Therefore, the message for the new season was also freshly painted on the asphalt: Spring at last.

The current magazine shows how the shoes can be combined with the latest fashion. And fashion expert Luisa Rossi gives tips on which occasions the trend shoes sneakers fit perfectly.

Walder now offers the possibility on its website to reserve shoes for a non-binding fitting in the desired store. Both for women's, men's and children's shoes. For children, Walder is the number one in Switzerland with its Walder Junior departments and stores.

Responsible at the shoe store Walder: Daniel Walder (Managing Director, Head of Marketing & Sales), Sabrina Wagner (Advertising and Communications Manager ad intermin). Vresponsible at Leo Burnett Switzerland: Axel Eckstein (ECD), Christoff Strukamp (Art Direction), Mark Stahel (Text), Alba Rau (Graphics), Dominik Mätzener, Elodie Caucigh (Consulting), Erasmo Palomba (Art Buying), Daniel Strickler (Production), Martin Ottinger (Image Editing), Roger Weber (Photography), Kevin Högger (Illustrations).

 

After the successful fall campaign, the second wave of the broad-based typo campaign by Aarau-based agency Renzen is running in time for the start of spring, positioning the traditional company Spross as a likeable, customer-oriented, flexible service provider. The aim of the campaign is to rejuvenate the Spross image somewhat and to present the company as an uncomplicated garden specialist that also offers the right solution for smaller, private gardens at an attractive price. After all, "No garden is too small to be a Spross garden." The typo concept makes it possible to play with very different messages in a way that is appropriate for the media and the target group, and to respond very specifically to local conditions (train station, traffic lights, street curve, etc.).

In the current wave, F12 and F200 posters are being used in the greater Zurich area. In the next few weeks, the new Spross website will also go online. A further campaign phase with various communication measures is planned for fall 2016.

Responsible at Spross Ga-La-Bau, Zurich: Natalie Spross Döbeli (CEO); Christine Aschwanden (Marketing). Responsible at Renzen Communications, Aarau: Hanno Lietz (CD/Text); Patricia Belser (Graphics); Jan Maurer (Vice CEO); Joël Hummel (Consulting). Responsible at Zip Media, Zurich: Thomas Rüttimann (owner); Vania Costa (media consulting).

 

This time, it was based on an advertising impact study recently conducted by VBZ for the new lifestyle drink Yotoco. So the creative team from Altenrhein immediately named the product a hero and sent out unpackaged, directly addressed and VBZ-blue printed bottles of the new drink. Inside, the recipients found the complete study booklet, which proves how successful bus and streetcar roof advertising can be, even with the launch of new products and even with a small budget.

Responsible at VBZ Trafficmedia: Alija Idriz (Head of VBZ TrafficMedia), Daniel Andres (Sales Manager VBZ TrafficMedia), Serge Nater (Product Management VBZ Trafficmedia). Responsible at Agentur am Flughafen, Altenrhein: René Eugstair (Creative Direction), Dominique Rutishauser (Art Direction), Valeria Hörler (Graphics), Miriam Egli (Text/Consulting).
 

As a child of the 80s, you will certainly be familiar with him. Probably not for everyone else. Although... at least you know the song "Never Ending". The title track of the film adaptation of Michael Ende's classic children's novel has survived the years since 1984 much more unscathed than the film's special effects, which were breathtaking at the time.

Even "The Neverending Story" had an ending, but her music lives on forever. "Never Ending" is streamed worldwide on Spotify every day - even today. And so, in the new edition by Wieden + Kennedy, Atréju rides through the clouds on the dog-like lucky dragon Falkor, just like in the final scene of the film. A small detail: the lead actor Noah Hathaway is no longer twelve, but now 44 years old. In contrast to some of the songs on the playlist Neverending80s.comwhich seemingly never old grow older.

In the same campaign, Wieden + Kennedy also created the playlist MovingUpToCanada.com has put together. As a precautionary measure, it is aimed at US citizens who would prefer to emigrate to Canada after the presidential elections - should the worst come to the worst. And need the right soundtrack on the way. (hae)

The ruling in the Grand Chamber of the Court of Justice is final and was made by 15 votes to two, as announced by the Federal Office of Justice (FOJ) on Tuesday. The article in the magazine L'Illustré concerned a car driver who crashed onto the sidewalk of the Grand-Pont bridge in Lausanne in 2003. Three people died and seven were injured. According to the FOJ, the text caused quite a stir at the time. The driver was later found guilty of multiple murder and attempted murder and sentenced to imprisonment for insanity.

