Waz sale sealed

The German Waz media group has reorganized its ownership structure with a deal worth millions: The three heirs of co-founder Erich Brost have sold their 50 percent share to Petra Grotkamp.

The daughter of the second company founder Jakob Funke thus holds a calculated 66.6 percent, Grotkamp's lawyer announced on Monday evening. The Federal Cartel Office has already given its approval. The acquisition will take place with retroactive economic effect as of December 31, 2011. The executor of the Brost heirs has given his approval and the contracts have been signed, the publishing group announced. The purchase price was not disclosed.

According to industry circles, it should be around 500 million euros. Former Chancellery Minister Bodo Hombach, who was Waz Managing Director for the Brost side for ten years, will leave this position with the deal. However, he will continue to advise the media group, according to Hombach, who welcomed the sale to Grotkamp in a statement.

The social democrat Erich Brost and the conservative Jakob Funke founded the Westdeutsche Allgemeine Zeitung in 1948 with a license from the British military government. It became one of the largest regional newspaper publishers in Europe. Today, the Waz media group owns 40 newspapers and more than 100 magazines. With around 15,000 employees, the group generated a turnover of around 1.1 billion euros in 2011, compared to 1.2 billion euros in 2010. After significant staff reductions, the operating result for 2011 is expected to be in the three-digit million range again.

No more obligation to reach an agreement

Following the clarification of the ownership structure, further reforms at Waz are expected in the industry, for example to expand the digital offering. However, the new majority owner Grotkamp must coordinate with the two other owners Stephan Holthoff-Pförtner and Renate Schubries.

The contracts also include Grotkamp's assurance that he will not sell on any Group companies for at least one year, according to executor Peter Heinemann. However: "The end of the previous obligation to reach agreement between the two founding families facilitates decision-making within the Group. For the future, this is an important prerequisite for further expanding the Waz media group," writes Heinemann. (SDA)
 

Etextera: Hospital-ready headlines written

The Solothurn Hospitals are launching an advertising campaign in job listings and on job portals. The copywriting agency Etextera provided the headlines and taglines for the campaign.

The image campaign, which was realized almost exclusively with employees of the Solothurn hospitals as models, can be seen throughout the year in job advertisements in the print media - and also on various internet job portals. Etextera created the headlines and sublines for the twelve advertisements.

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Le Temps: Expanded online offering in finance

Since Tuesday, the dispatch service offered by AWP has been available on Le Temps' website and iPhone app. This service is intended to enrich the finance section of Letemps.ch.

Given the market volatility, the ever-increasing unpredictability and the economic and structural uncertainties, reliable and real-time information on the financial world is indispensable. AWP, a Swiss press agency specialized in business and finance, covers the national and international news and monitors more than 1000 companies.

This new service enriches the Finance section on Letemps.ch, an online platform that has made a name for itself since 2009 by publishing publications required by law and by FINMA announcing the net asset values of collective investment schemes. This information is also available on the Le Temps iPhone app.
 

News oft he World: Report on abusive practices presented

According to a police report, journalists from the British tabloid *News of the World*, which was shut down last year, engaged in abusive practices—such as wiretapping, harassment, and lying—in connection with the case of a murdered girl.

In one case, a person posed as the mother of 13-year-old Milly Dowler and called a potential witness to ask for information about the girl, who was found dead months later in the fall of 2002.

Revelations that the News of the World had hacked the student's cell phone and intercepted messages on her voicemail triggered a scandal that led to the closure of Rupert Murdoch's tabloid and the resignation of senior police officers and employees of Murdoch's media empire.

The News of the World voluntarily admitted that it had gained access to Dowler's voicemail, the deputy chief constable of Surrey Police, Jerry Kirkby, said in a letter to British MPs published on Monday. The newspaper had obtained the 13-year-old's cell phone number and password from classmates. (SDA)
 

Last but not least: sex for a good cause

On Valentine's Day, restaurants are fully booked and flower shops are doing better than ever—but casual dating sites are also booming. That's because even die-hard singles are looking for a romantic adventure on this day.

