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naoo Worlds startet mit Creator Dennis Bauers «Fresh & Groovy». Quelle: zvg
Social media

Kingfluencers naoo Worlds: Rethinking Local Brand Activation

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Digital

«AI makes content production easy—but good content marketing isn't»

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Der Autoverkäufer erkennt: Niemand braucht ihn mehr. Quelle: zvg
Campaigns

Sayhey is expanding its collaboration with agencies

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Die SwingCard der preisgekrönten VÖV-Kampagne für Fahrgastsicherheit. Quelle: zvg
Awards

German Brand Award for Dynamite and the VÖV Campaign

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DIRECT! 2026 Konferenz zu Daten und Entscheidungen. Quelle: zvg
MarKom

DIRECT! 2026: When Data Alone Isn't Enough

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Künstliche Intelligenz prägt die Werbewelt in der Schweiz. Quelle: zvg
MarKom

AI-Generated Advertising: Skepticism and Calls for Transparency in Switzerland

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Family ist neue Leadagentur für Swiss Wine. Quelle: zvg
Budgets

Family Becomes Swiss Wine's Lead Agency After Winning Pitch

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Branding , MarKom

A Visit to the Engine Room of the Billion-Dollar Brands

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Strategische Zusammenarbeit von Webrepublic, Season Studio und PeakJet. Quelle: zvg
Budgets

Webrepublic and PeakJet: A New Category of Travel

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Social media

Anniversary: 10 Years of Monami – Then and Now

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Der Schweizer Weg digital: Wanderrouten einfach auf dem Smartphone. Quelle: zvg
Campaigns

Bilateral Migration Map: stark+vernetzt and evoq bring the EU treaties to life

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Ski-Legende Pirmin Zurbriggen ist Raiffeisen-Testimonial. Quelle: zvg
Campaigns

Raiffeisen and FS Parker: When Advisors Become Ambassadors

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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