier (Text/Concept), Mike Surovka, Daniele Pucci (AD), Sandra Städler (Consulting), Andi Laub (DTP). Photography: Eugen Leu & Partner AG. Image processing: Matter of opinion.

Consolidated profit rose from 357 million euros to 377 million euros, as the company announced on Thursday. The operating result was slightly impacted by expenses for new business and amounted to 1.03 billion euros after 1.04 billion euros in the previous year.

At the end of August, Bertelsmann lowered its expectations for the year in view of the gloomy economic outlook. Accordingly, the operating result is no longer expected to reach the previous year's 1.85 billion euros, but to be slightly lower. The Group has now confirmed this, as well as the outlook for an increase in net income with moderate revenue growth. (SDA)
 

According to the statement, the Interregio pool reaches 720,000 unique users every month with more than 8,700,000 page impressions. In addition to the most important websites of the AZ media as well as Südostschweiz and Bieler Tagblatt, the Interregio Pool also includes the pages of Le Monde, Le Figaro, the Fribourg News, the Valais Messenger and many other regional news portals. According to Stailamedia, the interregional pool achieves national reach in all three languages in the environment of editorially high-quality news and thus provides the ideal complement to the exclusively urban news pools available in Switzerland to date.
 

Publicitas will remove the titles from its offering and no longer offer them in the advertising market, according to a statement from Ziegler. The combinations "Zürcher Regionalzeitungen" (ZRZ) and "Stellen Nordost" are not affected by this and can continue to be handled by Publicitas.

The Landbote sales and administration team, headed by advertising manager Roland Alt, is also prepared to meet the needs of existing Publicitas customers, the statement continues. Peter Menzato is available as usual for major national advertising customers and agencies.

> Publicitas now also broke with the Basler Zeitung
> Publicitas drops "non-essential" publishers

According to a communiqué issued at a general meeting, the members of "info-en-danger" found that the aim of raising public awareness of the problems facing the printed press had been partially achieved. Independent and credible media reporting is a fundamental right of citizens and a duty for journalists and publishers, the association had always emphasized. One of the main demands had also been that advertising should be clearly separated from editorial contributions. (SDA)