China: Internet censorship tightened after coup rumors

China has drastically tightened Internet censorship following rumors of an attempted coup. On Saturday, two popular microblogging services were forced to disable the ability to post comments.

In addition, 16 websites were closed and six people were arrested. According to SDA, they were accused of "fabricating and spreading rumors". More than a thousand people have been arrested since mid-February in the alleged fight against cybercrime.

The rumors of a coup d'état arose after the up-and-coming politician Bo Xilai was dismissed as head of the Communist Party in the southwestern metropolis of Chongquing in mid-March. This brought to light divisions within the party ahead of the upcoming change of leadership. In this context, rumors of a coup attempt led by security chief Zhou Yongkang emerged. Those responsible for the "lies and speculation" should now be held accountable, as the Communist Party's mouthpiece, "People's Daily", announced in an editorial on Saturday. According to SDA, the state news agency Xinhua reported that 16 websites had been paralyzed because they were spreading rumours "about military vehicles entering Beijing and about something going wrong in Beijing".
had been made.

Two short message services have had to switch off their comment function. These are Tencent QQ and Sina Weibo. Xinhua quoted a spokesperson from the state internet authority as saying that the two providers had been "criticized and punished" for spreading rumours. According to the companies, the comment function will remain blocked until Tuesday.

According to the SDA, Chinese internet users prefer to use short messages of no more than 140 characters to complain about grievances. According to experts, they play an important role in shaping public opinion. Of the half a billion Internet users in the People's Republic, more than 300 million have accounts with online short messaging services. However, the Internet has recently been increasingly "cleaned up" by the People's Republic. Since mid-February, 1,065 people have been arrested on suspicion of cybercrime, as Xinhua reported on Saturday, according to SDA.
 

Enjoy April 1st with Gecko-Emmentaler

The Swiss farmer has announced a tasting of a Gecko cheese on the Bundesplatz in Bern today, April 1, from 2 to 4 pm. The gecko cheese was initiated by Spillmann Felser Leo Burnett for Emmentaler.

Fly-eating gecko lizards are to be placed on cows so that the cows are less stressed. Apparently, this will further improve the quality of Emmentaler AOC. The Swiss farmer has now announced a tasting of this gecko cheese on the Bundesplatz in Bern today, April 1, from 2 to 4 pm:

"Gecko Emmental tastes more harmonious"

Was it a tasting session or just a big April laughter on the Bundesplatz waiting for curious people and cheese lovers? And people came in droves to try the new cheese - according to DRS 1, over 1,000 people accepted the invitation. "Although many consumers found the technology interesting, they preferred the traditional Swiss Emmentaler," explains Emmentaler Switzerland media spokesperson Christoph Stadelmann. 

The Gecko technology was an April Fool's joke; Emmentaler with Gecko technology will not be launched on the market for the time being. However, it is true that Emmentaler Switzerland is indeed working intensively with the ALP research institute to further improve the quality of the milk and cheese. It is also true that Emmentaler Switzerland is working on new products: "We will be presenting Switzerland with a very special product on August 1, 2012," confirms Christoph Stadelmann. "You can already look forward to August 1, 2012!"

> SFLB launches Emmentaler with Gecko technology

 

Association of Swiss Free Newspapers: New president of the regional free newspapers

At this year's general meeting, held at Ringier Print in Adligenswil at the end of March, the members elected Dani Sigel as their new president. He succeeds Thomas Akermann.

Ackermann has headed the association of weekly free newspapers for five years. During this time, the number of members has increased significantly, with the result that the almost 20 titles in German- and French-speaking Switzerland are now distributed to over 1.6 million households. The association offers a combined package for which a discount of 25 percent is granted for 5 or more titles, the association said in a press release. Last year, the VSGZ celebrated its 20th anniversary, and this year it will present itself to the public with an advertising campaign. For the new president, who is managing director of the Liechtensteiner Volksblatt and publishing director of the Rheinzeitung, the focus will be on expanding online activities in addition to the Kombi, the press release continues. As a pioneer in web TV, he can point to a successful multimedia offering in his own publishing house.
 

Half of BaZ subscribers want the Sunday edition

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Cast off with Formeldrei

Formeldrei won the pitch for the budget of Schifffahrt Berner Oberland. The starting point for the collaboration is a new campaign for the city of Bern and the Upper Valais.

The campaign is intended to dramatize the proximity of the boats on the Oberland lakes as an excursion destination. Photo retouches show the Stockalper Palace, the Matterhorn and the Federal Palace as Valais and Bernese landmarks directly on the shores of Lake Thun.

Responsible at Formeldrei: Moritz Adler (graphics/concept), Andreas Thommen (AD), Christian Wüthrich (text/concept), Patrick Ochsenbein (consulting/concept). Responsible at BLS: Mark Bachmann (Head of Advertising), Anita Wittwer (Head of Marketing & Sales).

 

In Flagranti expands publishing

The agency In Flagranti aims to meet the increased demand for publishing services. To that end, the Lysser-based communications agency is expanding its prepress and production division.

The agency has expanded its polygraphy division and refocused it on print and online production and pre-production. To this end, the agency in Lys has created the position of Head of Production and filled it with Reto Kneubühl. Kneubühl is a federally certified technician for media economics and media management.

In addition, In Flagranti has hired two employees with specialist know-how. Thanks to the new organization and investments in IT, the agency can offer the entire work process from marketing consulting to the delivery of media-compatible data.
 

Ringier takes over Romanian job portal

Ringier has acquired a majority stake in Ejobs Group S.A., the operator of Romania's largest online job portal, Ejobs.ro. In January 2012, eJobs recorded over 1.7 million unique visitors per month.

