Change at Condor BB/A

Dominik Stibal, Head of Condor BB/A and responsible for corporate films at Condor Films, is leaving the company at his own request effective the end of March 2013 to take on a new challenge at an agency.

Christopher Novak will be joining Condor BB/A at the end of April 2013. Olivier Egli will remain the central contact for Condor BB/A clients as Creative Director and member of the management board for consulting and creation, while Christopher Novak (Producer) and Sonja Meier (Postproduction Producer) and their teams will be responsible for Condor BB/A's current productions.

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A new style bible for Switzerland

The Austrian fashion magazine Diva is bringing its "Style Bible" to Switzerland and, in addition to the latest fashion and beauty trends, is presenting a guide to Switzerland featuring the top luxury shopping and hotel destinations.

The Diva Stylebible presents itself according to the motto "glamor, luxury and lifestyle" as a trend barometer for the coming spring/summer season. With all the colors, patterns, cuts, accessories and the latest jewelry, design & interior and beauty trends, it is intended to be the ultimate handbook for the style-conscious woman, according to a press release from Styria Multi Media Ladies. The Diva Stylebible is now being published for the first time in an adapted form in the German-speaking part of Switzerland.

A specific Switzerland section is designed to provide readers with useful information about their country. Among other things, it contains the most important shopping and hotel addresses in the luxury class. The Switzerland section was written by Dörte Welti.

The new Swiss fashion magazine is now being published twice a year with a print run of 15,000 copies. The first issue will be available at newsstands from March 28 at a price of 6.90 francs. The Diva Stylebible will also be distributed to selected hotels and stores in Switzerland. The next issue with the latest fall/winter trends will be published in October 2013.

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Strebel Juon: More space to enjoy

Strebel Juon has created a poster and e-board campaign for the Commihalle restaurant. The subjects are intended to focus on the fact that you can also find a table spontaneously as a group at the Commihalle restaurant.

The subjects can be seen on posters, e-boards, cine-motions and postcards.

Responsible at Restaurants Commercio-Piccadilly: Nicolas von Graffenried, Roland Lässer, Corinne Sutter. Responsible at Strebel Juon: Robin Strebel, Jörg Agostini (creation), Gian Marco Juon (consulting), Florian Kalotay (photographer), Flavia Horat (styling), Blue Horizon (image processing).

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TBS & Partner: Shopping experience in Zurich butcher's shop

Just in time for the grand reopening of the Künzli butcher shop in Zurich, TBS & Partner has implemented various communication initiatives. These have been in effect since last week.

This includes a revised logo, new signage and advertising lettering, paper bags, business cards and stationery, invitation cards and information flyers, a radio spot and a press kit. All measures are aimed at showcasing the upscale quality and special ambience of the new butcher's shop, the agency said in a press release on Wednesday.

Responsible at Metzgerei Künzli: Brigitte and Heinz Künzli (owners). Responsible at TBS & Partner: Beat Aeschlimann (overall responsibility), Nadine Agosti (project management), Gregor Herzig (text), Kathrin Treml (AD), Louis Wälti (design), Heini Fümm (photography). Interior design and coordination: Peter Kern (designer).

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Net-Metrix: 3 million online users do it with their smartphones

The trend toward Internet use via mobile devices in Switzerland continues. Already, 60 percent of Internet users (3.2 million) also access the Internet via smartphones and other mobile devices, and about 40 percent (2.2 million) do so daily or almost daily.

The group of tablet users has experienced considerable growth of over 20% in six months and is currently close to the million mark. This is according to Net-Metrix in the Mobile Report 2013-1, which records the development of internet usage across different types of mobile devices.

According to the press release, the trend comparison of the Mobile Report shows a positive development since its inception: the group of SSD users (small screen devices) has now surpassed the 3 million threshold (3.2 million) and currently accounts for 60% of Swiss internet users. This corresponds to an increase of 8% since the last survey six months ago and a doubling since the first survey in 2010. The group of SSD heavy users, i.e. those people who surf the Internet daily or almost daily with smartphones and the like, has grown even more significantly: Within six months, this group has grown from 1.9 million to around 2.2 million and now accounts for over 40% of Swiss online users. This proportion has tripled since the first survey in 2010.

