In Switzerland, an estimated 40,000 people suffer from type 1 diabetes. Worldwide, there are over forty million. The incurable autoimmune disease develops when the cells needed to regulate blood sugar - which produce insulin in the pancreas - are destroyed by the patient's own immune system. Type 1 diabetes often begins in childhood or young adulthood and requires lifelong treatment.

To help these young people lead as normal a life as possible, Roche offers "Loop Mode with Accu-Chek Insight," an intelligent insulin delivery system that uses constant monitoring of glucose levels to automatically regulate insulin delivery.

This is also where the current campaign comes in. The subjects show young people who dream of becoming musicians, astronauts or Formula 1 pilots. The message "Pursuing big dreams. Even with type 1", the campaign communicates that, thanks to the intelligent system, it is possible to have a fulfilled future even with type 1.

The comprehensive and integrated digital campaign has been running for a few weeks. Interested parties can find more information on the website - also realized by the agency. Landing page corresponding additional information.

"20 Minutes Now!" is the centerpiece of the journalistic offensive announced earlier this year, shared 20 minutes on Tuesday with.

As in the German-language version, the most important news of the day will be compiled compactly for the format and optimized for mobile devices.

In the new studio, which is located in the 20-Minutes-newsroom in Lausanne, live streams and breaking news are also to be coordinated.

20 Minutes, which is celebrating its 15th anniversary this year, has recently created 20 new jobs - mainly in video, social media and sports - together with Lematin.ch, according to a statement. Both 20 minutes and 20 Minutes as well as Le Matin belong to the Zurich-based TX Group.

Ringier, another Zurich-based competitor, has also recently expanded its activities in French-speaking Switzerland: On June 1, the French-language version of the online portal of View posted (Werbewoche.ch reported). (SDA)

Too many empty PET beverage bottles still end up in the trash and thus in incineration. With the nationwide campaign "Every, really every bottle counts!" PET-Recycling Schweiz is raising awareness among the Swiss population to really dispose of every empty PET beverage bottle in a PET collection box, even when on the road. After all, PET is a valuable raw material and should not be incinerated.

"Every bottle that is recycled saves so much energy that it can be used to power a laptop for four hours," says Lukas Schumacher, Head of Marketing at PET-Recycling Switzerland, and reinforces: "Every bottle, really every bottle counts." Overall, PET-Recycling-Switzerland wants to reduce the proportion of PET in residual waste by 5 percent and feed it into the Swiss PET cycle, he says.

Attention is drawn to the urgency in three national languages with three powerful OOH subjects, three video clips and a children's painting competition.

A video clip featuring street soccer world champion Patrick Bäurer kicks off the campaign on Wednesday with a top view placement on TikTok. From Monday, the awareness campaign can be seen digitally and offline throughout Switzerland.

Responsible at PET-Recycling Switzerland: Lukas Schumacher (Head of Marketing), Sharon Lehmann (Head of Marketing Communications). Responsible at Metzger Rottmann Bürge: Bettina Dührkoop (strategy); Silvan Metzger, Roman Steinacher, Celina Sprenger (consulting). Photography: Olivier Walther (H2 Agency). Production photo and filmRobert Hauser (H2 Agency). Digital: Hutter Consult, Thomas Hutter (Consulting), Katja Jost (CD). Film: Tobias Stahel, H2 Agency, Editing: Tatjana Hellstern, Color Grading, Music/Sounds, Finish: Lorenz Wahl. Media: Mediatonic (OOH, online), Hutter Consult (social media).

When systematic border controls were introduced in March 2020, things got rolling for the Federal Customs Administration (FCA). For the team, it was clear: this extraordinary effort should be documented. Thus, the Customs Museum, as an institution that conveys historical topics, became the chronicler of a rapidly changing present.

Digital exhibition

The developments, which were difficult to assess, necessitated an exhibition format that could be flexibly expanded and accessed online. The exhibition designed and implemented by Eyeloveyou One-pager in the colors of the crisis communication of the Federal Office of Public Health FOPH gathers background information and eyewitness accounts in the form of text, images and video.

Mobile elements from customs everyday life

In order to anchor the digital exhibition in real, physical space as well, Eyeloveyou has created various elements. In addition to the design of the exhibition space in the Customs Museum, these include barrier tape and triopanes. In the future, they will be used on a mobile basis at events of the Federal Customs Administration throughout Switzerland and - combined with a smartphone - serve as entry gates to the "out-of-this-world" Customs Museum.

Screen recording of the digital exhibition "Ausser-ordentlich" of the Swiss Customs Museum.

Interview with Luca Ferarra, one of the first FCA employees to contract Covid-19.

Responsible at the Federal Customs Administration FCA: Maria Moser (Head of Swiss Customs Museum), Caroline Wälti (Head of Communications). Responsible at eyeloveyou: Christoph Merkt (concept, creation), Carole Ackermann (concept, project consulting), Stevie Fiedler (concept), Martin Sautter (production), Simon Rüegg (production), Sukoa! (programming).

