Ewout Kea has been Head of Compliance at Swisscom since 2005. Kea is currently responsible for risk management and the internal control system (ICS). In this role, he has dealt with all Group subsidiaries and therefore already knows Billag and its tasks well, as the company writes. With the election of Ewout Kea, the management of the collection agency is once again complete.

The first works from the package of measures, which will be implemented throughout Europe, will be on display from summer 2010.

National Councillor Daniel Vischer (Greens/ZH) wanted to know what the Federal Council had to say "about a monopoly in such a sensitive area". Since the Swiss office of the Deutscher Depeschendienst (ddp) was closed, only the SDA still offers a domestic service. Vischer asked why the SDA was "spending money on creating a monopoly" and at the same time asking the federal government for higher subsidies. Casanova said that SDA was a company under private law and that the federal government had no insight into its business. The Federal Chancellery is not aware of any request for higher subsidies. The federal government has no influence on the prices that SDA negotiates with its other customers. It also remains to be seen how much the Confederation will pay SDA under the Language Act. The Federal Council is not indifferent to the fact that SDA is the only agency in Switzerland to offer a domestic service. However, it does not wish to comment on this at the moment.

The theme of the competition, which is being advertised on various websites and via various cantonal banks and Bank Coop, ties in with last year's fund promotion by Swisscanto. Under the motto "the right partner makes you happy", a campaign was launched that focused on the analogy between investment products and pets. What is true for pets is also true for investment funds: the right choice is crucial, according to the advertisers. The website is now available Swisscanto-partner.ch to upload your own photos, rate others or win one of five Sony digital cameras in the additional partner memory.

Responsible at Swisscanto: Sibylle Mangold (Head of Service Marketing), Monika Hartmeier (Project Manager Marketing). Responsible at Spillmann/Felser/Leo Burnett: Reto Clement (AD) Christian Stüdi (Text), Patrick Suter (CD), Ivana Giannakis, Sarah Kappeler, Pam Hügli (Consulting); Update (Online).

At the same time, Sarida Bossoni will actively and creatively support the producers Michael Gloor and Florian Studer and their teams in the acquisition and processing of inquiries. Bossoni has worked as an agency producer at Exxtra Kommunikation for the past seven years. In this role, she has produced over 70 cinema and TV commercials in Switzerland and abroad.

The commission assessed the clarity, design, user guidance and the dossiers of the Website positive overall. The archive and the search function were criticized. The members of the Program Commission criticized the confusing presentation of the results and the lack of an option to limit the search for programmes. The archive symbol was also the subject of discussion. The stylized calendar was judged to be too small and difficult to find. The majority of commission members visit the regional journal's website to listen to programs they have missed. However, only a few use the website as a news portal.

Sappi's "Ideas That Matter" jury will assess the applications throughout the year and award ad hoc support in the form of paper. There may also be tree planting to support areas devastated by forest fires or to offset carbon emissions, for example. To be eligible, print campaigns, projects or CSR programs must demonstrate an environmental, sustainable and/or humanitarian impact. This can include: Reducing carbon emissions, ecological footprint, improving people's quality of life or promoting prosperity by developing local economies and promoting sustainability.
Students also have the opportunity to take part in a separate annual "Ideas That Matter" competition as part of their curriculum. The deadline for student submissions is June 1, 2010, and winners will be announced in mid-July. For the annual student competition and ongoing professional submissions, entries from the following areas are eligible: Agriculture, Animals, Energy, Environment, Reforestation, Healthcare, People, Science, Water and Education.

It is already clear that Spotlight will remain in Mannheim for five years. The Spotlight awards are always decided twice. Firstly, by an expert jury with representatives from agencies, production and universities. Secondly, however, by the live and digital voting public itself.
A host of new, often cross-media platforms for advertising have emerged. Spotlight has gradually adapted its sections and price categories to this changing environment. In addition to the supreme discipline of tv & cinema, these are web & mobile for advertising on the Internet and for cell phones, no limits for all other formats of the rapidly developing moving image advertising communication and, in cooperation with Pforzheim University, Spotlight Visions as a future prize for the advertising of tomorrow. To mark the start at the new location, the festival is also cooperating with a nationally renowned Mannheim organization: the Popakademie Baden-Württemberg. The Spotlight Music Award honored the best audio branding for the Spotlight International Advertising Film Festival. Popakademie students had developed proposals based on a briefing; a preliminary jury nominated two of them. Which of these two finalists would win was decided on the Spotlight evening, as with the other prizes, by the audience via digital voting. The prizes in this competition are endowed and amounted to CHF 7,500. The student gold winners of the audience awards are also endowed. The Film Commission Metropolregion Rhein-Neckar donated the CHF 1,000 prize money for each award.
Festival directors Peter Frey and Thomas Falkenstein were responsible for the program. Spotlight is supported by the City of Mannheim, MFG Filmförderung Baden-Württemberg, Landesanstalt für Kommunikation LfK and the Baden-Württemberg State Ministry. The scientific partner is Pforzheim University.

