NZZdomizil.ch extends its reach to regional newspapers

The cross-media real estate marketplace operated by NZZ, NZZ Online, and NZZ am Sonntag is expanding its reach in the Greater Zurich Area.

NZZdomizil.ch, the cross-media
Real estate marketplace of NZZ, NZZ Online and NZZ am Sonntag, expanded
its reach in the greater Zurich area. Since September 2
the printed advertisements every Friday also in the regional newspapers
Zürcher Oberländer, Zürcher Unterländer and Zürichsee Zeitung. In addition
the online offer is available via the respective website of the
available in various newspapers. In addition to electronic interfaces
NZZdomizil.ch offers the same level of service as other industry marketplaces.
extensive editorial section.

Call for entries for the "Yearbook of Advertising" is online

Econ Verlag is looking for the best German-language campaigns of the year.

Econ Verlag is organizing the competition for
for inclusion in the "Yearbook of Advertising" 2006. We are looking for the
best German-language campaigns of the year. For the first time, the
Online advertising is not evaluated separately, but is included in the
integrated into the classic area. To facilitate the participation of
Internet work, their fee will also be reduced. The
Registration for the competition is now completely online at JdW.de.
The registration deadline is September 30.

Graphics industry recovers slowly

An analysis of the 2004 Viscom Industry Benchmark Study and the latest business survey from the second quarter of 2005 indicates a recovery in the economic situation in the printing industry.

The evaluation of the
Viscom company comparison 2004 and the current economic survey of
2nd quarter of 2005 show a recovery in the economic situation in
in the printing industry. However, the situation remains tense.
Smaller companies only recovered in the course of 2004, which can be attributed to the
adjustments to their business structures. 55.8 % of the
companies participating in the second quarterly survey in 2005
assess the earnings situation both in the Graphics segment, in the
media prepress and further processing compared to the
the previous quarter. On the other hand, the depressed
Earnings situation in the printing sector remains problematic. Viscom surveys in
Cooperation with the KOF Swiss Economic Institute/ETH ongoing
Values that reflect the economic development of the graphic arts industry
to show.

Teleclub in dispute with Cablecom

The pay-TV channel Teleclub complains about the cable network operator in a letter to its customers.

The pay-TV broadcaster Teleclub complains in
in a letter to its customers about Cablecom. As 20 Minuten
reported, it states that the cable network operator envisions a
week before the start of the new program range. He
refused to connect five new channels.
Cablecom spokesperson Stephan Howeg justifies this: "There is no
agreement, which obliges Cablecom to provide more than the existing 12
channels." Teleclub Board of Directors member Willy Heinzelmann sees this completely
different, there is indeed such a thing. However, it is debatable how many
data may be distributed on the channel.

Google sells print ads

Google is taking a step into the offline world: For a few weeks now, the search engine giant has been buying advertising pages in IT magazines and sells them to customers of its AdWords program. continue.

Google takes a step into the
Offline world: For some weeks now, the search engine giant has been buying
advertising pages in IT magazines and sells them - divided into
Quarter or fifth pages - to customers of its AdWords program
further. Above the advertisements there is a link to an online version of the site with
further links. Google itself is only available in a small
Byline ("Ads by Google"), as News.com reports.
One of the companies that have taken the bait is the software company AHS
Systems. According to its own information, it pays for two months of "Ads by
Google" in the fortnightly PC Magazine 4000 to 5000 dollars, while a
comparable ad placed directly would cost 3000 dollars per month
would. In addition to the price advantage, there is the tracking that Google offers,
company boss Jeff Witkowski told News.com. This refers to
on the one hand to the links in the online version, but also to the
Ads: Here, advertisers can get free phone numbers from Google
as a feedback channel. The search engine company routes the calls
and evaluates them at the same time.
Market observers are divided as to whether this is an experiment or not.
or a new business segment. "Obviously Google is striving
to offer advertising customers more than just a text link," said Tim
Hanlon, Head of New Media at Publicis Media Group,
told News.com. He believes that Google is moving into its traditional territory.
of media agencies between advertisers and the media.
Barry Schwartz, editor of the online industry forum Search Engine
Roundtable, believes that it makes sense for the search engine to
of the declining supply of cost-per-click advertising space on the Internet after
alternatives. Analyst Safa Rashtchy (Piper Jaffray), on the other hand
would be disappointed if Google invested a lot of money in a print advertising department.
would invest, and thinks it is just an experiment.

TPC brings in business manager from Bavaria

The Board of Directors of TV Productioncenter Zürich AG (TPC) has appointed Alexander Krombholz as managing director. ...

The Board of Directors of TV Productioncenter
Zurich AG (TPC) has appointed Alexander Krombholz to the
Business Manager elected. He will take office no later than February 1.
Roger Sidler, who left the company at the end of April.
The 47-year-old Krombholz has a university degree in
electrical engineering as well as in economics and industrial science and is
today head of the television production department at the Bayerischer
Broadcasting. In addition, he is Chairman of the Conference of Heads of Production
of ARD and ZDF.

