The job cuts will take place in two stages: 66 positions will be eliminated in January 2021, and 145 positions in the fall of 2021, according to the company. That's a total of 211 full-time positions that will be cut because SRF plans to create 95 new jobs at the same time.

The company urgently needs new job profiles and skills for the digital transformation of the company, SRF Director Nathalie Wappler is quoted as saying in Tuesday's announcement. In addition, there will be around 100 retraining programs. According to the statement, the training budget has been allocated.

SRF expects that a total of 120 people will have to be laid off - 25 in a first stage and 95 in a second. The remainder is to be reduced through natural attrition and early retirement.

Head of News Sandra Manca leaves SRF

To drive the development of the new organization, which is to take effect on April 1, 2021, Wappler has appointed interim heads for key new departments and divisions. In addition, the management of SRF News is to be reassigned: Sandra Manca is leaving the company. On an interim basis, Ursula Gabathuler, currently Head of Editorial Kassensturz/Espresso, will take over her duties from October 13, 2020. The position is to be advertised.

Changes in TV and radio programming

Adjustments to the TV program have also become known. For example, starting in summer 2021, instead of the early evening show "Mini Schwiiz, dini Schwiiz" on SRF 1, different formats based on the basic concept "Mini ..., dini ..." are planned. In addition, SRF is planning fewer new productions in summer and holiday programming.

The literature program on Radio SRF 2 Kultur is also set to change: The "52 Best Books" program will be dissolved next year with a holistically reorganized literature program. The programming changes are to make way for new - especially digital - formats.

Joana Mauch and Mathias Schenk new at Radio SRF 3

During SRF 3 presenter Anic Lautenschlager's maternity leave, which will last until spring 2021, Joana Mauch and Mathias Schenk will each anchor the daytime program for three months. Mauch, a 29-year-old from Appenzell, will mainly host the morning show until the end of the year. Schenk, 33, will join SRF 3 in January 2021.

The French-speaking Swiss television station RTS is cutting between 50 and 65 of a total of 1518 full-time positions by 2024. Due to the difficult situation in the media market in French-speaking Switzerland because of the Corona pandemic, RTS intends to forego layoffs in 2021.

In the years 2022 to 2024, however, layoffs could not be ruled out, RTS wrote in a statement on Tuesday. The company plans to save 15 million francs over the next four years. The sharp drop in advertising revenue in the first half of 2020 and the steady decline in commercial revenues of the Swiss Radio and Television Company (SRG) in recent years affected RTS to the tune of 10 million francs.

RTS does not yet expect any effects in the coming year. Then, from 2022, costs are to be reduced and programs adapted. In addition, new digital formats and offers for the younger audience are to be developed. RTS did not provide more precise details.

RSI radio and television in Ticino plans to cut 46 of a total of 1039 full-time positions over the next four years. RSI needs to save a further total of around eight million francs.

The new savings plan means that Radiotelevisione Svizzera RSI will have to cut another 34 jobs in addition to the 12 already eliminated, the Italian-language business unit of SRG announced Tuesday. It said 11 of the 12 jobs mentioned had already been eliminated thanks to natural departures and early retirements.

With regard to the 34 additional jobs to be cut, RSI cannot rule out layoffs, according to the statement. However, the age pyramid of the workforce allows the expectation that a large part of the reduction can be achieved through natural fluctuation. Between 2021 and 2024, 70 employees would reach retirement age. (SDA/swi)

For many, there is now a new smartphone almost every year. As soon as the latest iPhone or Android phone hits the shelves, you have to have it - even though your current phone still works perfectly. The desire to always have the latest technology is unfortunately anything but sustainable.

That's why the telecom company Orange wants to raise awareness for recycling and tells the story of a toy phone in a 60-second TV commercial that accompanies a girl as she grows up and becomes less and less important. In the end, it is passed on to the next generation, giving it a second life and bringing joy to another child. Especially beautifully realized: The various happy and sad facial features of the toy telephone over time.

With the TV spot, Orange and Publicis want to make people aware to bring their no longer needed cell phones back to the store, so they can give someone else a lot of joy again.

With "Ouigo", it is possible to travel throughout France at low prices. Last July, the route between Paris and Lyon was added to the offer, with which you can get from city to city in just two hours. That's not half as long as if you were to make the trip by car. One way can take up to five hours, without taking into account the traffic situation. And the route between Lyon and Paris is known for its traffic jams, which can be a test of patience for many travelers.