Statements revealed

The journalist revealed statements that the accused person responsible for the accident had made to the investigating judge and the police. He had received the information anonymously and considered it appropriate to make it public, he argued. In the canton of Vaud, the journalist was fined CHF 4,000 in 2005 for violating the ban on publishing official secret proceedings. The Federal Supreme Court upheld this ruling in 2008, but on July 1, 2014, a chamber of the European Court of Human Rights (ECHR) in Strasbourg ruled by four votes to three that the journalist's sentence violated his right to freedom of expression. The Swiss authorities referred this ruling to the Grand Chamber of the ECtHR. This chamber has now largely confirmed the government's argumentation, the FOJ wrote on Tuesday. In the case of the article in L'Illustré, the Grand Chamber came to the conclusion that the form and content could not be justified by the public's need for information about the accident.

Personal rights also violated

Only a qualified public interest justifies the publication of official secret documents. This was not the case, especially as the responsible authorities had reported regularly on the investigations from the outset. The article in question had only appeared months after the accident. Based on the ruling, the FOJ went on to say that the text also violated the personal rights of the accused driver and the presumption of innocence. In addition, the functioning of the criminal justice system would be jeopardized if trial transcripts were published during proceedings. (SDA)

Daniela Bär, long-time media spokesperson, head of corporate communications and international media relations and member of the executive board at Switzerland Tourism, has decided to leave the organization on July 31 of this year. She is looking forward to new professional challenges after more than one and a half decades of experience in this responsible and versatile function, according to the statement.

Journalists in handcuffs, tear gas against demonstrators and a "Boss of the Bosporus", alias President Erdogan, talking himself into a rage. All accompanied by the sounds of Nena's super hit "Irgendwie, irgendwo, irgendwann" and lines like: "A journalist who writes anything that Erdogan doesn't like will be in jail tomorrow." What is considered normal satire in Germany can sometimes be considered lèse majesté in Turkey. The Turkish government did not find the two-minute video clip about Erdogan, which was broadcast on the NDR program "Extra 3" on 17 March, funny at all and summoned the German ambassador Martin Erdmann. According to information from Turkish diplomatic circles, the Turks even demanded that further distribution of the film be stopped.

Criticism of international interference

In Germany, such a demand may seem "ridiculous", as the German Journalists' Association (DJV) put it on Tuesday. In Turkey, however, interventions against the media and lawsuits against journalists are on the rise. The NDR satirical film features the well-known Turkish journalist Ahmet Sik, who was arrested in 2011 for alleged membership of the secret society "Ergenekon" and spent a year in pre-trial detention. Can Dündar - editor-in-chief of the government-critical Cumhuriyet - is in a similar situation today. He and the capital's bureau chief Erdem Gül are facing life imprisonment on charges including "espionage" and supporting a terrorist organization. The trial began last Friday. Several diplomats, including the German ambassador Erdmann, appeared at the start.

Erdogan reacted angrily

"Who are you? What are you doing there? This is not your country, this is Turkey," he said in a speech on Saturday. Berlin refers to freedom of the press and freedom of expression Before the start of the trial, Dündar told the news agency dpa: "Turkey has never been a paradise for journalists. But to be honest, we haven't even experienced such intense pressure during military coups." Opposition newspapers such as Zaman were placed under state supervision and then brought into line with the government, and the broadcasting of the independent broadcaster IMC TV was severely restricted. Foreign journalists are now also feeling the pressure: the news magazine Der Spiegel withdrew its Turkey correspondent Hasnain Kazim in mid-March because he was denied accreditation. And what does the German government have to say about this? Ambassador Erdmann gave the Turkish government a rebuff. Political satire in Germany is covered by freedom of the press and freedom of opinion, he explained to his interlocutors in the Turkish Foreign Ministry. There was therefore "neither the need nor the opportunity" to intervene.

Balancing act

The German government has been walking a risky tightrope with its Turkey policy for weeks. Chancellor Angela Merkel's concept for solving the refugee crisis cannot be realized without Turkey. At the same time, Berlin has to watch as the Turkish government rigorously restricts freedom of the press and freedom of opinion. Chancellor Merkel and Foreign Minister Frank-Walter Steinmeier have repeatedly addressed the issue in recent weeks. "We need to discuss the interpretation and understanding of civil liberties with Turkey," Steinmeier said before the agreement with Turkey on the refugee deal. However, the two sides' understanding of rights seems to be drifting further apart. The editors of "Extra 3" were not intimidated. After the ambassador was summoned, a photo of Erdogan was posted on their Twitter page with the caption: "Employee of the month".
 

