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Media

Play Suisse celebrates one million subscribers

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Campaigns

Swisscom advertises on Linkedin - with Gülsha Adijli

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Campaigns

This is how innovative Ikea Switzerland and Dreifive are looking for new employees

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ShowBiz

Zermatt Unplugged: secured until 2029

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Campaigns

The new commercial by Marty-Trezzini for the NZZ is so touching

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Business

Brand Asset Valuator: These are the strong brands in Switzerland

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Media

APG|SGA extends with the Glatt shopping center

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MarKom

Gross advertising market in the DACH region grows slightly

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Campaigns

Jung von Matt and UBS: Customers choose new card design

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MarKom

Benjamin Brafman: The last bastion

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Illustration: DallE und wordart.com
MarKom

Marketing and media research glossary: specialist knowledge from A to Z

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Social media

Meta allows more AI content with warnings

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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