The creations come, among others, from the pen of celebrity chef Mike Huynh, who is already Chef de Cuisine of the catering. The house bar is uncomplicated and is intended to become a second home for city dwellers, the agency writes in a statement. Of course, all other guests are welcome at any time.

In addition to the visual appearance, the advertising agency is also responsible for the strategic orientation. Together, not only the former Boos Lounge was redesigned, but also the menu was created. The name "Hausbar" was also given by the advertising agency.

Responsible at House Bar/Cardamon Catering: Adrian Rathgeb, (overall responsibility). Responsible at Die Werbekanzlei: Patrick Varga (overall responsibility), Turan Oeznalci (CD), Iva Bozovic (Project Management), Andrea Bissig, (AD).

The "Romandie Power Pool" combines the websites Romandie.com, Dailymotion.com, Autoscout24.ch, Immoscout24.ch, Motoscout24.ch, Ticketcorner.ch and Anibis.ch. This portfolio generates over 100 million cumulative page views per month by Internet users in French-speaking Switzerland, according to the announcement. Omnimedia and Adwave are jointly responsible for the exclusive marketing of the pool.
 

According to Hummler, the legal disputes in the tax dispute between the USA and Switzerland would require the use of all physical and intellectual capacities. In order to gain the necessary leeway for this, he had asked the Board of Directors of the AG für die Neue Zürcher Zeitung to be able to place the office of Chairman in other hands ad interim. The Board of Directors complied with this request and mandated its doyen Franz Steinegger to assume the chairmanship until further notice. His position as a member of the Board of Directors, for which he was elected by the 2011 Annual General Meeting for a four-year term, remains unaffected.

How long the interim solution with former FDP National Councilor Franz Steinegger at the helm will last is open. No time limit has been decided, the NZZ spokeswoman told SDA. Depending on the outcome of the tax dispute with the USA, the situation will be reassessed.

The suspension of Konrad Hummler's presidential mandate at NZZ is directly related to the collapse of Bank Wegelin. Almost two weeks ago, the bank sold its entire business, with the exception of customer relations with US Americans, to Raiffeisen Bank. The US authorities have brought charges against Bank Wegelin for aiding and abetting tax evasion. Konrad Hummler is a managing partner of the bank.

> NZZ: Supervisory Board discusses situation around Konrad Hummler

(Image: Keystone)

In the same period last year, the news and data group had still earned 224 million dollars. Thomson Reuters was created in 2008 with the takeover of the British news provider Reuters by the Canadian media group Thomson. Thomson paid around 17 billion dollars for Reuters.

The business with financial market clients, largely identical to the acquired Reuters businesses, has been the problem child of the group for some time, which replaced its long-standing boss Tom Glocer with James Smith in December.

The financial crisis has taken a heavy toll on the Markets division's main customers, the banks, and thus also affected Thomson Reuters' business with data and message terminals for traders and fund managers. (SDA/RTD)

(Image detail: Keystone)

In addition to the channel sites Mtv.ch, Nick.ch and Viva.tv, Comedycentral.ch and the special interest sites Gameone.ch and Southpark.ch will be added to the portfolio, Goldbach Audience writes in a press release. The Viacom International Media Networks platforms, with their content such as music videos, exclusive concert recordings and an online archive of popular series as well as the latest entertainment news and gossip, would offer clients a unique framework for integrating their brands.
 

Access to the Internet is simple, as detailed in a press release: a one-off registration via SMS to the number 939 with the word "WLAN" is all that is needed to use the Internet free of charge with WLAN-enabled devices. The Tango streetcars run on lines 10, 11 and 17, and with their 101 seats and quiet running, the vehicles are particularly well suited to offering WLAN. BLT currently has ten Tango streetcars in operation. By the middle of the year, there should be 19 vehicles.

The service is operated in collaboration with the company Livesystems, which specializes in software solutions for public transport. The operating costs of the WLAN service can be covered in full by additional advertising revenue on the new Tango streetcars. The service is therefore cost-neutral for customers, the canton and BLT.

In addition to the existing members Marco Casile (Festland, Vice President), Peter Schäfer (Euro RSCG), Pascal Schaub (Saatchi & Saatchi) and Marc Schumacher (Contexta), Rainer Bühler (HWZ, President) and David Schärer (Rod) were newly appointed to the Board. Sven Oeschger (TBWA) has resigned from the Board.

The newly formed APGS Board of Directors presented a packed program for the current year. Highlights include a dialog event with futurologist and "2037" author Birgit Gebhardt (Trendbüro Hamburg) in June 2012, the 4th APGS International Strategy Toolbox Day in October and the tried-and-tested "Beer Cases", where top Swiss agencies regularly welcome APGS members to give input presentations.

The general meeting took place on February 7, 2012 at "Jenseits im Viadukt". The event was opened in the youth project room of the Catholic church with a guest speech by Werner de Schepper. The former Blick editor-in-chief and current "Spiderman" of AZ Medien spoke about the relationship between the church, brands and the media. As media advisor to the Bishops' Conference, he is at the forefront of shaping this relationship.

> To the pictures from the hereafter

(Teaser image: Apgs.ch)

What significance does location have for the success of cultural institutions? What does the unsuccessful referendum on increasing subsidies for the Basel Theater say about the cultural understanding of the residents of Baselland? Which forces determine the strategic development of Swiss cultural promotion, and which are excluded from it? This year's graduates of the MAS Cultural Management Practice at the Lucerne School of Art and Design have addressed these and other questions in their final theses.

The nine successful diploma students:
Jonathan Casu, Lucerne; Barbara Dill, Therwil; Fabian Fuchs, Lucerne; Claudia Häusler-Zwyer, Unterägeri; Patricia Itel, Baden; Barbara Kamm, Jona; Rieko Rizzi, Zurich; Barbara Spengeler, Nottwil; Martina Theler-Syfrig, Engelberg.

Further information on the MAS Cultural Management Practice is available here.
 

The Trend Report shows how budget spending on search engine advertising is developing by industry and which industries are affected by brand bidding and ad hijacking to what extent. The Trend Report is supplemented by a special analysis, each of which examines a current topic in the context of SEA and SEO.

> To the report (PDF)

The network achieved a net reach of 40.5 percent, according to a statement on Thursday; this corresponds to 3.67 million unique clients (Net-Metrix Audit January 2012). This is due to the large user numbers of the two leading web services with a low user overlap.

The launch of the joint network is a further step in the collaboration between Doodle and Search.ch, the statement continues. Since October 2011, Swiss Doodle users have benefited from extended location features such as timetables, route planners and the local weather, while for Search.ch users, Doodle's appointment planner has been integrated directly into the platform.

Advertising in the Swiss Services Network can now be placed directly with Doodle and Search.ch be booked.
 

And indeed: the man goes along with the deal and forgets what he has seen. No wonder, because after all, it's all about Doritos.
 

According to the agency's statement, the decisive criteria for the order were Previon's proven competence in the media industry and its experience in the smooth implementation of technologically complex web projects.