Marco Meier and Ulrich Moser will become members of the board of directors. Meier will remain managing director, Radio Sunshine announced on Friday. Andreas Kleeb will become chairman of the board of directors. Markus Ruoss himself will remain on the board of directors. The transfers still have to be approved by the Federal Office of Communications.

Radio Sunshine was founded in 1983 by Ruoss and two partners. The station broadcasts a full program in central Switzerland via FM, cable and the Internet. According to its own information, the radio reaches over 120'000 listeners daily.

With a total of 2.04 million unique clients and 76.7 million page impressions, according to the Net-Metrix audit, the NZZ sites, which have been reported together since January, are continuing their rapid growth and are also benefiting disproportionately compared to their direct competitors. Compared to the same month last year, the site recorded growth of 50 percent in traffic, 35 percent in unique clients and 45 percent in visits in March.

The two regional portals Luzernerzeitung.ch and Tagblatt.ch increased significantly and also set new records in all areas.
 

Edipresse is now focusing on magazines in Eastern Europe, Asia and Switzerland as well as on real estate. The Group also intends to become more active on the Internet. The Swiss operations of Edipresse PPSR will be merged with Tamedia in the coming months. This was announced by Edipresse and Tamedia in separate announcements on Friday. This was originally only planned for the beginning of 2013.

Tamedia acquired 49.9 percent of PPSR last year and now holds a small majority. PPSR owns newspaper titles such as Le Matin and 24 heures.

Edipresse recorded a loss of CHF 29.6 million in the previous year. If the activities sold to Zurich-based Tamedia are taken into account, Edipresse achieved a profit of CHF 30.6 million. Turnover from continuing operations - i.e. excluding the media titles sold to Tamedia - rose by 0.9 percent to CHF 180.2 million. The operating profit EBIT amounted to CHF 2 million, following a loss of CHF 24.1 million in the previous year.

Dave Makay has many years of experience in sales. Previously, he worked for three years at Axel Springer Schweiz's trade media for the magazine of the association of homes & institutions Curaviva and for Axa Winterthur's customer magazine, Meine Firma. Makay will support Musti Asaf with immediate effect in sales and customer care for the investor magazine and the periodical guides.
 

Daniel Hanimann will become delegate for economic contacts for the region of Northwestern Switzerland there. This was announced by Swiss radio and television SRF on Friday. The journalist began his career at SF in 1993 as editor of the Tagesschau and presenter of the Tagesschau am Mittag. He worked, among other things, as SF correspondent in Brussels and for the information program Rundschau. Since 2008, Hanimann has been head and presenter of SF Börse as well as head of economics at Tagesschau. He studied economics at the University of Basel.
 

Holzbau Schweiz has chosen Vizner Borel after a competitive presentation. The campaign, which convinced the association's committee, will start in late summer this year and will dramatize the benefits of building and working with wood for the next three years for the time being.

The offer includes classic display advertising media and integrated promotional spaces on the Starticket newsletter, as Adextra writes in a press release on Thursday. The marketing of the new Starticket iPhone app, which has been available in the App Store since March 28, is also being planned.

Adextra started its marketing activities in January 2011. The young agency's portfolio includes Homegate.ch, Car4you.ch, Swissfriends.ch, Jobwinner.ch, Jobup.ch, Alpha.ch and Tillate.com.

From Switzerland, Arnold.Inhalt und Form, Basel West, Primafila, Festland, Migros-Genossenschafts-Bund/Limmatdruck, Infel and the University of Zurich made it onto the shortlist. Arnold.content and form is represented four times, namely in the categories B2B Financial Services/Real Estate/Consulting for Credit Suisse, B2C Finance and Insurance also for Credit Suisse, B2C OT/Telecommunications/Energy for IBM Switzerland and Best Crossmedia Solution for Credit Suisse. Basel West made it onto the shortlist twice (B2B craft/construction/architecture categories for Hawa and B2C non-profit/associations/institutions for Swiss Youth Card), as did Infel (Categories B2C IT/Telecommunications/Energy for BKW FMB Energie, Youtility and Abonax and Digital Media Employees for Alpiq Management). Mainland scored in the B2C Finance and Insurance category for Swiss Life, Primafila in the B2B Media/Entertainment/Culture category for SV, Migros-Genossenschafts-Bund/Limmatdruck in the B2C Retail/Consumption category and the Zurich University in the category Employee Media Print Associations/Institutions.