Tablet users continue to show the greatest relative growth: With a share of 18%, they currently comprise 965,000 people and have therefore almost broken the million mark. Growth in the last six months has been 22% and since the first survey in 2010 has been an impressive 17%. As the Christmas period only partly coincided with the survey period, it can be assumed that the current shares are even higher.

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Number of mobile devices for Internet use is increasing

The trend observed for the type of device is confirmed: at 52.7%, the proportion of online users who use the internet via smartphones was higher than internet usage in the laptops, notebooks and netbooks category (47.6%) for the first time. Currently, the gap is even greater at 58.2% for smartphones and just under 50% for laptops & co.

However, a significant shift at device level is not yet apparent, at least not if you look at the number of mobile devices used to surf the web: The proportion of online users who surf the web with two or more mobile devices has practically doubled from 22.2% in 2010 to 43.3%. Conversely, the decline in those online users who do not use a mobile device at all to visit the web is remarkable: Since the first survey, the proportion of this group has more than halved and now stands at 18.6%.

Looking at the different user groups, the number of mobile devices used to visit the web is highest among tablet users: 86% surf the internet with two or more mobile devices, compared to 66% of SSD users and 70.1% of SSD heavy users. The differences become even clearer when the number is increased to four or more devices: While this proportion is only just 6.3% for SSD users and 7.9% for SSD heavy users, tablet users also come out on top here with 15.1%.

Female tablet users on the rise

The forecast of the last Mobile Report appears to be confirmed: While women made up less than a third of tablet users in 2011, they are currently coming ever closer to their male network colleagues at 45.2%. This means that women have grown by over 21% in just six months. It can be assumed that as tablet use becomes more widespread, the greater convergence of socio-demographic characteristics towards the online community will continue.

 

Reputation study: Swatch ousts Migros from first place

After a one-year hiatus, Swatch has once again overtaken Migros as the Swiss company with the best image in the country. This marks the fourth time since 2010 that the largest watch and jewelry group and the largest retailer have swapped the top spot.

This is the result of the Business Reflector 2013 conducted by the market research institute GfK Switzerland, as reported by the Handelszeitung in its current issue according to Presseportal.ch. Lindt & Sprüngli defended its 3rd place in the national reputation study. Geberit came in 4th place from a standing start. Raiffeisenbank, Coop, Schindler and Swisscom also made it into the top 10. The two newcomers to the top ten are Rolex and Emmi. SBB, Swiss and the cantonal banks are no longer included.

Most companies have lost some of their luster in the last twelve months, but not significantly. There is a general downward trend in reputation among the companies evaluated this year, says Peter Meyer, Head of GfK Switzerland, commenting on the study. "The Swiss are therefore more critical of companies than in the previous year. Among the top 10, however, most only show a slight deviation." The top duel between Swatch and Migros is still a neck-and-neck race.

The GfK Business Reflector measures the image of leading Swiss companies every year. This year, 52 companies were analyzed for the reputation index. These include the most important sectors according to their gross value added, the largest non-listed employers and all 20 stocks in the Swiss Market Index SMI. The results are based on an online survey of over 3,500 people aged between 16 and 69 in January 2013.

Ranking list:

1st Swatch (previous year 2, change +1)
2 Migros (previous year 1, change - 1)
3. Lindt & Sprüngli (previous year 3, change =)
4. Geberit (previous year -, change -)
5th Raiffeisenbank (previous year 5, change =)
6 Coop (previous year 4, change -2)
7. Schindler (previous year 6, change -1)
8th Rolex (previous year 13, change +5)
9th Swisscom (previous year 10, change +1)
10th Emmi (previous year 12, change +2)

Teaser image: Swatch.com

 

UBI: Freedom of expression and protection of minors

In 2012, the Independent Complaints Authority for Radio and Television (UBI) received 20 new complaints against radio and television broadcasts, two more than in the previous year. Of these, the UBI upheld four.

