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Job Change , Media

Editor-in-chief of Arcinfo resigns

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Apps

Independent financial knowledge for everyone: Smartpurse becomes free of charge

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Campaigns

Forb: Personal claims rules for Emmental Insurance

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Awards

Effie Awards Switzerland 2024: Four more bronze campaigns have been announced

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Job Change

Alessandro Graf joins ads&figures as Chief Business Development Officer and Partner

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Media

Bern Administrative Court confirms: Concession fees remain untouched

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Media usage

Study: Social media use in B2B at record level

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MarKom

Public discourse as a catalyst for sustainable consumption

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Branding

New study reveals crucial link between attention and brand metrics

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MarKom , ShowBiz

These are the four artists in the final of the CokeSTUDIO Soundcheck

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Campaigns , Creativity

Beyoncé and Levi's: Iconic commercial with a modern twist

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Campaigns

Coca-Cola Creations OREO: Launch with interactive "beast" experiences

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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