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Business

EY Startup Barometer Switzerland 2025

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Business

"Brands need to own the narrative and facts again"

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Budgets

PostFinance takes off with Sir Mary

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Campaigns

Focuswater and Rosarot focus on focus and emotions

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Awards

SDV Award 2025: submissions started

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Campaigns

Vasataschröder and Markenfilm rely on AI for Pfister

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Campaigns

Fairtrade Max Havelaar: In the "Fairbruary", the focus is once again on conscious consumption

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Media

Tamedia releases investigative report as documentary film

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Business , Job Change

Andy Ernst becomes co-owner and partner at FS Parker

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Campaigns

TBWA\Zurich serves up new explanations for the mystery of empty plates

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Media

"Spinoza": RSF presents AI tool for journalism

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Branding

Metaloop develops Larilux product brand

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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