Many singles do not want to make a long-term commitment and only enter into casual relationships. According to the Federal Statistical Office, living alone after leaving home is becoming increasingly popular. So far so good. But then there's this day on the calendar in February: Valentine's Day. And suddenly things get romantic. "February 14 is an emotional date," says sex counselor Linda Andreska, "many people don't want to go to sleep alone and are in the mood for an erotic adventure." In Switzerland C-Date is the largest platform for finding like-minded people for erotic encounters with no strings attached, according to a press release from this very portal. Such service providers are said to be particularly popular around Valentine's Day: "In recent years, we have noticed a real boom around Valentine's Day," says the founder of C-Date, Heinz Laumann. And the company is convinced that it is acting in the name of good: As well as generating lots of happy singles, they could reduce the high percentage of men masturbating. "Because as the latest C-Date study has shown, the Swiss are European champions in masturbation: 90% of Swiss men regularly masturbate themselves." Well then, dear men, what are you waiting for? Register with C-Date! After all, it's for a good cause ... a small but important contribution to a better world. Let's join the fight against masturbation!

 

Renzen Communications: 125 years of KSA

Press Council approves complaint against Zentralschweiz am Sonntag

In September 2011, the Zug edition of *Zentralschweiz am Sonntag* published a detailed report on Russian billionaire Viktor Vekselberg’s new apartment in Zug. In the opinion of the Swiss Press Council, this constituted a violation of his privacy.

The September 18 report contained details of the street, size, furnishings and price (5.5 million francs) of Vekselberg's new apartment in Zug; it was illustrated with a picture of the construction site. On September 26, Vekselberg's lawyer complained to the Press Council. The report had violated privacy and thus the "Declaration of the Duties and Rights of Journalists".

The editors took the position that Vekselberg was a public figure and had communicated the move to Zug himself. The question of which apartments people of contemporary history move into is of public interest in view of issues such as housing shortage, real estate prices and lump-sum taxation. Regarding the mention of the address, the newspaper said that in the small area of Zug, the place of residence of celebrities is known even without newspaper articles.

Naming the street exceptional

The Press Council, on the other hand, in its decision published on Tuesday, is of the opinion that the naming of a private address in a media report is extraordinary and capable of violating privacy even if identifying reporting is permissible. Access is made much easier and carries the risk of unwanted reactions. Although the house number was not mentioned, it is said further, but with the information about the street, the name of the superstructure and with the picture of the shell of the building, the address is easy to find out even for those who do not know it anyway. And to discuss the given issues, it is not necessary to mention the name of the street.

The Press Council therefore concluded that the naming of the street and the publication of the picture was disproportionate and violated privacy. The complaint was thus upheld. (SDA)
 

Swiss television learns from mistakes

Daniel Jositsch spoke on "Tagesschau" as a legal expert on army weapons. What Swiss television did not communicate, however, was that Jositsch is an SP National Councillor and the partner of Chantal Galladé, one of the biggest supporters of the ban on army weapons.

On November 14, 2011, the main edition of "Tagesschau" broadcast a report on army weapons. The murder of a young woman by an army weapon provided a reason for discussion. The perpetrator already had entries in his criminal record for theft and drug offenses - but the army knew nothing about it. For this reason, Galladé made a statement and explained that the army should have access to such files so that not just anyone can get their hands on an army weapon.

Daniel Jositsch speaks on the topic of data protection, which also arises in this debate. He comments on the topic - his name and the title "criminal lawyer at the University of Zurich" are shown below. What is not written, however, is that Jositsch is an SP National Councillor and Chantal Galladé's partner and therefore not impartial.

Following a complaint, Swiss television has now announced that "Tagesschau" will mention the political office of national politicians when they appear as experts so that viewers know immediately which party the interviewees belong to.
(Source: tagesanzeiger.ch)
 

Change of ownership at Koller Internet

As of January 1, Paddy Gloor acquired all shares in the Appenzell-based online agency Koller Internet from his partner Emil Koller and is now the sole owner. Emil Koller remains the managing director and sole owner of the Koller Werbung agency in Appenzell.

