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Heineken
Job Change
Heineken Switzerland: Raphael Wermuth becomes new Corporate Affairs Director
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Campaigns
Compresso and Heineken launch AI-powered quiz
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Media
How Heineken, Dentsu and Teads made a hyperlocal campaign a success
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Campaigns
Publicis realizes "strenuous" campaign for Calanda Radler
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Budgets
Publicis Zurich wins social media account from Heineken Switzerland
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Last but not least
Nutshell Films narrates gruesome costumer journeys for BSI
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MarKom
The beer giants also dominate the advertising market
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Digital
Heineken launches digital trading card: free beer via app
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Campaigns
Campaign for Calanda Glatsch goes into the second round
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Business
Brand core and Calanda celebrate the regions of Graubünden with new label series
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