Eric Hanna will be based in Dubai in the United Arab Emirates. He succeeds Philippe Skaff, who has decided to leave the company. This was announced by the agency on Thursday on Presseportal.ch. In the past two years, Eric Hanna was CEO of Mediacom Mena, a Group M company, where he built up the current Mediacom network in the region. Hanna takes over the leadership of Grey Group Mena, a network of agencies that counts more and more blue chip companies such as P&G, GSK, BAT and Jotun Paints among its clients.

Eric Hanna began his career at Grey in 1999 as Managing Director of the Dubai office. Under his leadership, the agency expanded its offering, tripled its turnover and established itself as the headquarters of the Gulf region, Grey continues. In 2002, Hanna was promoted to Regional Director, Grey Group MENA. He founded G2, Grey Group's activation marketing division, consolidated Mediacom Dubai as the region's hub and doubled Grey's revenue through various contracts. After being appointed Chief Operating Officer, Grey Group Gulf in 2005, Hanna led a restructuring of Grey Saudi Arabia's business. At the end of 2007, he took over as Chief Operating Officer, Grey Group Mna, where he was responsible for the expansion and growth of all agencies in the Middle East for two years.

Early in his career, Hanna held senior account management positions at Saatchi & Saatchi in Dubai. His first positions were with Leo Burnett in Lebanon and Saudi Arabia, and Hanna was born in Senegal and graduated with a B.A. in Economics from the American University in Beirut.
 

Level Two was awarded the contract because it is the only production and post-production company with the in-house capabilities to not only produce but also handle all post-production and also operates the necessary studios. This writes the agency in a press release. Thanks to Level Two's motion control camera, which is unique in Switzerland, as well as Level Two's motion control experts, it was possible to realize this spot within the given budget, even at short notice.

Responsible at Charles Vögele: Rudolf Scheben (Vice President Marketing). Responsible at Level Two: Gregor Rott (director and overall responsibility), Stephen Williams (camera), Brigitte Naschberger (producer), Jan Rieder (sound design & sound production). Responsible at Publicis Communications Switzerland: Sacha Moser (Creative Director), Peter Iten (Art Director), Jan Krohn (Text), Charlotte Hottinger (Brand Director).
 

Almost all households in the canton of Basel-Landschaft and all eligible households in the canton of Basel-Stadt will be supplied every Wednesday, according to a press release from AZ Medien. Together with the existing large circulation of the BZ Basellandschaftliche Zeitung, the BZ Basel will have a circulation of 137,000 copies.

It is thus addressing a significant reader and advertising potential in this economic area (WG 31), it continues. The BZ Basellandschaftliche Zeitung is expanding its editorial offering in order to meet this new journalistic potential. The editorial team in the city of Basel will be strengthened and marketing services expanded.

"With the daily newspaper BZ Basellandschaftliche Zeitung, the weekly BZ Basel, the Basel edition of Der Sonntag and the respective news platforms, readers and advertising customers receive a compact, journalistic offering as well as an advertising environment with an attractive price-performance ratio," the press release concludes.

Kobalt was able to prevail in an agency evaluation, as the agency writes in a press release. The aim is to make the nutritional supplement "Hejsano" known to a wide audience. An online campaign with various BTL measures will be launched in late fall.

Medicentro is a Polymed Group company with experience in specialist retail and full service for doctors and dentists since 1968. The entire product know-how is made available to the customer via the online platform operated by Medicentro.
 

For six weeks, the Swiss Pracht burgers are alternately the stars in McDonald's restaurants. Rich media banners in German, French and Italian are designed to whet the appetite for McRaclette, McZüri and McGrillschnägg throughout Switzerland. The special feature of the banners is the "Grüezi generator", with which users can send their friends a "Grüezi" with a personal message in line with the campaign idea "Schwiizer Wuche - everything a bit more rural".

The display advertising media are rich media banners in which the user can directly enter the message, sender and addressee. The recipient then receives an e-mail with a link and can pick up the greeting text addressed to him on the Schwiizer Wuche landing page.

Goldbach Interactive designed and implemented the Grüezi Generator campaign. The online campaign accompanies the TV spots and print measures implemented by TWBA. OMD handled the media planning, Mediamind was responsible for the distribution of the banners.

The First Swiss Data Protection Championship is another milestone in the national campaign "Netla - My data belongs to me!"according to a press release. The starting signal will be given on October 27, 2011. Children and young people can register with immediate effect and collect points by completing the first tasks. In the competition, participants will put their knowledge and skills to the test in online games and offline tasks. Attractive prizes await the best, according to the press release. In reality, however, everyone who takes part in the data protection championship wins because they have learned how important it is to handle personal data carefully. And as a reward, all participants will receive a recognition prize.
 

