Together, the two companies offer independent TV producers the opportunity to market their formats and thus create clear added value for them thanks to innovative special forms of advertising. The first projects are already underway.
Novo Media Managing Partner Matthias Luchsinger is very pleased about the partnership: "The last few weeks have shown that the advertising market is ripe for new types of cooperation and creative solutions," he is quoted as saying in a press release. Luchsinger uses the "old pattern" of media marketing to expand on his statement: "Until now, marketers have relied on mass. As much as possible and as everywhere as possible. But we say: if you want to be relevant in your niche and make an impact as an advertising client, you have to rely on new forms of networking people, media and content. This is exactly where the cooperation with Ultra Images comes in."

The Innocent smoothies with knitted hats will be on sale in Coop stores throughout the country from November 15.
For every smoothie with a knitted hat sold, Innocent donates 50 centimes to Pro Senectute, which uses these donations to ensure that older people in Switzerland stay warm through the coming winter. And because the woolly works of art are too good to throw away, Innocent is now also looking for suggestions for recycling knitted hats. Good ideas can now be sent to [email protected] send. The most original will be published with a photo on Innocentsmoothies.ch published.

This not only saves the private bank time, but also the associated costs, according to a statement from the agency. The advertisements appear in Alpha and Le Temps Carrières.
Responsible at Hyposwiss Private Bank: Hansjürg Christen (Head Business Development & Finance), Marisa De Faveri Schweizer (Head Marketing & Communication), Carole Vogel-Ringli, (Head Marketing & Communication). Responsible at Walker: Pius Walker (CD), Heinz Helle/Martin Arnold (text), Stefanie Huber/Golf Nuntawat (AD), Signe Fleischmann (graphics), Cornelia Nünlist/Lisa Binkert (consulting).

Revenues rose from 631.4 million euros to 711 million euros, as Axel Springer announced on Wednesday according to SDA. Axel Springer benefited from the joint venture with Ringier in Eastern Europe. The two media companies have been operating jointly there since July 2010 - Axel Springer therefore recorded a 55.8 percent increase in revenues in Eastern Europe in the third quarter. Calculated over nine months, revenues in this segment rose by 19.4 percent. Without the joint venture with Ringier, Axel Springer's revenues in Eastern Europe would have grown by only 5 percent.
The German media group grew by 16.9 percent to 162.5 million euros, not only in Eastern Europe, but also in international newspapers in general. In Switzerland, various TV program guides as well as Bilanz, Handelszeitung and Beobachter, among others, belong to the German publishing house. The media group is confident for the year as a whole: Axel Springer expects an operating profit before taxes in the order of the record figure from the 2008 financial year.

Swiss Radio (SR) DRS and Swiss Television (SF) announced on Wednesday that Thomas Grond will remain head of the children's editorial department Zambo, which he has helped to establish since 2009. Rolf Tschäppät has been appointed Head of Comedy and Quiz, Tom Schmidlin will be responsible for Popular Culture and Popular Music and Sven Sarbach will head the Show and Events department.

The managing director of the new company is Carmen Schiltknecht, the previous owner of Art & Work. FBM Communications comprises the services Corporate Identity, Corporate Events and Public Relations. The full integration into the FBM Group with the FBM Entertainment and FBM Gastronomy divisions should bring further synergies for clients, according to the press release.

Carmen Schiltknecht, Managing Director.

The members of the FBM Group management (from left to right): Freddy Burger (owner of the FBM Group), Christoph Menti (Managing Director Gastronomy and Hotel Management), Carmen Schiltknecht (Managing Director FBM Communications), Angelo Stamera (Head of Public Events & Theater Management), Thomas Helbling (CFO FBM Group).

Depression is an illness that can affect anyone, regardless of age, profession, social status, origin or religious beliefs. With posters, brochures and events, the Basel-Stadt Department of Health wants to raise public awareness of this socially relevant topic in Basel and make those affected as well as relatives and friends aware that there is a wide range of help available. The newly founded network Fokus Psychische Gesundheit Basel-Stadt also aims to unite various institutions under one roof. CR Basel developed the communication presence for this purpose.