In promoting the new route offer, the French agency Rosapark is focusing on precisely this point. Around 200 trucks were deployed on the car route between Lyon and Paris. Prominent posters on the back of the trucks humorously address travelers about their congestion woes and point out that there is a much faster and cheaper solution.

Other measures include a promotional film showing various travelers in nerve-wracking traffic jam situations, as well as the placement of visuals in the "Waze" navigation app.

When it comes to visual advertising, the advantages of a Smart are quickly demonstrated: The small, maneuverable car fits into even the smallest of gaps. Conveying this in a radio commercial is more complicated. In addition, Turkish radio stations play a lot of car commercials. So standing out from the crowd can be quite difficult.

Publicis Emil Turkey has found a way to package the benefits of a Smart car in a radio spot. At 0.84 seconds long, the spot is probably one of the shortest of its kind and is "parked" between other car radio ads.

The Istanbul-based agency captured the "World's SMARTest radio spot" in a case movie - small spelling mistake included.

It is widely known that global and billion-dollar companies were just a small garage company at the beginning. Apple, for example, was founded in the garage of Steve Jobs' adoptive parents in Silicon Valley. Walt Disney also laid the foundation of his company in his uncle's garage in Hollywood, and the Ramones - as well as many other bands - also first made music in a garage.

Fahrenheit DDB has embraced the garage as a creative space in a new campaign for Grin's electric scooter rentals. After all, replacing the car with a more sustainable and space-saving electric scooter leaves a lot more room for creativity.

The people of Cologne were able to experience at an OOH billboard what we Swiss have to go to Technorama for: For a cooperation between Netflix and E wie Einfach, Jung von Matt/Saga installed a billboard that discharged up to 1.5 million volts in 3.5-meter-long flashes of light using a Tesla coil.

The promotion was advertised as a free year of Netflix with every electricity or gas contract signed with E wie Einfach. The campaign was targeted in digital environments with a case spot.

Once inside the game, gamers spend hours and hours in their virtual world, forgetting all sense of time and usually finding it hard to tear themselves away from the screen. Taking breaks is a complicated issue and can become almost impossible, especially in online games with other players. Although there is (fortunately) no alternative solution in the service sector for the unavoidable pauses in between, at least delivery services provide a remedy for the speedy procurement of food.

That's why McDonald's and DDB Prague are exclusively targeting this group with their current print campaign for McDelivery, showing that they never have to be "AFK" (Away From Keyboard) - no matter what world they're in or what gate or portal they're standing in front of.

Let's face it: the anti-aging night cream that many of us have on our cosmetics counter or in our bathroom cabinet will never conjure away the wrinkles the way the manufacturers promise. Nor do vitamin tablets provide the concentration boost or the early-morning energy drink the energy boost that we so urgently need when we are struggling through the day after a night that was not at all restful. Ultimately, nothing and no one can replace a good night's sleep, and for that - according to Ikea - you need the right equipment.

In its current print and OOH campaign for the department store, Mother UK puts various products and remedies, most of which are not very effective, in relation to cozy comforters and ergonomic pillows, thus showing what really matters if you want to start the day full of energy, focused and radiant.

For many people, doing repairs and renovations themselves seems to be an impossibility. Professional help is quickly requested, although many things could actually be realized by oneself.

In the new Hornbach commercial "It seems impossible until you do it," a tiny do-it-yourselfer installs a life-size sink on his own. With this, the Berlin agency visualizes for the DIY chain that it may be a long and arduous path to the goal - but it is by no means impossible.

What's happier than a quokka? Nothing, actually. For those who know what a quokka even is, may well agree at this point. The cute little Australian marsupials belong to the kangaroo family - in German they are actually also called short-tailed kangaroos - and always walk through life with a grin.

But now the Quokka company claims that they are even happier than their animal namesakes. To emphasize this and promote the new designs for their sustainable drinking bottles, they have therefore produced a song with a somewhat special video clip.

In a recent TV commercial, the new Citroën C4 drives through settings from decades past - and whenever the car appears, it catches the eyes of everyone present, who then start singing "Oh happy day." An entertaining journey through time, realized by BETC Paris for the French car manufacturer.

Planning a vacation has never been as complicated as it is in 2020, a year dominated by Covid 19 - for many, it's even an impossibility. It will probably be some time before the next carefree vacation, for which there are no limits. In the meantime, creative alternatives are needed to still have something of that feeling.

With this message, Expedia and the agency Team One are addressing all globetrotters. There are many things you can do within your own four walls - road trips, hiking, swimming and a hotel night with room service are also included. The TV commercial ends with the couple booking a real trip and leaving the room with suitcases: The next trip is coming for sure.