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Media

Cooperation between SRG SSR and SDA to be extended until end of year

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Campaigns

Content and form sets the scene for Japanese cosmetics brand Sensai

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Media

The newspaper rescuers: Belgians reorganize Dutch newspapers

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Digital

Online audio advertising grows by 40 percent in Germany

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Campaigns

Comparis.ch launches Campfire, an interactive comedy web series

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Media

Proportional representation, persons and positions

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Big Picture

With Aunt Emma's unerring aim on all channels in the milk crate

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Media

UPC secures German Bundesliga rights for MySports

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Last but not least

Advertisement unwanted

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Campaigns

Ruf Lanz shows the constructive Spider-Man for the Museum Haus Konstruktiv

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Campaigns

ViznerBorel positions Ragman as a brand for real men

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Big Picture

Live Nation takes over Openair Frauenfeld - and is said to have its sights set on the ticket market

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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