This concerned the free formation of opinion and the protection of minors. In the same period, the ombudsman's offices upstream of the UBI received a total of 203 complaints (2011: 222). Of the 203 complaints, 9.9% of these cases subsequently resulted in a complaint to the UBI. Over 90 percent of complaints against radio and television broadcasts were thus finally settled by the ombudsman's offices. This underlines their important role in the overall supervisory procedure, the press release continues.

18 complaints to the UBI were directed against television broadcasts and two against radio broadcasts. Sixteen cases concerned German-language broadcasts, three concerned French-language broadcasts and one concerned an Italian-language broadcast. Apart from two broadcasts by local television broadcasters, the complaints related exclusively to SRG programs. The individual subjects of complaints were broadcasts by Swiss Television SF 1 (12), Radio Télévision Suisse RTS (3), Radio DRS 1 and 2 (1 each), RSI La 1 (1), Telebasel (1) and Tele Bärn (1).

Without exception, the program complaints were directed against programs with information content. The main claim was a violation of the principle of fairness, which protects the public's freedom of opinion. The UBI upheld four complaints (2011: 6).

For example, it upheld a complaint against a report on the program "Mise au point" (RTS), in which the Gaddafi affair in Geneva was discussed. The principle of fairness was violated because a lawyer involved was not given the opportunity to comment on serious accusations made against him by a State Councillor. The audience was also unable to form an opinion on a report by the news program "19:30" (RTS) on the planned Chaplin Museum. A Russian businessman was accused of having links to the mafia without any statement from the person concerned and without any substantiated evidence. Both the UBI and, subsequently, the Federal Supreme Court deemed a report by the same broadcaster on a film festival in Neuchâtel to be incompatible with the special protection for minors under broadcasting law. The decisive factor was the broadcast of excerpts from gore films with violent content at an earlier time (before 8 p.m.) and without appropriate labeling of the content harmful to minors. Finally, the UBI upheld a complaint against a special program on the Swiss television health magazine "Puls" on the neurotoxin Botox because an important fact, namely the cruel animal experiments associated with its production, was not mentioned. However, following an appeal to the Federal Supreme Court, the UBI's decision is not yet legally binding.

To the annual report
 

Spina's Civil Voices: 4th round for Helvetas' water glass campaign

With two new campaigns, Helvetas highlights how essential clean drinking water is for children to grow up healthy: It protects them from life-threatening diseases, malnutrition, and stunted growth.

Helvetas uses the posters and advertisements to call for a special kind of donation: At My-wish.org birthday children can wish for donations instead of gifts from their friends and relatives. With just a few clicks, they can set up their own wish page and inform their friends and family. A video film shows how every donation ensures clean drinking water and thus healthy children.

Responsible at Helvetas: Stefan Stolle (Head of Communications & Marketing), Peter Haberstich (Social Fundraising). Responsible at Spina's Civil Voices: Lorenz Spinas (CD), Miriam Fischer (concept/AD), Susi Kammergruber (concept/text), Tom Malecha (film production/direction) Sarah Bertschinger (consulting), Reinhard Kronenberg (consulting digital media) Sergio Beti (external partner for image editing).

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Amnesty denounces restrictions on freedom of expression in Turkey

The human rights organization Amnesty International (AI) has denounced restrictions on freedom of expression in Turkey. Despite legal reforms in recent years, freedom of expression remains severely restricted.

Hundreds of political activists, journalists, writers and lawyers have been charged or are in prison in Turkey for expressing unwelcome opinions, according to a report Amnesty presented in Istanbul on Wednesday. Amnesty called on the parliament in Ankara to bring Turkish laws in line with international human rights standards and protect freedom of expression. "Several criminal offenses that are abused to suppress dissent are still in force despite promises of reform in recent years," said Amke Dietert, Turkey expert for Amnesty International in Germany.