Iso Rechsteiner heads DRS regional editorial offices

At the beginning of 2006, Iso Rechsteiner takes over head of the new Regional Editing department at Schweizer Radio DRS and becomes a member of the Executive Board.

At the beginning of 2006, Iso Rechsteiner takes over the
Head of the new Regional Editorial Department of Swiss Radio DRS
and becomes a member of the Executive Board. Rechsteiner was a member of the Executive Board from 1994 to
2001 editor at the Regionaljournal Ostschweiz. He then moved to
the business editorial department of SR DRS, of which he was deputy head.
since 2003. SR DRS dissolves the regional editorial offices from the department of
information and summarizes it at the management level in a
own programming department in addition to DRS 1, DRS 2, DRS 3 and the Information
together. It comprises around 80 positions and has a budget of
around 11 million francs.

Integrated communication and its controlling

Under the title "Communication Controlling", the symposium of the Swiss Forum for Corporate Swiss Forum for Corporate Communications (SFU).

Under the title "Communication Controlling", the symposium of the
Swiss Forum for Corporate Communications (SFU). The
all communication from companies and other organizations to
and financial evaluation is a difficult and challenging task.
complex task. That is why the SFU has invited speakers to the event in Olten
which gives participants an overview of methods,
Processes and metrics for monitoring public relations,
Sponsoring, TV, Internet and internal communication. In the
The conference will be followed by the first "Award
Corporate Communications by Headline - Best Practice". With
This award recognizes creatively integrated communication services
excellent. Registration for the fee-based symposium is open from
immediately via the website of the University of Applied Sciences Solothurn Northwestern Switzerland
possible.

Viva strengthens management

Effective immediately, Fritz «Gide» Kuhn will join the executive board of the Zurich-based agency Viva AG for Communication as a senior consultant.

As of now Fritz "Gide" Kuhn takes part as
Senior consultant joins the management of the Zurich agency Viva
AG for communication. He takes over the strategic and operational
Support for various client mandates as well as specific tasks in the
further expansion of the agency. According to Viva CEO Georg Gasser, the
Kuhn's competencies in both brand management and the classic
advertising as well as in the communicative accompaniment of events and
Sponsorship activities. "Gide" Kuhn had also already worked several times with the
Viva's creative partner, Claude Catsky. Most recently
Kuhn worked for Lowe.

Faspo announces Sponsoring Award 2004

The Faspo sponsorship association and the German Communications Association award prizes to concepts from Germany, Switzerland Switzerland and Austria.

The Faspo sponsoring association and the
German Communications Association organize the 13th International
Sponsoring Award. The award recognizes concepts that have been implemented in Germany, the
Switzerland and Austria were realized. The prize is awarded in the
Categories Sports sponsoring, Cultural sponsoring, Media sponsoring and
Public Sponsoring. An additional prize is awarded for innovative
solutions. The mutual benefit for sponsor and
Sponsorship is a key criterion for the evaluation. All
Market participants can propose projects; at the same time, the jury
own proposals for discussion. The deadline for submissions is November 30.
Nomination is free of charge; participation in the final round is free of charge for
the finalists are subject to a fee. The awarding of the International
Sponsoring Awards 2005 will take place on January 17, 2006. More details
Information and tender documents can be found on the website
of the association.

Unic Internet Solutions grows by over 30 %

Unic Internet Solutions achieved revenue growth in the first half of 2005 and also increased its earnings.

(pr) Unic Internet Solutions has achieved in the first
In the first half of 2005, we achieved sales growth of over 30%. The result
was also further increased compared to the previous year. With
now over 70 employees in Berne and Zurich, Unic has thus
further strengthened its leading market position.
"First and foremost, a sustainable business needs satisfied customers.
Customers, motivated employees and a healthy balance sheet. In all three
This year, we have achieved the best results in the
The company's history," summarizes Heiner Grüter, CEO and Partner,
summarizes the course of business to date.
In addition to very pleasing business with existing customers, Unic was also able to
in new customer business. The newly acquired customers in the
This year's key players include BKW-FMB, Coca-Cola Beverages,
State Chancellery of the Canton of Aargau, Microsoft, Siemens Building Technologies,
Sunrise, and Swiss Life.
"We have intensified our market presence, expanded our consulting business
and consistently focused our organization on the market.
Heiner Grüter, CEO and Partner, explains the formula for success.
For the year as a whole, Unic expects sales to be at least 30% higher than in the previous year.

Rhône Média acquires stake in Alpmedia

The editor of *Nouvelliste* Rhône Média is acquiring a stake in the *Rhone Zeitung*.

Rhône Média SA, the publisher of the
daily newspaper Le Nouvelliste from the Lower Valais, is taking part in a
third of Almedia AG. This company publishes the biweekly
free publication RhoneZeitung (RZ). The participation occurs
January 1, 2006 in force. As the publishers are active in neighboring areas
they are planning to utilize existing synergies in printing, sales and distribution,
marketing and editorial services. Rhône Média will take over the printing of RZ from Büchler Grafino in Berne at the beginning of 2006, and its subsidiary Messagerie du Rhône will be responsible for distribution in future.
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