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Missglückter Pony als Symbol für spontane Planänderungen. Quelle: zvg
Campaigns

Marty—Trezzini and the Post Office: When Plans Change

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KMU-Barometer 2026: Gesamtindex bricht auf Tiefstwert ein. Quelle: zvg
Business

NZZ SME Barometer 2026: Pessimism at a Record High

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Dörte Spengler-Ahrens will ADCE Awards stärken. Quelle: zvg
Job Change

Dörte Spengler-Ahrens Takes Over as Chair of the ADCE Executive Committee

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Adrian Merz, ECD, Head of Creative, Board Member bei Sir Mary
Creativity

The Best Set the Standard: Adrian Merz of Sir Mary

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Fitnesspark Kampagne bewirbt Wellness als Ferien vom Alltag. Quelle: zvg
Campaigns

Rosarot Brings Fitnesspark Vacations into Everyday Life

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Andrew Rushton übernimmt von Daniela Sayer die Verlagsleitung. Quelle: zvg
Job Change

New Publishing Management at Keesing Switzerland

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VBZ-Kampagne bewirbt Tram als «Pille gegen Verstopfung». Quelle: zvg
Campaigns

VBZ and Ruf Lanz: The Tram as a Remedy for Constipation

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Ochsner Sport WM-Kampagne fordert unschweizerische Mentalität. Quelle: zvg
Campaigns

Ochsner Sport and thjnk Zurich: «Done Playing Nice»

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ECAP Sprachkurs-Kampagne spricht Menschen direkt an. Quelle: zvg
Campaigns

EDiii and ECAP: Language Courses Presented in an Emotional Way on Social Media

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Bank Cler setzt auf humorvolle Interviews mit KI Quelle: zvg
Campaigns

Bank Cler AI Ads: A Fresh Take on Clichés in Sports Commentary

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Amnesty International Schweiz lanciert neue Website für mehr Engagement. Quelle: zvg
Digital

Amnesty International Switzerland: Relaunch of amnesty.ch

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Axel Scherger ist neuer Marketingchef bei Swisscom. Quelle: zvg
Job Change

Axel Scherger Takes Over as Head of Marketing at Swisscom

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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