Since its launch in 1999, Ejobs.ro has been the market leader among Romanian job portals. With the acquisition of Ejobs, Ringier Romania is following the global corporate strategy of expanding the digital business sector, according to a Ringier release on Friday. The focus is particularly on transaction-based online sales.

Ringier acquires 70 percent of the shares in the Ejobs Group. This package consists of the majority of shares currently owned by the two local eJobs founders, Liviu Dumitrascu and Daniel Tatar, as well as the shares of a financial investor. After the transaction is completed, the two founders will remain in the company as minority shareholders, Ringier added in the statement. In addition, they will continue to be involved in the business of eJobs.ro as executives.

 

Clear Channel soon to posters Bern bus stops

For the first time, Clear Channel Switzerland has been awarded a concession by the City of Bern. The outdoor advertising company will be responsible for billboard advertising in the vicinity of public transportation stops from 2013 to 2018.

Since November 1, 2000, the management of bus stop billposting has been linked to the construction of bus and streetcar shelters. Due to the expiry of the contract at the end of 2012, the services for the construction of bus shelters will now be separated from the management of billboards and the latter will be put out to tender separately. Two bidders submitted bids: Clear Channel and APG, which had already been awarded the contract for billposting on public property in spring 2010. The contract for the bus and streetcar stops was now awarded to Clear Channel.

Jürg Rötheli (pictured), who as CEO of Clear Channel is committed to ensuring that the outdoor advertising market in cities is divided among several providers, is delighted with the award. Rötheli is convinced that an invitation to tender alone will not bring about genuine competition. The fact that there is not enough competition for billposting on public property was also recently criticized by the Price Supervisor. "Real competition is created in which several or at least two providers are given simultaneous access to the market," Rötheli told Werbewoche.

 

Like the price supervisor, Rötheli also speaks of pressure on end customer prices from several providers. In addition to price competition, however, the competition also leads to competition in the area of quality - that advertising spaces are clean and well maintained - as well as in technology. Providers are spurred to use modern, environmentally friendly technologies, such as LED technology, he said. "It's a truism that competition stimulates the market, but I'm glad that this conviction is now also taking hold in outdoor advertising," Rötheli continues.

 

The highest bidder wins

Clear Channel paid a high price for access to the market. For billposting, the outdoor advertiser will have to pay the city of Bern an annual flat-rate fee of around CHF 1.7 million. Clear Channel was prepared to pay this amount for two reasons. On the one hand, it allows the company to offer illuminated F200 advertising spaces for the first time; on the other hand, there is a strategic consideration behind it: "We have broken a monopoly. This win has a symbolic and signal effect for other cities."

Rötheli now wants to convince cities such as Basel, Lausanne, Geneva, St. Gallen, Winterthur, Lucerne, and Lugano of the idea that it makes sense from a competitive point of view to have several providers. Finally, the city of Zurich, where poster panels are divided into lots and awarded, is an exception. To this end, Rötheli is in dialog with representatives of the cities. "In some cases, I had to explain that there is a second company besides APG that is capable of providing such services."

 
Isabel Imper

To the interview with Markus Ehrle from APG: "No new tendering rules are needed in Switzerland".

 

Advico Y&R: Media manipulation illustrated

The agency Advico Y&R has developed an ad for the international organization Reporters Without Borders. Through targeted campaigns, Reporters Without Borders regularly draws attention to violations of press freedom and supports persecuted journalists and media outlets.

In recent months, the organization has once again looked to Russia with concern. In the run-up to the most recent presidential elections in March and the parliamentary elections at the end of last year, independent journalists and critical media were once again under heavy pressure. Advico Y&R has developed an advertisement on behalf of Reporters Without Borders that highlights the manipulation of journalists by the government of Prime Minister Vladimir Putin and thus highlights the abuses in the Russian media system.

Responsible at Reporters Without Borders: Bettina Büsser. Responsible at Advico Y&R: Markus Gut (CCO), Daniel Bieri, Thomas Engeli (CD), Dieter Boller (text/concept), Vincent Schaublin (graphics).
 

Statement strengthens ImmoScout24's presence in Zurich

Statement successfully stood out with its ideas during an agency evaluation. The Zurich-based agency has been commissioned by Immo Scout 24 to develop a targeted positioning strategy aimed at young, urban professionals and students in the Zurich area.

Initial work has already been carried out as part of the ongoing cooperation with RonOrp's Mail, the urban trend newsletter.
 

Radio Zürisee with new broadcasts and fresh layout

Radio Zürisee is introducing several new programming features. In addition, a new sound design has been produced.

Radio Zürisee launches a new competition with "Eis ums ander". Listeners have to put things or events in the right order. The winner will receive 200 Swiss francs a day. Radio Zürisee's morning news program is also being upgraded. In the form of expert discussions, the Zürisee editorial team reports in depth every morning on the main events of the day.

In collaboration with the Zürcher Verkehrsverbund ZVV, Radio Zürisee is launching a new travel show in April. Presenter Chrigi Brülisauer and presenter Martin Diener will go on a walk in the Zürisee broadcast area and explore the most beautiful places from Grüningen to Laufen. They present their reports in "Zürisee entdeckt" every Saturday between 10:00 and 11:00. An old classic of Radio Zürisee, the request concert on Sunday evening, celebrates a comeback. Via Facebook, e-mail or telephone, Radio Zürisee listeners can wish for their musical favorites and greet their loved ones. The "Zürisee Wuko" is broadcast on Sundays between 6:00 and 7:00 pm.

Also new at Radio Zürisee as of April is the acoustic appearance. The new jingles have been produced by the renowned Hamburg-based company jamXmusic, which has been designing and realizing sound layouts for stations throughout Europe and in the USA for several years. The Swiss singer Caroline Chevin was recruited for the soundtrack of the acoustic station logo. David Sulzbach was engaged as station voice.
 

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