According to a press release issued on Wednesday, Hürlimann joins Tele 1 as a proven marketing and communications expert who is well-known in Central Switzerland. The 46-year-old was most recently Head of Advertising Market and Head of Advertising Sales at AZ Medien, where he was responsible for the Aargauer Zeitung and Sonntag newspapers. He previously worked in Lucerne as Head of Publishing Business and Communications at the UD Medien Group and for 10 years as Publishing Director of Insider Verlag AG.

The Central Swiss television station Tele 1 went on air for the first time on February 1, 2010. Tele 1's program focuses on information and culture as well as regional reports.

After the roaring parties in the fridge, this series of commercials focuses on spicy dialog: mayo and mustard tubes of all kinds lie in cozy togetherness next to carrots, eggs, sausage and baguettes. Until the chats from the middle of life charmingly get to the heart of what makes one or other Thomy variety so irresistible.
The TV commercials were again produced by Markenfilm, with UPP Prague responsible for the 3D animations.
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Responsible at Nestlé: Corinne Gabler (Division Executive Manager), Danièle Michel (Head of Corporate Communication), Agnès Lalanne (Marketing Manager Thomy), Sibylle Scherrer (Brand Manager Thomy), Laurence Vernerey (Brand Manager Thomy). Responsible at Advico Young & Rubicam: Thomas Schöb (ECD), Isabelle Hauser, Fabienne Marcolin (AD), Julia Brandstätter (text), Annik Weber (graphics), Pablo Koerfer, Tanja Mezan, Emilia Vasella (consulting), Cem Vanderschaar (agency producer). Production: Heinrich Reinacher, Jens Derler (Markenfilm Schweiz AG), Jan Malir (UPP). Setting: Alex Kirschner (Kirschnermusic).

As the spring campaign with the hedgehogs has already shown, Floralp is also a reason for dough animals to get weak in the knees. Spillmann/Felser/Leo Burnett has now taken this idea a step further with a new motif. The dough men are now also addicted to the preferred butter. So much so that the happy Floralp Mödeli-Ergatterer flees from his companions so as not to have to share. The motif has been used as a single and double poster in German- and French-speaking Switzerland since the beginning of November.

Responsible at Floralp: Peter Ryser (Managing Director BO Butter), Martin Rüst (Head of Advertising + Media SMP), Angela Perniola (Project Manager Floralp SMP), Matthias Glauser (AMS Media). Responsible at SFLB: Maren Beck (text), Oli Kreienbühl (AD), Martin Spillmann (CD), Béa Weilenmann, Pam Hügli (consulting), Suzana Kovacevic (art buying). Photographer: David Willen. Image processing: Tanja Willen. 3D conversions: Philipe Chrétien.

The partnership offers McDonalds one of the most attractive event platforms in southeastern Switzerland, says Peter Kilchenmann, head of 13 McDonalds restaurants in the region. "We consider the fact that we were able to win a company with national charisma as a reward for our good work," says Eisgala initiator Georg Gasser.
In addition to McDonalds, main sponsor Vaillant, sponsors Volkswagen and Südostschweiz Medien as well as the regional institutions Destination Davos Klosters and the Sports Commission of the Davos Municipality are also supporting the Ice Gala Davos.

The day after, you may only vaguely remember turning on your PC, and perhaps the Facebook logo is still vaguely in your mind's eye. Anyone who dares to check what traces their nightly social media visit has left behind can expect embarrassing to very embarrassing publications of comments, pictures or videos. This can be avoided in future: An alcohol test plugin is designed to prevent postings while intoxicated.
Here's how it works: the software tool uses five different, relatively simple skill tests to check whether the user is sober enough not to stumble on the social web. For example, a circle that moves across the screen must be followed with the mouse, or the alphabet must be typed backwards. If the test is not passed, the plugin blocks access to the portal. The installation of the test developed by security specialist Webroot is of course voluntary, but is recommended for anyone who likes to spend time on social websites in a drunken state.
(Source: Press release)