The extension took place under the Zoé Effect Vitis Vinifera product line and was developed with stringent brand management in mind, the agency writes in a press release. The packaging of the day cream was clearly integrated into the brand's appearance. The result is an independent, high-quality packaging design with a clear focus on the core brand values of "innovation and effect".

The media in more than 20 countries reported on the village. In South Korea, Obermutten even made it onto the main news program.

Everything began on Facebook with a newly launched page for the village. In a first video post on the page, the village president made an unusual promise: Anyone who clicks "like" will have their profile picture added to the official village bulletin board. It didn't take long and the village bulletin board was plastered with fans. To cope with the rush of fan requests, they moved to barn walls in the village. In the meantime, the community has grown to over 7,500 fans. At regular intervals, pictures are posted with the hung profile pictures of the new fans, who can find and tag themselves there.

Behind this sudden fame of the small mountain village is a campaign by Graubünden Ferien in collaboration with Jung von Matt/Limmat. With the campaign "Obermutten", Graubünden stages one of its pearls in an exemplary way for many mountain villages and makes clear: Graubünden has small and charming vacation resorts where a personal relationship with the guests still counts for something.

Responsible at Graubünden Ferien: Gaudenz Thoma (CEO), Gieri Spescha (Head of Corporate Communication), Mike Frei (Brand Management). Responsible at Jung von Matt/Limmat: Livio Dainese, Fernando Perez (CD), Samuel Christ, Alain Eicher (Text), Cyrill Hauser (Public Relations & Consulting) Maurus Zehnder (AD), Laura Grümann, Bettina Veith (Graphics), Erasmo Palomba (Art Buying), Jyri Pasanen (Camera).

In the campaign, job titles from the digital community are ironically exaggerated and transferred to the real job positions of the various employees. For example, the deputy editor-in-chief of Bild, Michael Paustian, can be seen as "Deputy Editor-in-Chief with Bling-Bling Expertise for In-Your-Face Journalistic Rioting". Simone Loesch, Senior Manager Digital Marketing, is presented as "Senior Manager Digital Marketing with Boyakasha Electronic Beats for Top-Strike Media Impacting".

The Media Entrepreneurs initiative, which was launched on September 16, 2011 and is aimed at the target group of the digital community, is already aligned with the employer brand. The broader campaign that now follows makes it clear that Axel Springer offers appropriate development opportunities for a wide range of professional fields, according to a press release. For the first time, the new image addresses all applicant target groups in a uniform manner. It was developed by Axel Springer's Human Resources and Corporate Communications departments. The idea for the campaign and the design implementation came from the agency Scholz & Friends.

The jury awarded CHF 20,000 to the "Qual.net" project by Christoph Wachter and Mathias Jud from Wallisellen and Berlin. The open communication principle connects WiFi-enabled devices to form a network that functions independently of the Internet, according to a press release issued on Wednesday. Michael and Max Egger from Fribourg and Flo Kaufmann from Solothurn will receive 15,000 francs. Their project "Synkie" is a modular, analog video processor. The jury awarded CHF 10,000 for the digital novel "Le mort du Diemtigtal" by Antoine Jaccoud from Lausanne, Beat Sterchi from Bern, Anthon Astraom and Lukas Zimmer from Zurich. Luc Gut from Zurich received a further CHF 5,000 for his project "Action Tweak", a sensor-controlled musical instrument.

The six-member jury assessed 23 projects submitted for this year's Digital Culture Awards. (SDA)
 

The 43-year-old will report to Musti Asaf, Head of Advertising Market Stocks/Trade Magazines, as Axel Springer Switzerland writes in a press release on Wednesday. Before joining Axel Springer Switzerland, Verena Tschopp worked for three years in advertising management at the largest trade magazine publisher in Greece, Boussias Communications, and before that for three years as Account Manager at DDB South Eastern Europe, Rapp Unit.
 

As a chat bar is clearly not enough, there is now also a photo bar, a popular article bar, a porn bar, a weather bar and a bar that organizes all the others. In addition, a "Like" button is not nearly enough to express human feelings - users can now choose between 150 options. The "Swap your identity" tag has also been launched: To bring the Facebook community even closer together, a profile is randomly assigned to another profile - the user's own status messages then appear on another profile and vice versa.

You can see what else is new in the following video - which, although the topic is becoming a bit hackneyed, has a certain humor to it.