Nobody could get past him. #Erdogan pic.twitter.com/2SRWSzgstA

- extra3 (@extra3) March 28, 2016

Journalists in Turkey can hardly afford so much freedom with impunity. Last year, two illustrators from the satirical magazine Penguen were fined for insulting Erdogan. They are by no means the only ones against whom such accusations have been made. According to the Ministry of Justice, more than 1,800 proceedings have been opened for insulting the president since Erdogan's election as president in August 2014. (SDA/DPA)

 

Perhaps our last tweet... #Erdogan pic.twitter.com/2rcVWVB3Wp

- extra3 (@extra3) March 29, 2016

In a continuation of the campaigns of recent years, In Flagranti has now developed a new television commercial for Hauert.

In it, the squirrel, which until now has "only" been used for Hauert balls, appears as a sympathetic figure and brand ambassador. After all, the depot principle applies to many of the company's fertilizers. This is also referred to by the slogan at the end: "Once spread, a season's worth of pleasure". The current commercial reminds us that spring is the best time to spread fertilizer.

Responsible at Hauert: Philipp Hauert and Judith Bircher. Responsible for strategy, concept and realization: In Flagrante Communication. Film: Brand film Switzerland.

According to the statement, Sterchi wants to focus on Tom Talent Holding and thus avoid conflicts of interest. Tom Talent Holding, founded by Sterchi in 2007, operates Teleboy, among others. The online TV provider is thus in direct competition with Zattoo, in which Tamedia holds a stake.

The Digital Advisory Board advises Tamedia's Board of Directors and management on the further development of the digital business. Thomas Sterchi has been a member of the Advisory Board since it was convened in October 2013, during which time he has made a significant contribution to the further development of Tamedia's digital strategy. Thomas Sterchi is the founder of the Swiss job portal Jobs.ch, which is now owned by Ringier and Tamedia.

The advisory board is composed of the following individuals: Emily Bell, Professor and Director of the Tow Center for Digital Journalism at Columbia University Graduate School of Journalism in New York; Markus Gross, Professor of Computer Graphics at ETH Zurich and Director of Disney Research Zurich; Mathias Müller von Blumencron, Editor-in-Chief Digital Media "Frankfurter Allgemeine Zeitung"; and Sverre Munck, former Vice-Chairman of the Executive Board and responsible for Strategy and International Media at the Norwegian Schibsted Media Group. The advisory board meets three times a year under the chairmanship of Pietro Supino, publisher and Chairman of the Board of Tamedia. (pd/hae)

Karin Flückiger will be the new editorial director of Radio Argovia. The 32-year-old Bernese has worked at Radio 32 for the past ten years, from 2010 to 2015 as editor-in-chief. According to the statement, Karin Flückiger knows Aargau very well and has lived in Zofingen for several years. She will take up the post on May 1, 2016. The previous editorial director, Noël Graber, is leaving Radio Argovia at his own request on May 31, 2016, to take on a new challenge in the private sector.

Karin Flückiger, Noël Graber (top right), Jürgen Sahli (Photos: ZVG/Radioargiovia.ch)

The program director of Radio Argovia, Jürgen Sahli, who has been part of the management team since the start of the station in 1990, is reducing his workload at his own request and will hand over his management duties in mid-2016. As a result, Jürgen Sahli would like to retire at the age of 64, in mid-2017. Until further notice, the two journalistic department heads Oliver Wagner (moderation) and Karin Flückiger (editorial) will take over the function of program management.
 

On Saturdays in the city center, you experience it firsthand: space is a luxury. Chickens have it better there. But only organic chickens. Because on organic farms, generous facilities with at least five square meters of pasture per hen are a guaranteed standard - and a prerequisite for the welfare of the animals and also for the quality of the products. Bio Suisse drew attention to this with a guerrilla campaign: a chicken threw itself into the Saturday shopping bustle in Basel - surrounded by a rolling fence that guaranteed it at least five square meters of space everywhere and at all times. At Easter, a viral of the action was spread via Bio Suisse Facebook page and other online channels.

Responsible at Bio Suisse: Jürg Schenkel (Head of Marketing), Flavia Müller (Project Management Marketing Communication Events). Responsible agency: at Leo Burnett Switzerland. Director/Cinematographer: Markus Etter. Production: Somafilm. Setting: Hastings Zurich.

Until April 15, users throughout Switzerland can participate in the contest by uploading photos or voting for the best photos. In the Helvetia Photo Contest, participants can upload their photos in three different categories and vote for the best photos using a voting system in duel mode. The aim of the Helvetia Photo Contest is to draw users' attention to the Helvetia blog and Helvetia insurance products in an entertaining way. Accordingly, the contest page is closely linked to the Helvetia Blog.

The competition idea, text, and design were all created by Crafft. The competition site is designed according to the "mobile first" approach and programmed in a responsive manner, which is why it works just as well on the smartphone as on the tablet or desktop computer. In addition to the contest site, Crafft designed and produced various animated videos and online advertising materials to promote the contest on Helvetia's other digital channels. There are prizes worth over 10˚000 Swiss francs to be won.