The Frankfurter Allgemein Zeitung is cooperating with the software download portal Softronic in the online area. This means that the offerings of the exceptionally large software portal will be integrated into the FAZ media portal. Users can also rate the offers available at FAZ.net/Software.

TV8 will be published on February 8 in a new layout and at a special price of CHF 1 (instead of CHF 3.20). According to the press release, TV8 is the most comprehensive TV magazine in French-speaking Switzerland with 68 channels and is enjoying growing success with 80,000 copies sold. According to the publisher, this is not set to change, only the appearance has changed. It has become more elegant, denser, more practical, more inquisitive and more critical.

With life-size dolls in plaster casts
the Swiss insurance company Suva is warning skiers and snowboarders in the top ski resorts to be careful. The confrontational
prevention campaign is the brainchild of Zurich creatives Ruf Lanz,
which has already caused a sensation with the SuvaLiv bike helmet campaign.
At the start of the ski vacations, the life-size, plastered and
equipped with skis and ski boots, the "winter sports enthusiasts" sit on benches in public places in
valley stations or take the chairlift. A green sign with the
The claim "Better not speed on the ski slope" accompanies every plaster figure and emphasizes the
Plaster dummy conveys the message in the right light, or the right context. The following can be found
unmissable eye-catcher in the ski resorts of Arosa, Davos and Engelberg,
Grindelwald, Gstaad, Lenk, Saas Fee, St. Moritz and Zermatt.

The French media and
Aviation technology group Lagardère wants to acquire American book publisher Time
Warner Book Group for 537.5 million dollars. As the SDA
a corresponding agreement has been reached. The
Acquisition makes the Lagardère publishing division Edition the global number
three. Lagardère describes the purchase decision as a strategic action
in the Books division, which is proving to be a growth driver for the
increase in profitability. The Time Warner Book Group
publishes bestselling authors as well as books for young people and
Illustrated.

The business magazine Cash is said to have
have made allegations against a commercially active company,
without having given him the opportunity to comment. According to the Swiss
Press Council has thus violated Cash's duty to be heard, reports the
SDA. In an article published in April 2005, Cash had recommended a fund-linked
The life insurance company is accused of selling its
economic success is based on questionable methods. The Press Council
partially upheld the company's complaint, but recalled that the
The fact that the media are not obliged to publish information from
to verify the information from trustworthy sources.

Edipresse Switzerland is entering the event business with a 30 percent stake in the event leader in French-speaking Switzerland, Live Music Production SA. According to the press release, the company is responding to market needs by providing more intensive journalistic coverage of events.

The Swiss magazine for digital life
As every year, Anthrazit has identified the 200 best websites in Switzerland. In the
In the "Information" category, News.Google.ch, rather than the website of a media company, leads the rankings for the first time. News.google.ch thus relegates NZZ online to second place, followed by the Weltwoche website in third place. Places four to
ten are taken from the websites of the media Beobachter, Tagesanzeiger,
Migrosmagazin, Annabelle, Coopzeitung, Blick and Newsbot.msn.ch
in the category. In the best websites "Radio/TV" category, Radio DRS won the
leading position, followed by tagesschau.ch at
in second place and the Swiss television portal in third place. 105.ch,
swissinfo.ch, radioplay.ch, swisstxt.ch, telebasel.ch, telezueri.ch
and radio24.ch are ranked fourth to tenth by Anthrazit.
positioned.

2nd floor south Netthoevel & Gaberthüel
has won against two Bernese agencies with its presentation.
was successful. The competition presentation was about the
Modification of the corporate design and the overall design of
Print and digital communication tools from Euresearch.
The information network for European research programs based
in Berne promotes Switzerland's participation in international
research projects.

From April 7 to 9, the educational event JuniorCom will take place in Davos for the fourth time. The aim of the event is to offer young people from the fields of marketing, communication and journalism a platform for training and potential employers. Franco Item from the Swiss Text Academy and initiator of the event: "The marketing concept is similar to that of M-Budget or Prix-Garantie", which means that the prizes are kept to a minimum. The conference is organized on a voluntary basis and the experts are involved free of charge. According to the press release, JuniorCom is set to become the largest platform for communication and marketing specialists in the coming years. Several awards will also be presented this year: The Davos Media Prize, the Swiss Text Award and, for the first time, the Swiss PR Award.

www.mytamedia.ch provides information and offers on all media of the major Zurich publishing house Tamedia. Media data, rate information, production guidelines, dates and cross-media news from the media and advertising market can be called up with just a few clicks, according to the press release. Agencies and advertising customers are thus provided with all data on all Tamedia media centrally. The website is clearly structured by media category and offers good user guidance and a search function. In terms of design, the corporate design of Tamedia has been extended without neglecting the recognition of the parent company. Planetactive, the Zurich agency for Internet-based marketing communication, is responsible for the realization. The information portal is based on a content management system (CMS), which is operated decentrally by editors and webmasters of the respective media. The development is based on the open source CMS Typo 3. 

While the deadly protests in the cartoon controversy continue, Iran's largest newspaper Hamshahri has responded to the depiction of the Prophet Mohammed in European newspapers with a cartoon competition on the extermination of the Jews during the Second World War. As the Frankfurter Allgemeine Zeitung reports, the aim is to explore the freedom of the press, which is often cited by the West. The call is aimed at artists worldwide, and the cartoonists of the twelve best cartoons are to be rewarded with gold coins by the conservative daily newspaper Hamshahri. The Danish newspaper Jyllands-Posten published just as many cartoons of Mohammed.

In the last three years, SF has continuously lost market share, with a total of 1.2% in 2005. The average share for the whole day was therefore 33.4 percent. In absolute figures, all German-speaking Swiss watched 147 minutes of television per day, one minute less than in the previous year. Now the main evening program is to be innovated, according to Head of Television Ingrid Deltenere: Firstly, Tuesday evenings on SF 2 will be turned into event evenings, starting with the show "Genial daneben". There are also plans to revise and refresh various information programs, with Arena being the first to flicker across the screen with a new concept on March 8. The sports programs will be adapted to the new look and Swiss films will ensure ratings on Sunday evenings on SF 1. Major sporting events in particular were missing from Swiss television last year. With the forthcoming major events of the Winter Olympics and the Football World Cup in prime time, the Leutschenbach channel can be optimistic about the expected ratings, but since September the ratings have generally improved and are slowly emerging from the low pressure area, according to Ingrid Deltenere's message at the SF annual media conference. She sees this as confirmation that the clear program positioning of "two programs on two channels" at the
audience. It also wanted to know how Swiss television is generally perceived by the public, and the results were also available on Tuesday. In the representative image study conducted by a market research institute, 91 percent of German-speaking Swiss rated SF as important for Switzerland. 84 percent were familiar with it, 81 percent considered it trustworthy, 79 percent even likeable and 75 percent responsible. Swiss television is on the right track, was the SF's comment in view of these results.