Known for its combination of innovative skincare technologies with Japanese beauty rituals, Sensai continues to attract attention with artfully arranged images for spring and summer 2021.

Together with photographer Lorenz Cugini and stylist Werner Baumgartner, Inhalt und Form has staged Sensai's luxurious product lines. The resulting image combinations are not only intended to make the hearts of Sensai fans blossom.

The content comes on SocialMedia as well as in the brand new Webshop from Sensai is used.

Responsible for Sensai: Nina Weise (Digital Marketing Jr. Manager), Juliana Hartmann (Marketing Coordinator). Responsible for content and form: Dominik Stibal (CEO), Karin Estermann (Executive Creative Director), Gianin Walter (Art Director), Doelkar Monkahr (Project Management); Photography Lorenz Cugini (Photographer), Werner Baumgartner (Styling), Lorenz Wahl (Image Editing).

Mobiliar joins forces as a start-up investor and founds Lightbird Ventures. To this end, In Flagranti Communication develops the appropriate brand and online presence. The positioning as an autonomous venture capital unit allows Lightbird to move freely in the startup environment and to invest in the next generation of founders on an equal footing with leading co-investors from Europe.

With the branding concept, In Flagranti Communication creates an independent appearance for Lightbird with a noticeable proximity to Mobiliar. The company took off in 1826 with a symbolic phoenix as its trademark. In Flagranti takes up the story and combines it with the look of circuit board patterns from electrical engineering. Characteristic graphic patterns and images of large cities, urban environments or architecture from a bird's eye view, combined with Mobiliar's red brand color, are intended to create a feeling for the dynamism of start-ups.

The band around Büne Huber was chosen as the first Swiss band ever to bring "MTV Unplugged" to Switzerland. In October, the live recordings will take place at the Casino Bern. In February 2022, the accompanying MTV Unplugged album and a concert film will be released. In the same breath, the Ochsners will go on tour with it in spring 2022! Detailed information will follow later.

As is tradition with "MTV Unplugged", no details about the planned surprise guests will be revealed in advance. In the background, however, rehearsals are already in full swing and one can look forward to touching and daring new interpretations of the big, but also smaller Ochsner hits.

The organizer and initiator of the first Swiss "MTV Unplugged" is Monami, and Gadget has been won as the promoter. Coop and PostFinance are acting as exclusive presenting and tour partners, while Schweizerische Südostbahn SOB is the transport partner. The Burgergemeinde Bern and the Casino Bern are also involved. Meanwhile, media partners are 20 minutes and SRF.

The Casino in Bern, newly renovated two years ago by the Burgergemeinde, will be the venue for the first "MTV Unplugged" concert in Switzerland. There, where Louis Armstrong or Grace Kelly already enchanted Switzerland, Patent Ochsner will now record their first best-of album. The "MTV Unplugged" album including DVD will be released in February 2022. Further info also regarding the protection concept will be announced continuously.

The "MTV Unplugged" concert series was launched in 1989 and is considered an accolade in the international music scene. Acts such as Nirvana, Udo Lindenberg, Bruce Springsteen and Bob Dylan have already played their hits "unamplified" on a small scale.

The opening round announced by the Federal Council is a further step towards normality. The home office obligation will be changed into a home office recommendation for those companies that regularly test once a week. In order not to jeopardize the vaccination of the workforce, the return to the office will be gradual. Once all individuals who wish to do so have been vaccinated, the home office rule is to be relaxed with no requirements for repetitive testing. In other words, the home office requirement will be dropped under certain conditions, allowing for a return to agency premises. However, an internal association survey by Leading Swiss Agencies shows that the relaxations have not yet led to a run back to the agency.

Reluctance to return to the agency

44 percent of the agencies surveyed leave it up to their employees to decide whether and to what extent they return to the office, and 34 percent report that they will continue to maintain a high proportion of home offices. In addition, 23 percent report that they will allow those who have already been double-vaccinated to return to the agency premises for an unlimited period of time with immediate effect. Others are lifting the obligation to be present completely or are returning to the office as quickly as possible and with a protective concept.

Critical of the repetitive pool tests

Only just 17 percent of the agencies perform repetitive pool tests. Apparently, these tests cause too much administrative effort. In addition, it is still unclear whether pool testing is also required for companies whose employees mostly work in home offices. Regular self-tests are also only required by a minority (25 percent). In general, the agencies appeal to employees' personal responsibility and recommend that they get tested.

Different handling of mask obligation

It seems that most people have now become accustomed to wearing masks. Nevertheless, there are different approaches with regard to presence requirements should the mask obligation continue to exist for a longer period of time. 44 percent leave it up to the employees to decide whether they want to work in the office despite the mask requirement. For 35 percent of respondents, the mask requirement has no influence on the specifications, but for just under 29 percent it does. When it comes to conducting customer meetings, the picture is very uniform: It goes without saying that customer wishes are taken into account as much as possible, and more physical meetings are now being held again in compliance with the distance and hygiene measures.

With the new Lucerne base, the Energy Group is expanding its national network and tapping into an important region, according to a statement issued by the group on Tuesday. The focus of the station in Central Switzerland is particularly on the Lucerne region.