Spotlight Awards 2010: The winners
Matthias Spaetgens, Scholz & Friends, and Barbara Kranz, Telemaz Commercials, both Berlin, chaired the expert jury in the main Spotlight tv & cinema competition. Stefan Kolle, KolleRebbe Werbeagentur, and Simone Ashoff, Good School, both Hamburg, chaired the expert jury in the Spotlight main competition web & mobile. Gabriele Röthemeyer, Managing Director of MFG Filmförderung Baden- Württemberg, Stuttgart, chaired the jury for the student competition for many years. They were supported by colleagues from renowned agencies, film production companies, media editorial offices and the important training centers for advertising film.

Prizes of the expert jury, Spotlight main competition
Category: tv & cinema
Spotlight in gold: Anthem. Product: Hornbach Baumarkt, Heimat advertising agency, Berlin.
Spotlight in silver: Spot series Beach Bar / Bus / Tennis. Product: AIDS prevention, Euro RSCG Zurich / Eurad.
Spotlight in bronze: What drives us. Product: Bundesverband der Volksbanken und Raiffeisenbanken e.V., Heimat Werbeagentur, Berlin
Category: web & mobile
Spotlights in gold and silver were not awarded this year.
Spotlight in bronze: S 1000 RR Tabletrick. Product: BMW Motorrad; Serviceplan Erste Werbeagentur, Munich.

Prizes of the expert jury, Spotlight Students
Category: tv & cinema
Spotlight in Gold: Lada Niva €" Roscosmos Edition 1-3. Florian Friedrich Dünzen, University of Television and Film Munich.
Spotlight in Silver: Oleg €" Life of a weightlifter. Alena Jelinek, Lena Kraeber, Mario Zozin, Philipp Haberlandt, Filmakademie Baden-Württemberg.
Spotlight in bronze: German potatoes. Christoph Ischinger, Munich University of Television and Film.
Category: web & mobile
Spotlight in Gold: You are a terrorist. Alexander Lehmann, University of Applied Sciences Kaiserslautern.
Spotlight in silver: Megawoosh. Nikolas Hannack, Munich University of Television and Film.
Spotlight in bronze: Plug-in game. Christoph Kannenberger, Institute of Design Hamburg.

Prizes from the expert jury
Category: no limits
Spotlight in Gold: The PEN Story. Product: Olympus PEN camera; DSG Dialog Solutions, Hamburg.
Spotlight in silver: Kolle Rebbe 15 years. Product: Kolle Rebbe; Kolle Rebbe GmbH, Hamburg.
Spotlight in bronze: Blitz. Product: BMW S 1000 RR; Serviceplan Erste advertising agency, Munich.

Audience prizes Spotlight main competition
Category: tv & cinema
Spotlight in Gold: Bus. Product: AIDS Prevention; Euro RSCG Zurich / Eurad.
Spotlight in silver: Maranello. Product: Audi R8 5.2 FSI quattro; tony petersen film, Hamburg.
Spotlight in bronze: Nature - Moths. Product: Sympatex membrane; SERVICEPLAN, Munich.
Category: web & mobile
Spotlight in gold: Evian Roller Babies. Product: Evian mineral water; Euro RSCG BETC.
Spotlight in silver: Cow off the ice. When the going gets tough; product: legal expenses insurance; trio-group communication & marketing Mannheim.
Spotlight in Bronze: Oettinger Viral. Product: Inlingua; Kolle Rebbe, Hamburg.