The complete first part of the shortlist is available here as PDF. The nominees for the categories Corporate Reports, CP Excellence and the four special awards will be published at the end of April. All nominees can already look forward to winning at least silver. The gold award winners will be honored on July 6, 2011 following the BCP Congress "Corporate Attitude - Companies Show Attitude" at the Grand Elysée Hamburg.

Foursquare is a location-based cell phone service that allows smartphone owners to "check in" at all kinds of places such as cafés, boutiques, hotels or companies using a GPS application, so that they can tell their friends where they are and what their favorite places are. According to the press release, Complecta is the first Swiss PR agency to register on the platform.

"We have always experimented with the possibilities of new media and always try to test the potential of a new communication tool for our customers as early as possible," says Managing Director Stefan Grob in the press release. Foursquare appears to be an interesting service that combines the GPS functionality of today's smartphones with social media in an exciting way.

The changeover began in January with the dispatch of 2.8 million transitional bills, Billag wrote in a statement. The first annual bills were then sent out: 250,000 each at the beginning of February, March and April. The changeover will be completed at the end of the year. Three months after the start, the company draws the following balance:

Around 4 percent want to pay with three-month bill

It is still possible to pay every three months. To do this, customers must contact Billag. In the first two weeks of the year, Billag received up to 12,000 calls per day. After that, they leveled off again at the previous average of 2'000 calls per day. Most of the calls were about switching to the three-month bill. The majority of those switching preferred the three-month bill with the two-franc surcharge. Overall, around 110,000 customers, or around four percent, requested the three-month bill in the first quarter. This figure is expected to rise to 200,000 by the end of the year.

Very good willingness to pay

The fact that the annual financial statements are well accepted is also reflected in the willingness to pay. In the first quarter, 454 million Swiss francs have already been paid in. The amount is higher than in the first quarter of the previous year, due to the transitional invoices that were all sent out in January. Another reason is that many do not exhaust the payment deadline.

Savings of 10 million are achieved

The savings of ten million Swiss francs per year expected after completion of the changeover, i.e. from 2012, can be realized. In the changeover year itself, the savings will amount to eight million. After deducting the initial costs of six million (ensuring customer service, legal collection, IT systems), there will be net savings of two million francs in 2011. The savings will benefit SRG and the private broadcasters. In return, the Federal Council has waived a fee increase.
 

The subjects are used on advertisements, banners and e-boards.

Responsible at Stocks: Patrizia Serra (Marketing Manager Business Media), Laura Hayek (Product Manager Stocks), Volker Strohm (Editor-in-Chief), Maike Juchler (Deputy Publishing Director Business Media). Responsible at Ruf Lanz: Danielle Lanz, Markus Ruf (Creative Direction), Isabelle Hauser (Art Direction), Florian Fleischmann (Graphics) Andreas Hornung (Text), Michael Gassler, Sabrina Luck (Consulting); Raphaela Pichler (Photography), Aschmann Klauser (Image Processing).

The eye-catcher is a red suitcase full of furniture ideas, which stands conspicuously in the landscape around Lake Geneva, according to a press release from the agency. With poster advertising, radio spots, invitations for the press, VIPs and partners, communication is omnipresent throughout the entire catchment area and is also supported by a national promotional brochure. Trio is also pulling out all the stops in street marketing - flyers and competition cards are being distributed in the region around Villeneuve using a giant mobile suitcase. During the opening, visitors can use them to take part in a tactile game designed by Trio and developed by Atracsys. After the opening event, all decoration fans from Chablais to the Upper Valais will be made curious about Pfister Villeneuve's spring offers in a second wave.

Responsible at Agence Trio: Mélanie Mudry (consulting), Jesus Gonzalez (AD), David von Ritter, Chloé Petit (text), Christophe Muller (multimedia), Frank Neidhardt (photorealism). Responsible at Möbel Pfister: Franca Christen and Andrea Lochinger.