Eye Media, a digital communications agency belonging to Compresso, has designed a new website for Pestalozzi Attorneys at Law. The visually reduced homepage contains detailed information on the individual lawyers as well as on all expertise and working groups.
Attorneys at Law is an international and commercial law firm with offices in Zurich, Geneva and Brussels. Its clients include Swiss and foreign companies.

Responsible at Pestalozzi Attorneys at Law: Caroline Baier. Responsible Eye Media: Boris Manhart (Managing Director), Sascha Bencze (AD). Technology: Phil Büchler, CTO.

Robert Schefer took up the newly created position of Operations Manager at Plot Factory in Weisslingen at the beginning of May. The 37-year-old is also a member of the management board of the company, which specializes in large-format digital printing. Schefer has experience in management positions. Most recently, he was Head of Production with management and technical responsibility at Siemens Switzerland. Plot Factory employs around 38 people and is celebrating its tenth anniversary this year.

The ad-financed portal My Video is now making 60 movies available online free of charge.
The German platform's Internet video library is accessible to users from Germany, Austria and Switzerland. All films can be streamed via DSL. The content is provided by Nowtilus, a provider of ready-made video-on-demand solutions. Nowtilus in turn acquires the film rights from international partners. The online video library is marketed by Seven One Interactive, a company of the ProSieben Sat 1 Group, which also holds 100 percent of the video site.
Films such as "A Wedding to Fall in Love", "American History X" and "Blade" are currently on offer. By the summer, there should be around 100 films. The range will also be continuously expanded, according to Pressetext.ch. The protection of minors has also been taken into account: films with an age rating of 16 and over will only be shown between 10 p.m. and 6 a.m.

The Pepr Peter Eberhard Public Relations agency, founded at the beginning of 2008, has acquired several new clients in recent weeks. These include Moodmountain from Spreitenbach AG, a provider of complete multi-sensory solutions to support sales at the point of sale, and Accentis from Pfäffikon SZ, a B2B consultancy specializing in sales functions. The Pepr agency, managed by founder and owner Peter Eberhard, focuses on corporate communications, crisis communications, financial market communications, editorial/text and communications coaching for industrial and service companies.

The Deutsche Schober Group has acquired a stake in the online TV platform Zattoo. The provider of multichannel communication solutions is responsible for online commercialization as part of the partnership. Marketing will initially focus on the two home markets of Switzerland and Germany, with other European countries to follow. With this strategic investment, Schober is continuing the realignment it has begun in the online sector.
Today, the Schober Group has a marketing network of over 500 websites with almost one million unique users per month. The company employs over 400 people. The turnover is 142 million euros.
The TV distribution service Zattoo transmits TV channels legally and directly to your PC or laptop. The service is free and works without special hardware. Zattoo now has 1.5 million users in Germany and over 800,000 in Switzerland.

TV marketer IP Multimedia has been awarded the contract for a long-term collaboration by Swiss Sports Television (SSF). The Goldbach Media Group subsidiary will start work immediately and design packages for its first advertising clients. According to a press release issued on Tuesday, IP Multimedia intends to develop further in the area of TV sponsorship and similar products in particular. This expanded focus and the spot marketing were decisive factors in the award of the contract.

The jobs platform Jobsource.ch, which focuses on media, communication and marketing, now offers a geo-search function. Users can display the jobs they are looking for on a map. If desired, the job list can be sorted by proximity to place of residence. In addition, a location map with route planner can be called up, which shows the route to the job directly.

The US government has rejected a rescue plan for the newspaper industry.
President Barack Obama is convinced of the need for a strong, free press, said government spokesman Robert Gibbs. The White House could do nothing in this area. The death of newspapers in many areas and cities in the USA is nevertheless "worrying and sad", Gibbs admitted on Monday in Washington.
In recent months, a series of newspaper bankruptcies and insolvency proceedings have shaken the US media market. Large daily newspapers in Denver and Seattle, for example, have had to close completely, while others are under creditor protection. The current economic crisis is causing them problems, as is the general migration of advertising customers to the Internet.
The New York Times Group was able to avert the imminent closure of the long-established Boston Globe newspaper for the time being on Monday. The unions accepted a far-reaching savings plan. The Boston Globe could make a loss of 85 million dollars this year.

Erich Reithaar will take over as Head of Sales and Marketing at medical technology manufacturer G. Weinmann in Neuenhof near Zurich on March 1, 2009. The 39-year-old has experience in sales management, key account management and distribution. He previously worked in the medical technology sector (Medtronic) and for several years as sales manager for the pharmaceutical industry (Abbott Nutrition, Sandoz Pharmaceuticals).
G. Weinmann, headquartered in Hamburg, has focused on the Homecare, Emergency and Diagnostics product divisions and is now owned by the Griefahn and Feldhahn families. The subsidiary in Neuenhof was founded in 1991 as the first branch outside Germany.

While Glarnerland was previously associated primarily with the former ski racer Vreni Schneider, the Ziegerschlitz has found a new representative since last Saturday. Since the election of André Reithebuch as Mister Switzerland 2009, Grosstal has received an unusual amount of media attention. The previous marketing slogan "Glarnerland makes you beautiful", coined by the Glarner Kantonalbank and later adopted by the government for marketing purposes, seems more appropriate than ever. Anyone who has a Glarnerland sticker on the back of their car drives with pride.
The government even thanks André in advance for his role as an ambassador for the Glarus virtues to the world - the people of Glarus are not only down-to-earth and close to nature, but also dynamic and cosmopolitan. The marketing strategy fits the bill and seems more relevant than ever in times of economic crisis, when everyone is calling for a return to Swiss tradition. It remains to be seen how much Glarus charm Mister Switzerland can exude during his year in office.

Rolf Schläpfer will join Hirzel Neef Schmid Konsulenten, a communications and business consulting firm, as a partner at the beginning of May 2009. Most recently, Schläpfer was head of global corporate communications at the healthcare group Roche, where he was a member of the extended Group Executive Board.
Rolf Schläpfer, lic. oec. publ., began his professional career after completing his doctorate in business administration at the University of Zurich at the merchant bank Nat West and was subsequently responsible for several international brands in product management at Colgate for four years. From 1987 to 1997, he was Senior Partner at the Wirz Group, where he was CEO of Wirz Identity, a company he co-founded for corporate and brand positioning.
Hirzel Neef Schmid Konsulenten was founded in 1997 and is part of the AMO Global network.

Coop, Swiss and Microspot.ch/Netto24 have teamed up for a joint promo in which each partner benefits from the other's traffic. As
The two viral promotion formats Quattro Quiz, a multiple-choice competition, and Net-News, a supposed news portal on which companies actually offer visitors stories that they can add their own content to and send to friends, serve as the basis for this partnership campaign. Each partner runs its own relay quiz and story. The partners use banners and cross-links to recruit participants for each other.
Both promotion formats were developed by the Zurich-based crossover agency Angelink and offered as a software-as-a-service solution.

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