Audience Awards Spotlights Students
Category: tv & cinema
Spotlight in Gold: Poverty has many stories. Product: Social Spot; Isabel Prahl, Academy of Media Arts Cologne.
Spotlight in silver: German potatoes. Product: Pfanni; Christoph Ischinger, Munich University of Television and Film.
Spotlight in Bronze: Postman. Product: Apple iPhone; Matthias Lang, Munich University of Television and Film.
Category: web & mobile
Spotlight in Gold: Plug-in game. Product: DFB FrauenfuŸball; Christoph Kannenberg, Institute of Design Hamburg.
Spotlight in silver: You are a terrorist. Product: social marketing campaign; Alexander Lehmann, University of Applied Sciences Kaiserslautern.
Spotlight in bronze: EGO. Product: Rolf Benz; Susanne Kultau, die medienakademie Hamburg.
Public prizes no limits
Spotlight in Gold: The PEN Story. Product: Olympus PEN camera; DSG Dialog Solutions, Hamburg.
Spotlight in silver: Darkroom. Product: Exground Filmfest Wiesbaden; Daniel Seideneder, FH Mainz.
Spotlight in bronze: Blitz. Product: BMW S 1000 RR; Serviceplan Erste advertising agency, Munich.

Pforzheim University Spotlight Visions Award
Ex aequo, for a spot from the spotlight Students web & mobile section: You are a terrorist. Alexander Lehmann, University of Applied Sciences Kaiserslautern.
For a spot from the no limits section: Blitz. Product: BMW S 1000 RR; Serviceplan Erste advertising agency, Munich.

The information service for the communications industry had redistributed an interview with publisher Michael Ringier from the Group's in-house magazine. As the Sonntagszeitung writes, the Group informed the company operating Klein Report that the unauthorized, complete takeover of the interview with Mr. Ringier was inadmissible.

However, the campaign will not be launched until April 6. The drinks giant will then be encouraging Germany to cheer - in an integrated campaign with celebrity support. Miro Klose shows his cheering somersault in a TV commercial and the Cameroonian Roger Millas performs his corner flag dance. This was announced by Wuv.de on Thursday. The commercial will be accompanied by music from Somali musician K'naan. The commercial was developed by the Argentinian agency Santo. The Berlin agency Mc Cann Erickson is responsible for the German version with Klose. In the Intermet, Oliver Pocher performs his own corner flag dance variation and calls on Internet users to upload their own goal celebration scenes. The beverage giant has set up its own YouTube channel for this purpose.
The marketing director does not want to reveal the size of the budget for the World Cup campaign, except to say that it is in the double-digit million range and should generate around 1.5 billion contacts. This will be achieved not only by spots on the Internet and television, but also through a cooperation with the collector's picture provider Panini. In any case, Coca-Cola will be cheering no matter how the World Cup goes.

Until April 1, it will be broadcast during prime time on 16 national and international channels in Switzerland. Three additional versions of the TV commercial, each tailored to the season, will follow through the end of the year.
The commercial tells the story, in four episodes, of how dreams inspire people to turn their everyday lives into something special. Director Laurence Dunmore, known for his film ’The Libertine,« shot more than 10,000 meters of film for the commercial. The 59-second film was produced in South Africa and Slovenia, in collaboration with the advertising agency Saatchi & Saatchi and the film production company The Gang Films, Paris.
The "French Touch" that is synonymous with Manor was embodied by the two Parisian lead actors, Gaëlle Hérisson and Jean Paturel. The film's soundtrack, sung by Yasmin Shah Felidat, was written specifically for Manor by Gilles Camus.
The movie will be available starting Monday, March 8, at 9:00 a.m. on Manor.ch It will air starting tonight through April 1 during prime time on the following channels in Switzerland: SF1, SF2, SF Info, TSR1, TSR2, RTL, RTL2, Pro7, Sat1, 3+, Vox, RSI1, RSI2, RTL9, TRC, and M6.

The sharp decline in advertising revenue was followed by permanent job losses. Now the Swiss media union Comedia has declared a job crisis. The media landscape is being destroyed, as Stephanie Vonarburg, Central Secretary for the Press and Electronic Media Sector at Comedia, emphasized in an interview with Pressetext. Critical journalism is in a bad way.
A gigantic concentration process is underway in which the industry is shrinking to a few remaining media companies, says the industry expert. However, they are also reaching critical limits if they continue to bleed their editorial offices dry.
According to the media union, around 1,000 jobs have been lost in the Swiss media sector since fall 2008. And the job cuts are still continuing. Just yesterday it was announced that Espace Media intends to cut seven full-time jobs at Berner Bär. Entrepreneurs are also losing valuable experience and know-how as a result of the cutbacks, Comedia points out.
As a result, media coverage is increasingly coming from the press departments in corporations. Vonarburg explains that the leaner editorial teams are increasingly at the mercy of PR offices and communications departments and are dependent on their preparatory work. There is a danger that criticism in journalism will become a scarce commodity, even though the remaining journalists are still trying to do a good job.