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Campaigns

TBWA\Zurich and McDonald's welcome everyone

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MarKom

Proposal for a ban on health insurance advertising is off the table

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Business , Job Change

Marina Winder becomes a partner at IRF

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Media

New managing director for "Telebasel" and "Baseljetzt"

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Branding

Dynamite modernizes the appearance of WHL

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Campaigns

Häppli Christmas: Migros Basel celebrates regional Christmas

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Creativity

"Our collective Blade Runner moment really concerns me"

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Campaigns , Creativity

From pinball machine to brand - gamification campaign for Swiss Post

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ShowBiz

"The stage is just AMAZING!" - 12 points to the ESC team for stage and sound

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Work&Life

More than half of young Europeans feel lonely

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MarKom

Lidl becomes official partner of the UEFA Women's EURO 2025 in Switzerland

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Media

"My movie of choice": Audience decides on holiday highlights on SRF

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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