The two agencies, based in Appenzell, will focus more on their specialties in the future, but want to work even more closely together to better exploit the breadth of their shared expertise. Koller Internet emerged from the advertising agency Koller Werbung. More than 13 years ago - at that time as pioneering work - the online division was built up under the management of Paddy Gloor, which is now almost as large as the original parent company Koller Werbung. Currently, 17 employees with different specializations work in the team of communication agencies. The group also includes the Koller Werbung agency in Unterseen-Interlaken, headed by Beatrice Walser.

Koller Internet is active as a specialist for online communication in large parts of German-speaking Switzerland. Especially social media, mobile-optimized websites and eCommerce have gained strongly in importance. The main focus is on high quality implementation and professional consulting in the entire field of online communication and marketing. Koller Werbung works mainly for regional clients. Its main strengths are creativity and originality in the whole range of classic advertising forms. The agency has made a name for itself primarily with the development of strategies for brands and companies.
 

Dotpulse: Four new customers and one new employee

The Dotpulse agency is kicking off the new year with four new clients and a new employee.

Dotpulse has been commissioned to relaunch the websites of Bern Expo, Bindella (in collaboration with The Gate Communication), Herren Globus and Taconova, as detailed in a press release. The agency has brought 37-year-old Spiros Margaris, web software developer and computer graphic designer, on board as a new employee. He previously contributed his expertise to Futurecom, Seitenkick and Serranetga.
 

Certificates for 19 postgraduate graduates at SPRI

Following the successful launch of the program, the first graduates of the SPRI’s postgraduate program, “CAS Leadership and Consulting Skills in PR,” received their Certificate of Advanced Studies.

"The positive response to the course shows us that communication experts today are faced with a complex consulting practice and are looking for targeted support," says Roman Geiser, CCO of Burson Marsteller, who has supported the course from the outset as President of the BPRA. Over the course of five months, the students deepened and broadened their range of tools that will enable them to manage an agency or a communications department. The range of subjects covered the essential structural and organizational elements for mastering the challenges of agency and department management: from the basic processes of consulting to sales techniques, presentation and performance skills, time and self-management, workshop moderation, evaluation and financial management.

The successful graduates: Jennifer Aellen, Anna Brändli-Iten, Lorenz Liechti Torre, Cristina Lusti, Regula Ruetz, Rebecca de Silva, Patrizia Willi. Twelve communication experts were awarded the certificate in the eighth CAS course in Internal/HR Communication: Elena Asanin, Daniela Brunner-Gmür, Martha Dünser, Melanie Frei Haag, Giovanni Leardini, Anna Lemus, Alma Operta, Jeannette Portmann, Claudia Rheinboldt, Michaela Selg, Dr. Norbert Staub, Nadja Widmer. The average grade was 4.8. Giovanni Leardini achieved the best grade with 5.7.
 

Westiform re-labels the Vaudoise insurance companies

Westiform implements the new corporate design of Vaudoise Insurance in illuminated advertising. Around 100 locations throughout Switzerland will be marked with the energy-saving Westiform illuminated advertising elements.

The signage elements consist of illuminated lettering, light boxes and pylons. In the tender, Vaudoise placed great value on high quality and energy efficiency. The products from Westiform impressed with their harmonious, color-true and at the same time energy-saving illumination and high-quality design. Long-life, high-performance LEDs are used as light sources. A control system developed by Westiform automatically adjusts the brightness of the LEDs to the ambient light. As a result, the illuminated advertising always appears equally bright to the viewer in different weather conditions, at dusk and at night - with a considerable energy-saving effect at the same time.

Westiform produced the Vaudoise illuminated advertising elements at its Swiss headquarters in Niederwangen near Bern, where the family-run company employs 160 people. The French-speaking Swiss branch in Lausanne ensures customer proximity. Thanks to experienced project management, Westiform only needed ten weeks to produce the illuminated advertising elements. Delivery of the illuminated signs and installation at the individual locations is in full swing.

In addition to illuminated advertising, Westiform is equipping selected Vaudoise branches with a digital information system (digital signage). This enables Vaudoise to provide customers and passers-by with information on screens in the form of films, images, graphics and texts. The content can be adapted individually and easily for each location. Westiform is responsible for the digital signage project from A to Z: from consulting on the installation of the hardware and software to the transmission technology and development of the content.
 

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