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MarKom

Jung von Matt Brand Identity relies on AI for Daimani

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MarKom

Sunrise cuts slightly fewer jobs than originally planned

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Campaigns

Ruf Lanz and Tilsiter continue to rhyme cheerfully

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Keystone-SDA
Media

Keystone-SDA enters into service agreement with the Canton of Bern

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Budgets

Evoq starts the new year with four new customers

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Business

Base realizes new brand identity for Qoqa

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Campaigns

Neu and Bank Cler show funny advertising

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Big Picture

These events moved Switzerland in 2023

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Bild: unsplash.com / Emile Seguin.
MarKom

When less is more

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Business

Interdisciplinary consulting firm "Trusted Board Advisors" founded

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Media usage

Radio reaches 5.3 million Swiss people per day

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Media policy

TVO retains the concession for regional television

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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