Anti-terrorism laws abused

The AI report lists numerous examples. In addition, Amnesty analyzes ten criminal offenses that are particularly frequently used against representatives of unpopular opinions. Among them are several paragraphs of Turkey's anti-terror law, it said. "In recent years, the anti-terror law has been increasingly used to prosecute political speech, critical writings and participation in demonstrations," Dietert said. This applies, for example, to dealings with the Kurdistan Workers' Party PKK, he said.

Referring to the ongoing peace negotiations between the PKK and the Turkish government, Dietert said that respect for freedom of expression is an important prerequisite for successful peace negotiations. Fundamental reform leading to full freedom of expression, association and assembly is an essential step for a peaceful and democratic Turkey, he added. (SDA)
 

New management at UD Print

The Board of Directors of UD Medien Holding has appointed Stephan Gartenmann as CEO of the printing company. He has been a member of the executive board since 2012 and will continue to be responsible for sales and marketing.

With the election of Stephan Gartenmann as Chief Executive Officer, the management of UD Print is once again complete following the departure of his predecessor at the end of 2012. Under the leadership of Stephan Gartenmann (Sales and Marketing), the UD Print management team includes Deputy Managing Director Fabian Egger (Quality Management and Purchasing), Roland Bader (Premedia), Christoph Jung (Production and Technology) and Rudolf Vonarburg (Finance and Human Resources).

Stephan Gartenmann is a federally certified marketing manager and publishing manager. Before joining the management of UD Print, he was Head of Advertising Market at the Hogrefe publishing group (Switzerland) and at Migros Medien, where he was responsible for the sales organization of the Migros magazines Saisonküche and Vivai. Prior to that, he held management positions at Publicitas Publimedia and the Tamedia Group.

 

Jung von Matt/Limmat: Images that leave you speechless

Jung von Matt/Limmat has created a new campaign for the parenting magazine Fritz+Fränzi. The magazine addresses topics such as exclusion, violence, and sexuality and provides answers for parents.

The new Fritz+Fränzi campaign shows frightening images of young people in real situations. The motifs are resolved with the phrase "We provide the text when you are at a loss for words". The result is three motifs that are used as ads and in animated versions as banners.

Responsible at Fritz+Fränzi: Thomas Schlickenrieder (Managing Director). Responsible at Jung von Matt/Limmat: Livio Dainese, Fernando Perez, Samuel Christ (Creative Direction), Adrian Merz (Art Direction), Alain Eicher (Text), Simone Jehle, Laila Müller, Pascal Schwager (Consulting).

 
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Comet: Creating habitats with the Bafu

Komet developed a supporting communications strategy on behalf of the Federal Office for the Environment (FOEN). In collaboration with Voltafilm Bern, a film was produced on the renaturation of Swiss rivers and streams.

The film shows examples of successful renaturation projects that pursue three main goals: Improving biodiversity, creating new living and recreational spaces, and contributing to flood protection. The film is available in the original version, which lasts around eleven minutes, and as a short version.

http://vimeo.com/62330777

Responsible at the Federal Office for the Environment Bafu: Rémy Estoppey (Head of Section Surface Waters Morphology and Water Flow), Susanne Haertel (Scientific Assistant), Charlotte Schläpfer (Head of Section Communication Consulting, Publications, Internet). Responsible at Komet: Thom Pfister (CD), Roland Zenger (AD), Antonia Bekiaris (Text), Marcel Durst (Managing Director), Simon Schatzmann (Head of Consulting), Tanja Meier (Consulting). Responsible at Voltafilm, Bern: Steve Walker & Markus Heiniger (Production/Realisation Film). Responsible at Aura: Emanuel & Gabriel Ammon (drone images). Responsible at Projektstudio: Peter von Siebenthal (sound mixing). Sound: Janosch Röthlisberger.

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