Information, service, music and entertainment are offered. In addition to a suitable home in the city of Lucerne, the company is also looking for personnel for the Lucerne team. The first talks are underway. Energy Luzern will be able to benefit from the national network with the online portal.

In addition to Radio SRF's Regionaljournal, the private radio stations Central, Sunshine and Pilatus are also present in Central Switzerland. According to its own figures, Radio Energy reaches more than 730,000 listeners every day. (SDA)

The "TTC" format was launched in 2007. It is broadcast on Monday evenings. Last October, the 500th episode was broadcast. According to RTS spokesman Christophe Minder, a new magazine is planned for 2023. Preparations for this are underway.

The TV show "Infrarouge" will now only be broadcast twice a month, but will be given a more attractive slot. The debates will now be shown in prime time at 8:10 pm. Currently, the show only starts at 9.05 p.m.

Radio also has to save money. The programming grid of "La Première" is being scrutinized. The aim is to make savings possible and to better cover the needs of younger listeners in particular.

At the same time, the format of "Espace 2" will be positioned more strongly as a classical music station. Savings are also planned for the weekend. For example, the 10:30 p.m. news is to be canceled. The hourly bulletins on Sunday morning will be cut from six to three minutes. (SDA)

When Christoph Spycher, a former Swiss international and Bundesliga professional at Eintracht Frankfurt, took the helm as sports director in September 2016, YB had been stuck with the image of perennial runners-up for years. But then things took a steep upward turn for YB.

The Bernese have now won the Swiss soccer championship four times in a row. The media, the sports world, they are all full of praise: Christoph Spycher is uncomplicated, friendly, competent, modest... "The current success is not a matter of course. There is a lot of hard work behind it and, above all, a well-rehearsed team", this answer in an interview is emblematic for him, for his team spirit, for his modesty, as the Bernese Public Relations Society BPRG writes in a statement.

For BPRG Vice President Benjamin Blaser, one thing is clear: "Christoph Spycher will go down in the annals of YB not only because of his sporting successes. He has written Swiss football history and set milestones in Bern - and he is also convincing in terms of communication with his emphatic and always fair manner. No wonder he is held in such high esteem both within the club and by the fans and media..."

This year, the BPRG awarded Christoph Spycher the 11th Bernese Communication Prize for his achievements.

Every year, the BPRG awards the Communication Prize to a person who has achieved exceptional communicative achievements without the need for specialist training. The prize winner demonstrates his or her communication skills in a talk with Sonja Hasler and receives a specially created work, this year designed by Bernese illustrator Boris Pilleri.

The previous award winners

• 2020 Peter Glauser and Mike Glauser, inventor, producer and marketer of the "Belper Knolle".
• 2019 Livia Anne Richard, playwright and director
• 2018 Andrea Staudacher, Event Designer Future Food Lab
• 2017 André Lüthi, CEO Globetrotter Group
• 2016 Prof. Dr. Thomas Stocker, Climate Researcher University of Bern
• 2015 Mujinga Kambundji, track and field athlete
• 2014 Hans Zurbrügg, Founder and President Int. Jazzfestival Bern
• 2013 Francis Foss Pauchard, Olmo founder
• 2012 Bernd Schildger, Zoo Director
• 2011 Steff la Cheffe, beatboxer and rapper

Following Monday's announcement that Swisscom will not renew its contract as Swiss-Ski's main sponsor, the federation has now unveiled its new main partner Sunrise UPC. The collaboration with Sunrise UPC from the next Olympic cycle marks another milestone in the history of Swiss-Ski, Swiss-Ski wrote in a statement Tuesday. The new main partner offers the umbrella organization of Swiss snow sports a very broad overall package and also - due to the very long-term commitment - great planning security.

"As an association, we have the overriding strategic task of constantly developing Swiss snowsports and securing it on a broad basis and in the long term. With Sunrise UPC as our new main partner, we can offer our athletes, our employees and all our partners and other stakeholders great economic and financial security for the coming years," Urs Lehmann, President of Swiss-Ski, was quoted as saying in the statement. "The fact that we have succeeded in entering into this partnership, which is extremely profitable for both sides, illustrates the great importance of snow sports in Switzerland. Sunrise UPC will give us new impetus in various areas. We are looking forward to these new opportunities."

"This partnership enables us to further expand our success. Snow sports are part of the Swiss tradition and the combination with world-class competitive sports fits perfectly with our positioning," adds André Krause, CEO of Sunrise UPC "Thanks to the partnership with Swiss-Ski, we are even closer to our customers with even more emotions. Sport is ideal for us because it is precisely in sport that our values of 'passionate, bold and one' are evident. We can illustrate this even better by now complementing our partnership with Roger Federer with a commitment to Swiss snow sports."

The snow sports commitment of the new main partner Sunrise UPC is very broadly based, which is a key requirement for Swiss-Ski for the partnership that will begin in a year's time. Sunrise UPC's sponsorship activities will therefore also cover Swiss World Cup events, junior and popular sports right down to the regions, as well as Swiss-Ski athletes.