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Digital

Data Clean Rooms: Data protection-compliant data analysis in digital marketing

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Job Change

Uniplan Switzerland with new dual leadership: Manuel Frei becomes Managing Director Client Services & Creation

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Creativity

Just Eat and Fleurop bring express flowers for Valentine's Day

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Creativity

A heart check for Valentine's Day

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Creativity

"Times are changing. One thing remains certain." - maybaum film relies on Video First for Dormakaba

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MarKom

goTom strengthens sales, customer support and marketing

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Creativity

The Marmalade stages Michelob Ultra with high-speed perfection

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Media

Gerhard Pfister joins the literary club's panel of critics

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Creativity

Valentine's Day without mishaps: Fleurop focuses on real romance

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Media

AI-driven video advertising: Pxlstrm doubles view-through rate

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MarKom

Crisis of resentment: institutional mistakes fuel global discontent

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Branding

Swiss Olympic extends partnerships

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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