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Studie zeigt emotionale Wirkung bekannter Markennamen. Quelle: zvg
Branding

The Impact of Brand Names: Why Coca-Cola Sounds Classy

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Big Picture , Creativity

David Schärer on Comsumcast: «Attention is no longer the problem»

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Wohlwend Transport AG überzeugt mit Menschlichkeit und Teamgeist. Quelle: zvg
Awards

Maybaum Film: Three Awards at the US International Awards

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Seed gewinnt Silber für Geberit-Film in Los Angeles. Quelle: zvg
Awards

Seed Wins Silver for Geberit Film in Los Angeles

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Post bewirbt neue Karrierechancen in der Logistik. Quelle: zvg
Branding

Post Employer Branding: «With You»

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Züriwerk Pluspunkt präsentiert das neue, inklusive Markendesign. Quelle: zvg
Branding

Züriwerk Brand Identity: «Changing What Holds Us Back»

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Journalistische Medien bleiben Anker im Nachrichtenalltag. Quelle: zvg
Media usage

b4p Trend Report: News Consumption Trends Highlight the Strength of Journalistic Media

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NZZ Spiele bietet neue Denksport-Herausforderungen. Quelle: zvg
Apps

NZZ Games: Brain Teasers Meet Journalistic Standards

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EY Professionals beleuchten Cybersicherheit in neuer Kampagne. Quelle: zvg
Campaigns

EY People Campaign: Festland Puts Professionals in the Spotlight

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Äuä Limited Edition von True Fruits mit kontroversen Inhalten. Quelle: zvg
Campaigns

True Fruits and PAM: The World's Smallest Dry Bag

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Neue Unit andfrank-swipe begleitet digitale Transformation. Quelle: zvg
MarKom

andfrank-swipe: When Creativity and Technology Merge

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Katrin Nesemann wird Partnerin bei BOLDT BPI Zürich. Quelle: zvg
Job Change

Katrin Nesemann Joins BOLDT BPI in Zurich as a Partner

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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